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Burberry will livestream its summer 2021 show on Twitch, becoming the first luxury fashion brand to broadcast on the platform

Burberry's Spring/Summer 2021 show will stream on Twitch — the first luxury fashion show to appear …

Grace Dean   


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Luxury brands are slashing prices in China

Luxury brands like Burberry and Balenciaga have been offering big discounts in China to try to reel…

Alexandra Bacon   


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Luxury brands forgot about Gen Z. They can't afford to make that mistake again.

Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…

Maria Noyen   


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Luxury Brands Are Winning On Instagram

Since high-end brands tend to have a devoted customer base, they're in a good position to encourage…

Emily Adler   


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Japanese shoppers are entering their spending era. Not all luxury brands stand to benefit.

Luxury brands that align with Japanese values of quality, craftsmanship, and simplicity stand to wi…

Maria Noyen   


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Why founders of some small luxury brands are eyeing exits

Independent luxury brands, pressured by market downturns, are eyeing consolidation or outside inves…

Maria Noyen   


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The top 9 luxury brands in the world

Here's a chart of the top luxury brands, ranked by online market share. As the data shows, just ten…

Thomas Colson   


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Luxury Brands Gaining Ground In India

The current and upcoming shopping malls across the country must be another key driver behind the lu…

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Why Ralph Lauren, the all-American luxury brand, is a hit in China

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning i…

Maria Noyen   


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Here are the preferences of the emerging luxury consumers who have $1 million in investable assets

“It is about quality, uniqueness and ultimately achieving a certain lifestyle,” said Kevin Th…

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The 9 most valuable luxury brands in the world

Marketing consulting company Interbrand has released its list of 2019's top global brands. The rank…

Dominic-Madori Davis   


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Only 2 companies have ranked among the most valuable luxury brands in the world every year since 2000 - Gucci and Louis Vuitton

According to Interbrand, not even Chanel (nor Hermès, Burberry, Prada, Fendi, or Cartier) has been …

Dominic-Madori Davis,Caralynn…   


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Burberry just became the first major luxury brand to launch high-end face masks, and they'll cost about $120 each

Other major luxury brands — including Louis Vuitton, Chanel, and Gucci — have shied away from relea…

Dominic-Madori Davis   


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Hugo Boss is no longer a luxury brand

This is primarily blamed on changing buying habits, with more shoppers - even affluent ones - prefe…

Dennis Green   


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How Luxury Brand LVMH Is Adapting In China

According to Guiony, beauty has remained a bright spot for the conglomerate during the slowdown. He…

Jing Daily