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YouTube sees 20.5% surge in subscribers-base during the 45 days of the lockdown
Certain genres that have seen a significant increase in viewership are Food & Recipe (52%), Gaming …
I'm a doctor with 3.4 million followers on TikTok. I was so addicted my family staged an intervention.
In this adapted excerpt of his book, the author says he joined TikTok and quickly became hooked and…
Brian Boxer Wachler
One step for SunEdison, a giant step for making India greener
Making India green is the Centre’s one of the prime objectives. And taking the initiative to a new …
GroupM to close 2019 with billings surpassing $50 billion: Comvergence Report
Mindshare, MediaCom and Wavemaker rank number two, four and five, respectively, with MediaCom posti…
How Mindshare is using the power of voice to connect brands to media-dark markets
Mindshare's mSamvaad helps connect leading brands of the country to the audience in media-dark area…
Engaging in crazy hobbies help come up with creative solutions at work
A study, conducted by San Francisco State University and published by the Journal of Occupational a…
There is now a blockchain-based religion. No, this is not a joke.
Liston, who recently left his position as CEO of the blockchain project Augur amid a cloud of contr…
Zoë Bernard
Mother’s Day Special: What working mothers want their companies to take a note of
With Mother’s Day around the corner, we reached out to some working mothers of the advertising indu…
Dayanidhi Maran wins by a stellar margin in Chennai Central
Maran, the former Union Minister in the UPA government had taken up campaigning in full steam. H…
This Google Cloud-powered AI system predicts what's happening next in a cricket match - and it's a clear sign that artificial intelligence is changing advertising
Smyth's team trained the system on the data from every game played by the Australian men's cricket …
Mary Branscombe
Crocs and Post Malone have a new collaboration after the rapper's first shoe sold out in less than a day
"Ugly products have become so ironic that they're now trendy, thanks to designer brands launching t…
Kate Taylor
Scott Stuber makes Netflix a movie powerhouse, Publicis stumbles with Marcel, and Hearst copes with unionization
First up, I want to recommend this profile of Netflix movie chief Scott Stuber that's hot off the p…
Lucia Moses
North American CEO of the world's largest ad buying agency network, GroupM, has left after less than a year
Sources with knowledge of the matter said the company's need to grow in its crucial region, North A…
Patrick Coffee
There's a fierce battle brewing between political bloggers in a crucial 2016 swing state
In order to get the site live every day, Sayfie would wake by 5:30 a.m., read through the state's n…
Leslie Larson
The biggest tech companies are about to undergo a major reshuffling on the stock market - here's what's coming, and why it matters
These boxes make sense for Apple, considering that the world's most valuable company still makes mo…
Akin Oyedele
A Guy Who Sold His Startup For $200 Million Has This Simple Advice For Founders
"Winning in startups, and in media specifically, is very much about refusing to give up. Resilience…
We now know who holds the most power in Apple's deal with OpenAI
A new report says Apple has not paid OpenAI to integrate ChatGPT into its operating systems, highli…
Hasan Chowdhury
Fintech SaaS startup Cloudbankin secures $400K funding
Cloudbankin, a complete end-to-end digital lending software company headquartered in Chennai, Tamil…
ANI
Lockdown has average daily online media intake soaring to 4 hours from 90 mins
And, the single biggest beneficiary of this massive spike is YouTube with around 300 billion views…
PTI
Texas' antitrust fight against Google
Insider's top advertising and media stories for April 22.