You Searched For "Loyalty Programs" and got 20 results
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3 mins read
Why fast-food chains and big brands love loyalty programs
Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …
Nora Redmond
3 mins read
Costco, Starbucks, and other retailers double down on loyalty programs to win over thrifty Americans
As Americans get thrifty, retailers are turning to the tried-and-true strategy of loyalty programs …
Dominick Reuter,Alex Bitter
5 mins read
Loyalty at work no longer pays — and it's employers who are to blame
The initial social contract that created loyalty was broken by the employers, not employees.
Steven Piluso
10 mins read
How loyalty died in the American workplace
Why work feels so broken right now — and how it can be repaired
Aki Ito
3 mins read
Fast-food diners are using loyalty apps to get deals on cheap — or free — food as prices soar
Fast-food loyalty apps are key to getting deals on cheap or free food as inflation raises prices. O…
Grace Dean
How McDonald's is using data and its loyalty program to make new promotions like the adult Happy Meal
Tariq Hassan Chief Marketing & Digital Officer McDonald's US
1 min read
JetBlue is introducing a new loyalty program for members to earn perks like free alcoholic drinks and early boarding
JetBlue is expanding its TrueBlue loyalty program allowing members to select perks as they earn poi…
Sawdah Bhaimiya
4 mins read
A small, specialty water brand created a customer loyalty program to thank consumers, and it led to a 90% repurchase rate
Customer loyalty programs incentivize customers to engage with and support their favorite brands, a…
Erica Sweeney
3 mins read
An online community of Dunkin' lovers is being torn apart as drama surrounding their new loyalty program blows up on social media
Dunkin' introduced changes to its loyalty program last week, leading to heated debate among fans on…
Michele Theil
7 mins read
Many airlines have 'stopover' programs that let travelers tour a city between connecting flights, and some will even pay for a hotel — here's how to book them
Airlines have capitalized on a trend of people booking super-long layovers to give them time in a h…
Taylor Rains
1 min read
Popeyes is rolling out its first loyalty program and giving out apple pies when you sign up. Here's how to get yours.
Under the new Popeyes Rewards loyalty program, spending $20 gives you enough points for a free port…
Grace Dean,Mary Hanbury
4 mins read
Chipotle CEO Brian Niccol shares his playbook for leading the chain to $2.8 billion in digital sales in just three years
Brian Niccol left Taco Bell in 2018 to become CEO of Chipotle, a brand that was 'invisible' to its …
Nancy Luna
2 mins read
A new bill in Congress is going to 'kill' card rewards programs, says United CEO
"This would kill rewards programs," Kirby said in an earnings call. "It would not exist anymore."
Matthew Loh
2 mins read
Delta flyers slam SkyMiles program overhaul: 'The biggest middle finger yet'
Delta's recent loyalty program changes are so contentious that some frequent flyers say they're swi…
Hannah Towey
1 min read
Kohl's just launched a new rewards program that's all about earning Kohl's Cash. Here's what's changing for members.
Kohl's has a new rewards program, and it's focused on earning Kohl's Cash. The company said loyalty…
Madeline Stone
2 mins read
Delta just dramatically overhauled its SkyMiles program. You aren't going to like it.
Delta SkyMiles members can now only earn the elite Medallion status through cash spent rather than …
Lloyd Lee
4 mins read
4 ways in which brands can improve their loyalty programs: KPMG
KPMG International’s The Truth about Customer Loyalty report reveals that only 37% of respondents g…
2 mins read
A new bill in Congress could wipe out the credit card rewards programs Americans rely on for their vacations, Southwest says
Southwest blasted the Credit Card Competition Act, saying it would "undermine, if not completely en…
Matthew Loh
4 mins read
Why Myntra is betting big on video content and its loyalty program for its next phase of growth
We caught up with Harish Narayanan, Head of Marketing, Myntra, to understand what role will content…
2 mins read
Starbucks is poised to surge 21% as its loyalty program drives further growth and fends off fast-growing competition, BofA says
"Starbucks Rewards has been a decade long tailwind, expanding Starbucks reach to new customers and …