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MX Player cuts down video streaming data consumption by half; upgrades its video encoding and compression technology to H.266
With H.266, MX Player users will be able to stream more content with less data and network bandwidth
Where the Indian OTT industry is headed in 2022
Industry leaders share their expectations from the year ahead
Streaming platforms who are on a new high — are hosting web premiers and might even expand to gaming
Streaming services are the only bright spot for the millions who are isolating at home during lockd…
Short-form videos, long reach: The new creator economy playground
The factors that have led to the growth of short-form videos
Josh, Moj, Roposo and other short video apps lap up 97% of TikTok's user base in India
Indian short-video making apps like Josh, Moj, MX Takatak and Roposo have brought back 97 per cent …
OTT: The trends to watch out for in 2021
With the coronavirus still around, many people will continue staying in. So what will this mean f…
OTT platforms can survive in the Indian market if they go the Hotstar-way
It's Hotstar not Netflix that has the best revenue model for OTTs in India
Hoichoi, aha and Planet Marathi - regional OTTs challenging Netflix, Prime and Hotstar
Kaiser, the homicide detective who tries to deal with double murders and his own demons side by sid…
Ormax Media launches monthly OTT brand health tracking tool
The tool is based on syndicated research conducted every month among SVOD & AVOD audience across In…
Could the days of mooching off Netflix accounts come to an end in India? Here’s what experts say
What could Netflix’s new policy to charge extra for password sharing mean for the Indian market?
COVID-19: ISRA brings together top musicians for virtual concert 'Sangeet Setu'
The concert, blessed by nightingale of bollywood Lata Mangeshkar, has an impressive line-up of vet…
PTI
Apple TV Plus will be cheaper than Amazon Prime, Hotstar, and Netflix in India
Apple TV’s aggressive pricing is also mindful of the fact that Disney+ is slated to go live …
Apple TV Plus launches at ₹99 per month to undercut competition in India but only has eight shows to offer
Apple TV Plus launched in 100 countries today, including India. But unlike other countries, the sub…
From studying to become a banker to now having her own OTT show, here's social media star Saloni Gaur's journey
The Influencer Adda: Story behind Saloni Gaur’s success