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<ul><li><keyword id="6355107" type="UNKNOWN" weightage="20" keywordseo="Baba-Ramdev">Baba Ramdev</keyword> set the <keyword id="43502" type="ORGANIZATION" weightage="20" keywordseo="World-record">world record</keyword> for the ‘largest yoga session’ ever performed. </li><li>The record was set for the Guinness Book of World Records at the 105,000 mark. </li><li>Reports suggest that the crowd grew even bigger afterwards with nearly 200,000 participants. </li></ul>While employees at the Income Tax Department in the city of Ludhiana are trying to set the record for doing yoga the entire day, the city of <keyword id="77357" type="CITY" weightage="20" keywordseo="kota">Kota</keyword> in the Indian state of <keyword id="6355588" type="LOCATION" weightage="20" keywordseo="rajasthan">Rajasthan</keyword> has already entered the Guinness Book of World Records by performing the <a href="https://www.thehindubusinessline.com/news/national/yoga-session-at-kota-enters-guinness-book-of-world-records/article24217325.ece" data-type="tilCustomLink">largest yoga session</a> ever. In the early hours of the 4th <keyword id="6362857" type="DEFINITION" weightage="20" keywordseo="international-yoga-day">International Yoga Day</keyword>, a huge crowd gathered in Kota to perform their asanas at a mass yoga camp led by Baba Ramdev, a renowned yogi and co-founder of <keyword id="6356684" type="UNKNOWN" weightage="20" keywordseo="patanjali">Patanjali</keyword> Ayurved. Before long, the crowd ballooned to create a world record at the 105,000 mark for the ‘largest yoga session’ ever. That number isn’t just a headcount but calculated using standardised methods and drone cameras. That being said, reports suggest that the crowd grew up to 200,000 participants by the end of the day. The new record for the largest yoga session is nearly double the previous record of 55,524 people performing yogic asanas in Mysore just last year. Aside from Baba Ramdev, the Chief Minister Vasundhara Raje, officials from the Guinness World Records as well as 4,500 inspectors were present at the event. With the theme for this year’s International Yoga Day being ‘yoga for peace’, Ramdev expressed the need for people to embrace the three yog mantras of determination, hard work and good nature into their lives.

India's top yogi-cum-entrepreneur just set a yoga world record

Being over hyped for its IIT JEE culture and too much of stress-related suicides happening, the small town of Kota has already gained too much ill repute. And now Hyderabad is outshining the Rajasthan’s small town in terms of success. 
 
While the number of coaching institutes catering to the IIT aspirant crowd are mushrooming every season in Hyderabad, this year at least 1.5 lakhs of students have joined the race. 
 
"The fascination among students in Telangana and AP for JEE has only increased over the years. It is only in the last one decade that there has been a sudden rise in the number of takers. The coaching industry has only catered to the increasing demand," Dheeraj Kumar Misra, regional director, operations, south zone at Aakash Educational Services Pvt Ltd told The Times of India. 
 
In the 90s, the number of aspirants was barely 3000, which has now pumped up to 1.5 lakh. Hyderabad has dominated the merit list with almost 50 percent of the top 10 rankers for the past several years. If the results for JEE (advanced) 2016 are anything to go by, then six out of top 10 rankers were from Hyderabad.

Hyderabad is the new Kota as it
tops the chart with IIT JEE success stories

<ul><li><keyword id="7777762" type="UNKNOWN" weightage="20" keywordseo="stuti-khandwala">Stuti Khandwala</keyword> got an admission at Massachusetts Institute of Technology(MIT), US for research program in 2019. </li><li>Khandwala made it to the merit list of entrance examinations like JEE Mains, NEET, AIIMS MBBS and JIPMER MBBS. </li><li>She topped Rajasthan Board Class XII examination with 98.8% marks in science subjects.</li></ul>A girl from Gujarat, Stuti Khandwala who cleared four competitive exams including medical and engineering entrances, has caught the attention of <keyword id="50375" type="COMPANY" weightage="20" keywordseo="Massachusetts-Institute-of-Technology">Massachusetts Institute of Technology</keyword> (MIT). The premier engineering institute in the US has her extended 90% scholarship to Khandwala. She has opted for research in bio-engineering, <a href="https://www.thequint.com/neon/stuti-khandwala-cracks-neet-jimper-mains-aiims-and-gets-selected-in-mit">The Quint reported</a>. Khandwala, hailing from Surat <a href="https://www.ndtv.com/education/girl-who-cracked-aiims-neet-jipmer-jee-main-skips-engineering-and-medicine-to-go-to-mit-2056002">cracked</a> and crawled up in the merit list of the Joint Entrance Examination(JEE) Mains for engineering, NEET 2019, AIIMS MBBS 2019 and JIPMER MBBS 2019. The 18 year old girl studied at <keyword id="3411086" type="PERSON" weightage="20" keywordseo="allen-career-institute-kota">Allen Career Institute Kota</keyword>, which has become a hub for students who want to crack competitive exams. Unlike most students from India, Khandwala has chosen research instead of professional courses like medicine and engineering. The multi-talented girl had opportunities to become either as she got 1086 rank in JEE Mains, and secured tenth position in AIIMS MBBS 2019 examination. Khandwala was also the top ranker in Rajasthan board Class XII examination, and scored <a href="https://www.news18.com/news/buzz/kota-girl-cracks-all-major-competitive-exams-in-india-thats-not-all-she-got-through-mit-too-2193805.html">98.8% marks</a> in science subjects. She attributes her success to her parents, who are doctors by profession, and her teachers from Kota. MIT was recently ranked the second best university, globally, according to the QS University Rankings 2020. See also: <a href="https://www.businessinsider.in/6-million-indians-will-be-in-the-gig-economy-within-two-years-thats-nearly-twice-the-current-size/articleshow/69854133.cms">6 million Indians will be in the gig economy within two years -- that's nearly twice the current size</a> <a href="https://www.businessinsider.in/india-introduces-scholarships-for-indian-expatriates-to-pursue-higher-education/articleshow/69686277.cms">Scholarships for Indian students in 66 countries to pursue higher education</a> <a href="https://www.businessinsider.in/sexual-harassment-at-educational-institutions-a-challenge-for-indias-lgbtq-community-finds-unesco-report/articleshow/69723003.cms">Sexual harassment at educational institutions a challenge for India's LGBTQ community, finds UNESCO report</a>

MIT welcomes the Indian genius Stuti Khandwala, who cracked 4 of the country's toughest exams, with 90% scholarship

<ul><li><keyword id="10862183" type="UNKNOWN" weightage="20" keywordseo="delhi-crime-season-2">Delhi Crime season 2</keyword> is the most awaited web series of 2021, <keyword id="15508" type="COMPANY" weightage="20" keywordseo="YouGov">YouGov</keyword> survey.</li><li>Among the shows released this year, Family Man Season 2 is the most popular with two in five calling it their favourite series.</li></ul>The Coronavirus pandemic gave a huge boost to the booming OTT video- streaming industry in India. As consumers endured lockdowns and restrictions, digital content became a major source of entertainment as well as a platform for the industry to connect with their audiences in these unprecedented times. YouGov’s latest study reveals that among the upcoming web series this year, Season 2 of Delhi Crime is the most awaited show by OTT platform viewers in the country (as said by 22%). The International Emmy winning drama series enthralled viewers with its first season and we see excitement building up for the next edition, despite the absence of an official release date. <div type="image" title="image002" msid="84997672" hostid="261"></div>It seems audiences are looking forward to the sequels of some of the popular shows of the past years. Along with Season 2 of Delhi Crime, viewers are also excited for the sequel of Voot’s mythological thriller Asur (20%), Kay Kay Menon’s Special Ops Season 2 (19%) , Kota Factory’s Season 2 (18%), Four More Shots Please Season 3 (14%) and Little Things Season 4 (13%). New shows like Rudra- the edge of darkness (11%) and Finding Anamika (9%) have also managed to spark interest and feature among the most awaited shows of 2021. YouGov also asked people about the web series they enjoyed watching in 2021. Among the shows already released this year, action-thriller Family Man Season 2 (40%) emerged as the most favourite show of OTT viewers in urban India. The ever-charming Manoj Bajpayee’s performance, and the engaging plot totally lived up to the expectations of fans, especially after the cliff-hanger ending of season 1. <div type="image" title="image004" msid="84997697" hostid="261"></div>Other series that received the appreciation and love of the audiences are Tandav (14%), Aspirants (12%) and Maharani (10%). With lack of entertainment choices, it is not surprising to see consumers shift to digital entertainment during the pandemic. Data suggests that a majority of respondents (59%) claim to have watched more content online than on TV in the past one year. One in ten have started exploring global (non-English) content in the past year (9%) and almost as many (11%) have begun watching regional content (non-Hindi) during this time. Roughly a fifth among those who claim to watch regional content like watching Telugu (22%) and Marathi (20%) language series. Gujarati (18%), Punjabi (17%), Tamil and Kannada (16% each) series are also popular among people. Language has become an important factor in determining people’s choice of content. One in eight respondents (12%) consider the language or origin of a series important when deciding what to watch on OTT platforms. Having said that, the genre of the show (22%), recommendations of family &amp; friends (21%) and reviews and ratings (19%) are ranked higher than language as consideration factors by people. <div type="image" title="image006" msid="84997721" hostid="261"></div> When it comes to digital platforms, Amazon Prime (53%), Netflix (47%) and Disney Hotstar (43%) are the most preferred channels for watching Indian web shows. Even though international networks are more popular among the masses, regional platforms like Sun NXT, Aha and Hoichoi also feature in the list, indicating the growth of regional content consumption in India. <div type="image" title="image008" msid="84997744" hostid="261"></div> With an interest in regional language streaming, non-Bollywood cinema is likely to come out of Covid in a better shape. Almost half of the total surveyed respondents (49%) said that they are open to watching regional movies in theatres, with younger adults between the age of 18-39 years more likely to say so than older ones of 40 years and above. Data collected online by YouGov Omnibus among 1009 respondents in the country between June 15th-20th, 2021 using YouGov’s panel of over 11 million people worldwide. Data is representative of the adult online population in the country.

Here are the top most awaited Indian web series of 2021 as per YouGov's survey

(<keyword id="6355222" type="PERSON" weightage="100" keywordseo="Piyush-Goyal">Piyush Goyal</keyword> responding to congratulatory messages from inside the jail. Image credit: NDTV) 
 
Eighteen-year-old Piyush Goyal, an <a href="http://www.businessinsider.in/searchresult.cms?query=engineering+aspirant&amp;sortorder=effectivedate">engineering aspirant</a>- just like countless others in the country managed to secure a rank of 458 in the <keyword id="919732" type="UNKNOWN" weightage="100" keywordseo="engineering-entrance-exams">engineering entrance exams</keyword>. 
 
This would have been good news for any other person as it guaranteed entry into any of the top <a href="http://www.businessinsider.in/searchresult.cms?query=IIT&amp;sortorder=effectivedate">IITs</a>, but for Goyal this was more than a piece of good news. This was victory. 
 For the past two years, the 18-year-old has been studying day and night like any other <keyword id="27859" type="ORGANIZATION" weightage="100" keywordseo="engineering">engineering</keyword> aspirant- but unlike every other engineering aspirant who was doing the same from the comfort of their homes, Goyal was doing it at the Open Jail in <a href="http://www.businessinsider.in/searchresult.cms?query=KOTA&amp;sortorder=effectivedate">Kota</a> where his father is a convict. 
 His father, <keyword id="3451007" type="UNKNOWN" weightage="100" keywordseo="phool-chand-goyal">Phool Chand Goyal</keyword> originally hails from Dakiya village in <a href="http://www.businessinsider.in/searchresult.cms?query=RAJASTHAN&amp;sortorder=effectivedate">Rajasthan</a> and used to be a school teacher until he was convicted in a murder case in 2007 and sentenced to life imprisonment. 
 
Being a convict in a murder case, his father, Phool Chand Goyal had meagre resources. There was not enough money to spend or books neither could he afford his son staying at a hostel in the city. As a result, the young boy had to live in a room which was barely 8x8 feet and where the lights were out right at 11 pm in the night. 
 
There was a lot to complain about. But, Goyal toiled hard. 
 
And, after the results came out, his hardships hardly seemed to matter for him. 
 
“The jail is not so bad,” he said. 
 
He also thanked his father for showing great courage by keeping him in the jail with him and funding his studies. 
 
“Today, I have fulfilled my father’s dream,” Goyal added proudly. 
 
His father, Phool Chand who is almost done serving his 14-year-jail sentence has been allowed to live in an open jail due to his good behaviour. This means, he can go out of the jail campus for work but has to ensure that he’s back in his cell by evening. 
 
In the past two years, he has been funding his son’s studies from the Rs 12,000 salary he got from working at a shop in the city. Using that money, he sent Goyal to a <a href="http://www.businessinsider.in/searchresult.cms?query=COACHING+INSTITUTE&amp;sortorder=effectivedate">coaching institute</a> in Kota for his preparations. He even stayed and slept outside the tiny room from 6 pm to 2 am so his son wouldn’t be disturbed while studying. 
 
Phool Chand said that though it was difficult for his son to study inside a cell, the jail administration kept encouraging Goyal. 
 
For, the eighteen-year-old’s journey has just begun.

Meet the 18-year-old who made it to IIT studying
from a cell in Kota jail

<ul><li>With the industry changing at a rapid pace, throwing a new set of challenges every day, experts are hoping that 2020 will be a game-changer that will help them redefine a lot of rules in advertising, with smarter marketing techniques. </li><li>We spoke to a few industry experts to identify these new opportunities that 2020 will bring forth for the industry and here is what they had to say. </li></ul>2019 was an interesting year -- full of ups and downs for the advertising, media and marketing industry. While we saw <keyword id="618493" type="CITY" weightage="20" keywordseo="digital-marketing">digital marketing</keyword> taking the center stage and brands experimenting with newer formats on the medium, the economic slowdown affected consumer sentiments, and naturally, the industry. However, during this period of tough economy, the industry tried to squeeze out the inefficiencies to make themselves more productive. As we enter 2020, the industry is hopeful to rise to its full strength together. They are all set to reap the benefits of AR and VR, voice, influencer marketing, and much more to stay ahead in the game. We spoke to a few industry experts to identify these new opportunities that 2020 will bring forth for the industry and here is what they had to say: Will Scougal, Director of International Creative Strategy, Snapchat: I don’t think there’ll be one dominant trend but several interlinked trends that have emerged over the last decade all achieving scale and creating real shifts in the way we experience and interact with brands. Over the last few years people have increasingly shifted their attention to mobile and, as they have become more confident navigating the world with their handset, they’re looking for quality experiences. What we’ve seen at Snapchat is that people are choosing to spend time adding a creative layer to their world through AR (Augmented Reality). As this format continues to scale, both on Snapchat and beyond, we are going to see more innovative, useful, and immersive experiences being built by brands embracing the marketing benefits of AR as a full funnel format. In addition to the growing popularity of AR, we are also going to see premium mobile video content gain more viewers. As audiences rise, we can expect to see more quality made-for-mobile shows from studios, publishers, entertainers and brands who are adapting to the mobile mindset of people. Ashish Bhasin, CEO - APAC and Chairman India, Dentsu Aegis Network Asia Pacific: Voice and performance will gain much more prominence than they did so far in the industry. With the emergence of OTT and data rates going down, there is a natural preference towards digitisation amongst younger audience. Equally, voice is so intuitive, it will be naturally driven more and more on a daily basis -- whether you are driving or use some voice assistant on your phone, which will be simplified with time. On the other hand, clients are also under-pressure to deliver results every quarter, hence, they will be far more interested in performance rather than just pure brand-building. Prathyusha Agarwal, Chief Marketing Officer, ZEEL: With consumption across platforms, the most dominating trend of 2020 would be brand and character love that transcends multiple screens. Viewers will share their dining tables and living rooms with our content on television satisfying the craving for anticipation of a new story, the first bite to savour the emotion and relationship with our characters every day. They will then stretch it across multiple screens and interactions binging on it, dipping in, dipping out and gorging on it through time and space. As broadcasters, we need to gear up our backend to tailor-make our content such that it is adept to the multiple platform front-end user interfaces. There is a shift needed from thinking of content development as an uncertain creative process to building a nuanced understanding the cultural core that makes viewers tick, what they want/ need, where do they need it and have the capability to evolve our craft to deliver that. To own multiple screens where stories and characters are loved beyond just television, content creators and curators, will have to manage the share of pie on each of platforms to maximise screen hours. Sameer Saxena, Chief Content Officer and Head of TVF: “For 2020, we will continue to strengthen our partnerships with OTT platforms and brands equally. We plan to venture into new genres like thrillers and romance amongst others. We will also explore non-fiction properties as there isn’t much happening in this space. Our aim is to release around 15 to 20 shows in the year including a few in regional languages starting with Marathi. In addition to new shows we're also planning the second seasons of some of our key shows like ‘Kota Factory’, ‘Cubicles’, and ‘Hostel Daze’.“ Dinesh Chhabra, CEO, Usha International: “The consumer durables sector has shown a consistent growth and Usha International Ltd leads this growth from the front riding on new product launches like the Bloom series and Racer fans, as well as the introduction of a whole slew of colorful new kitchen appliances. During this period of tough economy, Usha tightened its operating belt to squeeze out the inefficiencies to make itself leaner and more productive. Usha believes in keeping the customer at the core of our businesses and hence ensures that all the new products that we have recently developed keeping consumer insights in mind and built to fulfil their needs, thereby transforming their daily lives. We expect the New Year to fuel consumer demand and a stabilization of growth patterns in coming quarters. We, at Usha, will continue in our journey to launch new products and innovative technologies, and improve the depth of our distribution penetration specifically in the geographies which are growing at a GDP growth higher than the national average.” Koshy George, Chief Marketing Officer, Marico Limited: One big trend for me will continue to be digital. You will continue to find a lot more digital adoption because the rates, while they have gone up, continue to be rock bottom in the country. And you will find that a lot of time that consumers spend will move into digital and hence the focus to continue to build brands and invest there will be one big trend that we look at. And as part of that, there are a lot of medium like TikTok that have suddenly come and exploded out of nowhere. We have recently worked with the platform and seen really good results so that'll be an area of focus. Secondly, while the economy has been witnessing a slowdown, there is still a room for a lot of premiumization. And there's a big trend in sustainability that is slowly but surely picking up momentum and is something we will see more of in 2020. Amer Jaleel, Group CCO &amp; Chairman, MullenLowe Lintas Group: I see content saturation coming. We have to start seeing consumers as audiences in the Media Age. Everybody is creating content with ease through apps. While this explosion leads to satisfying the creative urge among people and that surely is a good thing, but coupled with the march of platforms and production, this is leading very rapidly to content fatigue. Once we see our consumers as an audience, we have to account for the fatigue they have to overcome to see the frankly poor quality of brand content that most of us are putting out. The only way marketeers and their brand partners have is to be ahead of and fresher than the content that's being dished out. I can clearly see that the phrase 'break the clutter' is outdated. We will have to preempt all the evolution of what we call clutter and be ahead of the thinking of the clutter makers. Gurmeet Singh, Chairman and Managing Director, Johnson Controls-Hitachi Air Conditioning India: To stand out from the crowd, companies are putting the customer at the heart of everything they do. This has led to the emergence of exceptional customer experiences. Marketing in the modern era has to play a significant role in shaping these experiences. Artificial Intelligence is certainly going to be a game changer driving the marketing landscape in 2020. This Next-gen technology will create new avenues of effective marketing and customer experiences. One of the trendiest topics across the world, both in B2B and B2C spaces, AI is going to take the charge as it holds the power to evolve businesses, accelerate customer experiences and boost sales like never before. Audience segmentation with in-depth understanding of the demand is key to success in any B2B module. Here AI will empower and align business, marketing and sales teams to accurately analyze the demand touchpoints much before a lead generation. This will ensure faster and concrete conversion of leads resulting in enriched customer experiences. Artificial Intelligence can play a significant role in influencing marketing strategies and predicting favorable product and service outcome. With AI things will become faster, easier, more convenient and affordable for business ecosystem to meet the ever evolving customer expectations. New India’s smart customer is globally connected and is curious to explore, experiment and experience. Today, customers are considering exceptional experiences as a critical aspect of their buying decision. In the B2C segment, AI has a huge role to play. It is also the responsibility of businesses and marketers to ethically leverage the power of this impactful tool. Without invading the privacy of customers, AI should aim at significantly providing intelligent and informed customer experiences by equipping marketing and product teams to effectively analyse consumer behavior, acceptance, demand and delivery points. This will ensure a smooth end to end customer journey that is more customized and interactive in the most natural and ethical manner. AI will also support the marketing landscape by enabling powerful and high-impact consumer insights to disrupt customer satisfaction and enhance success factors of product and service innovations. TikTok spokesperson: In 2019, we saw a drastic shift in online content consumption behavior. As the internet continued to democratize, Indians moved beyond the traditional consumption of entertainment content and are now avidly looking at videos to educate themselves on variety of topics such as self-improvement, health, fitness, e- learning languages, among others. In 2020, we foresee this trend to grow, with brands and NGOs leveraging short video formats with platforms such as TikTok. At the same time, given shorter attention spans, it will be critical for content to break through the clutter, be creative, fun and engaging, in order to attract audiences. Shamsuddin Jasani, Group MD, Isobar South Asia: Voice as a technology is coming into its own and is going to be a big trend in 2020. With Hindi as a language being made available on Alexa, it will open up huge opportunities in the future. Secondly, with advancements in technology, augmented reality is going to take off in a big way. And the third biggest trend will again come from the world of vernacular content. Local languages are going to explode as we go into 2020 and you will see more OTT players investing on local languages. Pratik Gupta, Co-founder, FoxyMoron: "2020 will be the year for digitally evolved agencies and digitally involved clients. Hyper-personalization of content through all digital platforms should be the biggest trend this year. Along with the innovation on digital; Voice, OTT, Social, Progressive Web Apps, the use of Hyper-Personalisation are going to be imperative. While the entire ecosystem believes that the consumer does not want to see advertisements, I believe that ads &amp; communication served to an exposed cookie pool at the right time and at the right place is the future. This year we will be working on creating workflows, technologies and teams to cater to this need for brands and consumers alike." Also see: 
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The top trends that will dominate the advertising, marketing and media industry in 2020

Sportsfile/Corbis/Sportsfile via Getty Images; Amazon; Joe Scarnici/Getty Images; iProspect; Ruobing Su/Business InsiderL-R: Jonathan Cloonan, Colleen Aubrey, Tanner Elton, and Ryan Mayward.<ul class="summary-list"><li>Amazon is betting big on advertising and building out new ad formats, conversion-focused measurement tools, and a self-serve platform to win over marketers.</li><li>Business Insider identified 19 executives leading these initiatives and more at Amazon Advertising. They represent a variety of roles and a mix of longtime employees and newer hires from agencies and media companies.</li><li>The list reflects people working on newer growth areas like over-the-top advertising as well as Amazon's core performance-based ad business serving big consumer packaged goods brands like Procter &amp; Gamble.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories</a>.</li></ul>Amazon is becoming a formidable online advertising competitor to juggernauts Facebook and Google. Advertising is Amazon's fastest-growing business. It's building ad formats like video, search and programmatic advertising that use shopping data to help advertisers target and <a href="https://www.businessinsider.com/amazons-attribution-tool-tracks-sales-from-facebook-and-google-ads-2019-9">measure ads,</a> and is hiring for more than 1,300 positions to help grow the division, according to its website. Financial services firm <a href="https://www.businessinsider.com/amazons-ad-dominance-growing-2019-cowen-ad-buyer-survey-2020-1">Cowen predicted</a> that Amazon would make $17.6 million from advertising this year, up 36% from 2019. Business Insider asked advertising execs and experts that regularly work with Amazon who the top insiders are leading its advertising business. Most of the sources, whose identities are known to Business Insider, requested anonymity because of their close ties to Amazon.We also scoured public information to find people working on everything from deepening relationships with marketers to solving measurement challenges. Our list reflects people working in a variety of roles and overseeing various parts of Amazon's ad products, from its core search ad business to newer initiatives like over-the-top advertising in Amazon Fire.At the top of the advertising leadership is Paul Kotas, a longtime Amazon employee who is close to CEO Jeff Bezos' inner circle as a member of Amazon's executive suite, <a href="https://www.businessinsider.com/amazon-ad-boss-now-ceo-jeff-bezos-direct-reports-2020-3">dubbed the "S-team."</a> Under Kotas, Amazon has a big <a href="https://www.businessinsider.com/5-amazon-advertising-execs-who-could-replace-seth-dallaire-2019-11">gap in its leadership</a> since VP of global advertising and marketing Seth Dallaire <a href="https://www.businessinsider.com/seth-dallaire-leaves-amazon-advertising-for-instacart-to-be-cro-2019-9">left last year to become CRO of Instacart</a>.Here are the top 19 Amazon Advertising execs, listed alphabetically.<a href="https://www.businessinsider.com/intelligence/30-big-tech-predictions-for-2020?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=amazon&amp;itm_campaign=30-big-tech-predictions-for-2020"></a>

Advertising is Amazon's fastest-growing business and is expected to surpass $17 billion this year. Here are the 19 top insiders leading the charge.

Saul Loeb/Getty Images; STR/AFP/Getty Images; Samantha Lee/Business Insider<ul class="summary-list"><li>Amazon held its biannual all-hands staff meeting last month.</li><li>At the meeting, Amazon CEO Jeff Bezos and his top executive team answered employee questions about some of the biggest challenges facing the company.</li><li>The questions covered everything from fake products to the growing political scrutiny - reflecting the deepening level of anxiety among the rank-and-file over the changing regulatory and competitive landscape.</li><li>"You have to be able to work with people who don't agree with you on everything," Bezos said, when asked about Amazon's political donations.</li><li><a href="https://www.businessinsider.com/prime">Click here for more BI Prime stories</a>. </li></ul>On November 14, Amazon's headquarters was a festive environment, with a visit from actor Sir Patrick Stewart, a video of which was shared by CEO Jeff Bezos on <a href="https://www.instagram.com/p/B43iBtRHtQq/">Instagram</a>.But behind closed doors, at the company's biannual internal all-hands meeting, the mood was less upbeat. Bezos and his group of top senior executives, called the S-team, were busy answering tough questions from employees who are worried about some of the biggest challenges facing the company, according to a recording of the event obtained by Business Insider. The questions covered everything from counterfeit products sold on its marketplace to the growing chorus of criticism from lawmakers - reflecting the deepening level of anxiety among the rank-and-file, as Amazon's never-ending appetite for growth makes it a constant punching bag for regulators and competitors. The 30-minute Q&amp;A session, which took place at the end of the two hour all-hands meeting, was led by Bezos who hand-picked the employee-submitted questions out of a stack of index cards. As in previous meetings, Bezos fielded the questions alongside members of his so-called the S-team of top executives.Some of the answers were generic, repeating previous company statements, but some were more candid than language used in public comments. At one point, Bezos <a href="https://www.businessinsider.com/jeff-bezos-work-with-people-you-dont-agree-with-2019-12">emphasized the importance</a> of working with lawmakers across the political spectrum, saying it helps Amazon engage with them and advance the company's best interests."You have to be able to work with people who don't agree with you on everything," Bezos said.Amazon's representative declined to comment.The following is a list of some of the most important questions asked during the event and an excerpt of the answers:<h2>On bad actors on Amazon's marketplace</h2>Amazon's marketplace has been plagued by malicious sellers in recent years, causing a spike in counterfeit products and fake reviews, among other issues. Amazon's SVP of North America Consumer Doug Herrington, who runs the marketplace, made a rare acknowledgment of these problems, saying a late delivery, or a fake review, or a counterfeit product can "damage our reputation." He went on to highlight Amazon's investments and new programs launched in the space to fight bad actors, but also said that they will be an on-going problem for Amazon as long as it stays in the marketplace business."Of course these bad actors are going to continue to try to do what they do to disrupt our shopping experience and our selling experience," he said. "And so our job is going to be the same - we've got to stay ahead of them and we've got to prevent fraud and abuse before it happens in our store."<h2>On brands ditching Amazon to sell directly to consumers</h2>A growing number of brands are now leaving Amazon, choosing to sell directly to consumers through their own websites or stores instead. The most recent example is Nike, who just two days before Amazon's all-hands, announced its decision to end its partnership with the company. Nike terminated the deal in part because it was disappointed by counterfeits and the lack of control over resellers, the <a href="https://www.wsj.com/articles/nike-to-stop-selling-directly-to-amazon-11573615633">WSJ reported</a>.When asked if this should be considered a risk to Amazon, Herrington said the so-called "direct-to-consumer" trend is "not new" and that brands simply do it to "reach as many customers as possible." He continued, "For almost all of them, the direct-to-consumer businesses that they set up are not about replacing their traditional retail partners as much as augmenting them." Shoshy Ciment/Business InsiderBezos added that Amazon needs to show clear value to the brands if it wants them to continue selling through Amazon. That would mean offering great customer service or more efficient ways to deliver orders, he said."Brands that could go direct, will continue to use us as long as we're actually adding value to the whole process," Bezos said. "And there will be cases where brands, for whatever reason, have a strategy of going direct to their consumers, and that's going to be okay too - we're part of the mix."<h2>On user privacy and the spread of misinformation on Amazon Advertising </h2>Amazon's advertising service is one of the fastest growing parts of the company, and is now the third largest digital ad platform behind just Google and Facebook. One employee wondered what Amazon is doing to prevent the company from facing the type of backlash Google and Facebook did over data privacy and the spread of misinformation. Paul Kotas, who runs Amazon Advertising, said Amazon is exempt from those concerns because most of the backlash is around political ads - which are not accepted on Amazon. He also said, unlike Google and Facebook, Amazon doesn't sell customer information."We're in a completely different position and we've been very conservative in this area," Kotas said. <h2>On losing the $10 billion JEDI contract to Microsoft</h2>Amazon's cloud business recently lost the controversial contract for the Pentagon, called the Joint Enterprise Defense Infrastructure project, or the JEDI, to rival Microsoft. Amazon <a href="https://www.businessinsider.com/amazon-challenges-microsoft-10-billion-jedi-cloud-contract-win-2019-11">said</a> it is challenging the decision. When asked about the contract, AWS CEO Andy Jassy downplayed its financial effect on Amazon, saying the JEDI contract is worth only "about a billion dollars a year" - a tiny fraction of AWS's $36 billion annual revenue run rate. He also argued the decision was "not adjudicated fairly," with significant political interference. Microsoft, he added, is significantly behind AWS in terms of functionality and maturity."If you do any thorough apples-to-apples, objective comparison of AWS versus Microsoft, you don't come out deciding that they're comparable platforms," Jassy said. "Most of our customers will tell us that we're about 24 months ahead of Microsoft in functionality and maturity."<h2>On the future of Amazon's logistics</h2>Amazon has long been rumored to have big ambitions in the transportation space, with goals of eventually building a delivery service that rivals those of FedEx and UPS. Indeed, Dave Clark, SVP of North America operations, picked transportation and freight businesses as the two most exciting areas of growth for Amazon's logistics business."I think by the time you look out three to five years, the way our transportation infrastructure operates is going to be pretty radically different than the way traditional transportation infrastructure works," Clark said. "And we're also doing a ton of work in our freight businesses with just technology programs for freight providers and freight businesses." <h2>On not responding to public criticism from politicians</h2>While Amazon is facing unprecedented levels of criticism from regulators and politicians, the company hasn't always responded to all of them - including the constant barbs from its loudest critic, President Trump. Amazon's top spokesperson and policy chief Jay Carney said it's because Amazon takes a "case-by-case" approach to those criticisms. In some cases, he said, Amazon relies on "journalists and other outside validators" to correct misleading statements by politicians.Reuters"Obviously in this political environment, a fight gets covered and that can run down to the benefit of a candidate, and not necessarily to us," Carney said.<h2>On how AWS is subsidizing its less profitable retail business</h2>Some critics argue that Amazon is abusing its market power and killing competition by running its retail business at a loss - largely by subsidizing it with the massive profits from its cloud unit. When asked why AWS's profits should be shared with other business lines of Amazon, CFO Brian Olsavsky challenged the premise of the question, saying it's an "abstract concept" because Amazon's retail business is now profitable on its own. "We have one checkbook or one Amazon, and we've consistently over our history used the profits from profitable businesses to fund things that are going to be the big businesses in the future," Olsavsky said.Bezos added, "There's no sense in which AWS is subsidizing retail because retail is profitable in its own right and perfectly capable of funding its own growth initiatives."<h2>On Amazon's PAC donating to officials with conflicting views</h2>Amazon's political action committee (PAC) has been making donations to politicians on both sides of the aisle, including those with views that are at odds with Amazon's more progressive stance. When asked about this discrepancy, Carney said Amazon's PAC is bipartisan and that the contributions don't necessarily mean Amazon agrees individually "with every position of each politician who receives a donation."Bezos <a href="https://www.businessinsider.com/jeff-bezos-work-with-people-you-dont-agree-with-2019-12">said</a> there are "certain issues that are extreme enough that they would be disqualifying" to support some candidates. But besides those extreme cases, he said, it's important to "work with people who don't agree with you on everything.""The right thing to do within reason, again, outside of those disqualifying issues is to acknowledge that in the way it works in the world, and life, and in democracies is that we don't agree with everybody on everything, and that's okay. It has to be," Bezos said.<h2>Personal questions</h2>Towards the end of the event, Bezos lightened up the mood by answering more personal questions. And with that, the 30 minute Q&amp;A session came to an end.Q: If you had a time machine and could go back to the actual first day at Amazon, what would you do differently? What was that first day like? Bezos: I wouldn't do anything differently. It worked out so well (laughs), I would be afraid to change anything I did. I'd eat the same burrito for lunch. I'm telling you.Q: Do you think that your original inspiration for starting Amazon is still the inspiration that Amazon embodies today? Bezos: 100%. The kind of founding idea behind Amazon is Earth's most customer centric company. Customer obsession hasn't changed. It is still our most deeply held principle. Long-term thinking hasn't changed. Willingness to invent, eagerness to invent, willingness to fail, operational excellence, those kinds of things, they have not changed. And they are what, if we stick to those principles and ideals and values, we will continue to do amazing things. Start with the customer, work backwards. Nothing's really changed there. Q: What's your number one best piece of advice for new hires? Bezos: Be customer-obsessed. It's not a difficult question to answer.Q: Does Jeff wash his head with shampoo or soap?Bezos: I'm not sure what this question asker is trying to say, but the answer is soap. (laughs)<a href="https://www.businessinsider.com/intelligence/40-big-tech-predictions-for-2019?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=amazon&amp;itm_campaign=40-big-tech-predictions-for-2019-2"></a> <h3>NOW WATCH: <a href="https://www.businessinsider.com/ben-horowitz-what-companies-get-wrong-about-corporate-culture-2019-11">Legendary venture capitalist Ben Horowitz on culture mistakes most companies make, diversity in leadership, and the outlook for crypto</a></h3>

In leaked recording of internal meeting Jeff Bezos and Amazon's top execs respond to employee questions about some of the company's biggest challenges

<ul class="summary-list"><li><a href="https://www.businessinsider.com/category/amazon">Amazon</a> held its biannual all-hands staff meeting last month.</li><li><a href="https://www.businessinsider.com/category/jeff-bezos">Amazon CEO Jeff Bezos</a> and his top executive team answered tough questions from employees during the event, according to a recording of the event obtained by Business Insider.</li><li>To provide more context, Business Insider is publishing the full transcript of their answers to some of the key questions asked.</li><li><a href="https://www.businessinsider.com/prime">Click here to read more BI Prime stories</a></li></ul>As previously reported, Business Insider gained access to Amazon's biannual all-hands staff meeting that took place last month.The meeting, held only twice a year, is a valuable window into Amazon's thinking, as CEO Jeff Bezos and his top executive team, known as the S-team, rarely speak in public.During the meeting, Bezos and the S-team answered tough questions from employees about the challenges facing the company. The questions covered everything from malicious sellers on Amazon's marketplace to the increasingly hostile political environment and the JEDI cloud contract Amazon lost to <a href="https://www.businessinsider.com/category/microsoft">Microsoft</a>.Amazon's representative declined to comment.To provide more context around the meeting, we've decided to publish the full transcript of some of the most important questions discussed during the event (certain parts bolded by BI for emphasis):<h2>On bad actors on Amazon's marketplace</h2>Q: Are you concerned that Amazon's reputation is at risk due to bad actors selling goods on the marketplace? Doug Herrington, SVP of North America Consumer: First, I would say that our reputation is built on customer trust and we have to earn that every single day. And anytime we have a bad experience or a customer or seller, like a late delivery or a fake review or a counterfeit product, it has the potential to damage our customers, damage our sellers and damage our reputation. That's why we spend a lot of resources to combat this. In 2018 alone, we spent over $400 million and we dedicated more than 5,000 team members to prevent fraud and abuse in our store. And to give you a sense of the scale of how successful they've been - in 2018, we stopped more than a million potential bad actors from successfully opening Amazon selling accounts. And we blocked more than 3 billion potential bad listings from getting published to our store. And we also ensured that 99.9% of all pages viewed by our customers were to products that had never received a counterfeit notice of infringement.We've got a bunch of programs in place that's yielding these great results. A big exciting one that we launched last year was called Project Zero. That allows our brands to work with us to reduce counterfeits to zero. We take our automated technologies and we take their know-how of their own intellectual property and how to identify counterfeits. One of the coolest aspects of this is a self-service counterfeit removal tool that we give to those brands so that when they identify one on the site, they don't have to talk to us, they can take it down themselves. It allows us to react very quickly and even more importantly, that information feeds our machine learning models and then we proactively can block anything that looks like that going forward into the future. We've got another great program called Transparency that we've been rolling out globally and this is a service that allows brands to put unique serial codes on their products and we scan every one of their products in inbound and outbound and ensure that only authentic products get in to customers.We've got over 6,000 brands signed up for this. We stopped 300,000 counterfeit items from getting to our customer last year using this program. And what's super exciting to me is that we haven't received a single counterfeit notice of infringement from the brands on any of the products that are using the Transparency service. These are some of the things we are doing. Of course these bad actors are going to continue to try to do what they do to disrupt our shopping experience and our selling experience. And so our job is going to be the same - we've got to stay ahead of them and we've got to prevent fraud and abuse before it happens on our store. And we're going to invest whatever it takes to protect our store and protect our reputation. <h2>On brands ditching Amazon to sell directly to consumers</h2>Q: Some of Amazon's largest retail vendors are thinking about or testing their own direct-to-consumer strategies. Should Amazon be worried about what this looks like in 10 years? Specifically, is there a risk that retail vendors might pull selection off Amazon that isn't profitable and fulfill orders themselves as their direct-to-consumer capabilities improve?Herrington: I would say direct to consumer is not a new trend. It's been around for a while and in fact, all of our biggest brands and biggest vendors are used to selling their products in many different stores online and offline, including their own stores and their direct to consumer stores. And the reason that they do this is because they're trying to reach as many customers as possible. And so for almost all of them, the direct to consumer businesses that they set up are not about replacing their traditional retail partners as much as augmenting them. That said, we've got to still deliver a lot of value to brands and we do that like we always have by focusing on our customers and we obsess over our customers to build a fantastic shopping experience with low prices and fast free shipping so that our customers make Amazon their preferred shopping destination. And as long as our customers choose to shop with us, those brands will continue to want to sell with us.Bezos: Yeah, and I would say, just to add to that, the brands that could go direct, will continue to use us as long as we're actually adding value to the whole process. So as long as we are doing a great job of customer services, as long as we're aggregating orders, it's obviously way more efficient if you can get a few items in a box and transport that than it is if you have a single item in a box. So there are a bunch of reasons why aggregation is very helpful, not only to consumers but also to the brands that manufacture the products that they want in the hands of consumers. So that's going to continue to be true. And there will be cases where brands for whatever reason, have a strategy of going direct to their consumers, and that's going to be okay too - we're part of the mix. <h2>On user privacy and the spread of misinformation on Amazon Advertising </h2>Q: As Amazon Advertising mushrooms in size and scale, and given the backlash against Google and Facebook in regards to data privacy and the spread of misinformation, what are our plans to combat similar circumstances within Amazon Advertising?Paul Kotas, SVP of Amazon Advertising: A lot of the backlash is around political ads. Amazon Advertising does not accept political ads and never has. We're in a completely different position and we've been very conservative in this area. Protecting customer privacy is always a top priority and has been built into our systems for years. We do not sell our customer information. The information that we use for interest based advertising is pseudonymized, maintained, and used in dedicated and distinct systems, and we only share personal information as dictated in our privacy policy. We also make it easy for customers to opt out of interest based advertising from Amazon via the advertising preferences page on our website. That's it.<h2>On losing the $10 billion JEDI contract to Microsoft</h2>Q: Microsoft apparently won the joint enterprise defense infrastructure contract, JEDI, for cloud services. How does this affect AWS, our growth prospects and plans?Andy Jassy, CEO of AWS: The JEDI award won't impact AWS's long-term growth prospects or plans. I think it's important just to remember for perspective that AWS has a $36 billion revenue run rate business and JEDI, if and when it actually reaches its maximum, is about a billion dollars a year. We feel pretty strongly that it was not adjudicated fairly. I think that if you do any thorough apples-to-apples, objective comparison of AWS versus Microsoft, you don't come out deciding that they're comparable platforms. Most of our customers will tell us that we're about 24 months ahead of Microsoft in functionality and maturity. And I also think there was very significant political interference in the process. I think when you have a sitting president who's willing to publicly show his disdain for a company and the leader of the company, it's very difficult for government agencies, including the DOD to make an objective decision without fear of reprisal. So we're going to protest the decision and push the government to shine a light on what really happened. All that said, I would say we have a pretty significant business with the DOD today and the DOD spends many tens of billions of dollars on, on technology and no matter who wins JEDI, they're going to use multiple cloud providers and we expect that we'll be one of them and we'll have a significant business moving forward. <h2>On the future of Amazon's logistics</h2>Q: What is the next generation tech you'd like to see enrolled in worldwide ops and fulfillment centers in the next three to five years? Dave Clark, SVP of North America Operations: There's a lot of stuff going on in ops right now. We've talked over the years about what's happening in our fulfillment centers with all the robotics and innovation that's being deployed there and the Kiva fields and the other automation taking place. But I really think the next three to five years is all about what's going to happen in our transportation businesses. And we're starting to see our first implementations of robotic sort centers, package sortation centers, air hubs, delivery stations starting to deploy this year. And it will begin to scale in 2020 and 2021. And so I think by the time you look out three to five years, the way our transportation infrastructure operates is going to be pretty radically different than the way traditional transportation infrastructure works, and largely driven by both software and mechanical hardware, and automation introduction. And we're also doing a ton of work in our freight businesses with just technology programs for freight providers and freight businesses. In fact, the team just yesterday won an award that's given out by carriers, transportation providers in the US for the best technology teams. And our group won that second year in a row. And now we're really starting to take more of a leadership position in the technology provided for transportation in the US and around the world. And I think it's a fun space to be in for the next few years. <h2>On not responding to public criticism from politicians</h2>Q: Why is Amazon not publicly correcting or countering presidential candidates' incorrect or misleading public statements about Amazon?Jay Carney, SVP of Global Corporate Affairs: The fact is we do, and you may have noticed that. We don't always correct statements from politicians, candidates, or incumbents. And there are several reasons for that. It could be that the statement is so blatantly obviously untrue that journalists and other outside validators do their job, and we don't have to enter the fray. We also are careful not to take the bait when it's clear that a candidate just wants us to respond so that he or she can get more attention. Obviously in this political environment, you know, a fight gets covered and that can run down to the benefit of a candidate and not necessarily to us. I would note that we judge these case by case. Earlier this year, somebody I admire greatly and I used to work for, Vice President Biden took a shot at us over our tax liability and I felt it was very important that we put out a statement making clear that his challenge or issue is not with us because we follow the law. It's with Congress who writes the law and if he wants a tax liability to be different for companies like us, then he's got to get Congress to write a new tax code because we just go by the law. <h2>On how AWS is subsidizing its less profitable retail business</h2>Q: Why should AWS profits be shared with other business lines of Amazon rather than sharing internally? We should invest all that money into further growth of AWS.Brian Olsavsky, CFO: I think a lot of times some of our retail competitors say, you know, we're using AWS to fund retail. But I think if you look at our actual financials, you'll see that so far this year AWS has earned $7 billion of operating income. North America's, which is most of the consumer business and devices and video and everything else, earn $5 billion, and international lost a billion. So, you know, at any point in time, we're investing in a lot of areas. So to say one area where we have profits is funding directly another is kind of an abstract concept for us here. We're essentially - we have one checkbook or one Amazon and we've consistently over our history used the profits from profitable businesses to fund things that are going to be the big businesses in the future. So, rest assured we're not under-investing in AWS. I think like half of our headcount growth last year, nearly half, was in the AWS area. So we see great opportunity there and we're continuing to invest very heavily, not only in people, but infrastructure and geographic expansion. So it's a good question, but don't let others outside the company kind of trick you into that line of thought.Bezos: And just to be super clear, there's no sense in which AWS is subsidizing retail because retail is profitable in its own right and perfectly capable of funding its own growth initiatives. And it's funding tremendous growth initiatives inside retail, just as AWS is funding inside AWS.<h2>On Amazon's PAC donating to officials with conflicting views</h2>Q: Amazon recently released our positions that are an attempt to clarify our views on certain issues. The Amazon political action committee consistently donates to politicians who actively oppose every single Amazon views you listed. How do you reconcile this behavior discrepancy? Should we believe the words or the money? Carney: So I think it's important that people understand if they choose to contribute to our PAC, that the PAC is bipartisan, that we donate to candidates, or rather candidates, or elected officials based on the positions they take that are good for our customers, are good for our employees, good for our businesses. It doesn't mean we agree individually or as a company with every position of each politician who receives a donation. We think it's important to have this PAC because it helps us engage with elected officials. But there are certainly other opportunities for all of you as citizens to put your money where you think it's best placed on behalf of a candidate. So you're welcome to do that. But don't stop giving to the PAC.Bezos: I would just add to what Jay said that, when you look at, when you're working with people in general and you know, we have 600,000 people in this company, there's no two people in this company who are going to share the same identical set of views on every issue. You have to be able to work with people who don't agree with you on everything. And at the same time I would say when you look at candidates, and who you're funding, there are certain issues that are extreme enough that they would be disqualifying and you would say, 'No, I'm not going to support somebody who has that issue because that's so, in my view, so disqualifying that even though they agree with me on this issue, I'm still not going to support them.' But outside of those extreme cases, you have to be able to work with people who don't agree with you on everything. And that is one of the, I think in our current political climate, the people, that's getting more difficult to do because people take, you know, they kind of have these litmus tests for everything. But it's not right. The right thing to do within reason, again, outside of those disqualifying issues is to acknowledge that in the way it works in the world and life and in democracies is that we don't agree with everybody on everything and that's okay. It has to be. <h2>Personal questions</h2>Towards the end of the event, Bezos lightened up the mood by answering more personal questions. And with that, the 30 minute Q&amp;A session came to an end.Q: If you had a time machine and could go back to the actual first day at Amazon, what would you do differently? What was that first day like? Bezos: I wouldn't do anything differently. It worked out so well (laughs), I would be afraid to change anything I did. I'd eat the same burrito for lunch. I'm telling you.Q: Do you think that your original inspiration for starting Amazon is still the inspiration that Amazon embodies today? Bezos: 100%. The kind of founding idea behind Amazon is Earth's most customer centric company. Customer obsession hasn't changed. It is still our most deeply held principle. Long-term thinking hasn't changed. Willingness to invent, eagerness to invent, willingness to fail, operational excellence, those kinds of things, they have not changed. And they are what, if we stick to those principles and ideals and values, we will continue to do amazing things. Start with the customer, work backwards. Nothing's really changed there. Q: What's your number one best piece of advice for new hires? Bezos: Be customer obsessed. It's not a difficult question to answer.Q: Does Jeff wash his head with shampoo or soap?Bezos: I'm not sure what this question asker is trying to say, but the answer is soap. (laughs)<a href="https://www.businessinsider.com/intelligence/40-big-tech-predictions-for-2019?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=amazon&amp;itm_campaign=40-big-tech-predictions-for-2019-2"></a>

Read the full transcript of Amazon CEO Jeff Bezos and his top executive team's leaked responses to employee questions from its internal all-hands meeting

Almost Friday! <a href="https://twitter.com/dandefrancesco">Dan DeFrancesco</a> in NYC.Today, we've got stories on <a href="https://www.businessinsider.com/david-solomon-goldman-sachs-corporate-jet-shareholders-meeting-2023-4">a Goldman Sachs shareholder asking about David Solomon's use of the bank's jets</a>, <a href="https://markets.businessinsider.com/news/stocks/citadel-ken-griffin-susquehanna-jeff-yass-binance-cz-rich-list-2023-4?_gl=1*10r0ej3*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MjUyOTU5OC45NC4xLjE2ODI1MzAxODQuNjAuMC4w">Wall Street's "new" money</a>, and <a href="https://www.insider.com/dietitian-recommended-morning-routine-for-better-gut-health-digestion-2023-4">what you need to do to fix your gut.</a>But first, let's run it from the top one more time. If this was forwarded to you, <a href="https://www.businessinsider.com/subscription/newsletter/10-things-on-wall-street">sign up here</a>. Download Insider's app <a href="https://www.insider.com/app">here</a>.<a href="https://markets.businessinsider.com/news/stocks/gamestop-meme-stock-movie-seth-rogen-pete-davidson-paul-dano-2023-4"></a>1. Action!Wall Street is getting the Hollywood treatment again. The meme-stock saga, headlined by GameStop's meteoric rise, <a href="https://markets.businessinsider.com/news/stocks/gamestop-meme-stock-movie-seth-rogen-pete-davidson-paul-dano-2023-4">is being made into a movie</a>. Details are scant on the film, which is set to be released in October, but we know some of the cast...Mistakes were made. To right this wrong, I recast the movie. Because what is journalism if not the ability to second-guess people who hold more power than you could ever dream of achieving yourself.(FYI- I linked out to pictures of all these people in case you're having a tough time putting a face to a name.)Cast: <a href="https://www.google.com/search?q=Paul+Dano&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwju0qXi8Mf-AhXfMlkFHcScDzkQ0pQJegQICBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Paul Dano</a> as <a href="https://www.google.com/search?q=Keith+Gill&amp;tbm=isch&amp;source=lnms&amp;sa=X&amp;ved=2ahUKEwj04YOA8cf-AhWhEVkFHVrRAAAQ0pQJegQIBhAI&amp;biw=1856&amp;bih=824&amp;dpr=1" target="_blank" rel="noopener">Keith Gill</a>Replacement: <a href="https://www.google.com/search?q=andrew+garfield&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiBsIHSm8j-AhUqFlkFHXedDPQQ0pQJegQICRAB&amp;cshid=1682535157008850&amp;biw=1440&amp;bih=789&amp;dpr=2">Andrew Garfield</a>Look, I don't have a major issue with the original pick. My only concern is that Gill has a certain level of youthful joy that seems a bit out of reach for Dano, who's at his best in darker roles ("The Batman," "Little Miss Sunshine," "There Will be Blood.") I think Garfield can find a better balance between serious and fun. Cast: <a href="https://www.google.com/search?q=seth+rogen&amp;tbm=isch&amp;ved=2ahUKEwjx4Pud88f-AhW2EGIAHSC7BA4Q2-cCegQIABAA&amp;oq=Seth+Rogen&amp;gs_lcp=CgNpbWcQARgAMgoIABCKBRCxAxBDMggIABCABBCxAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEOgYIABAHEB46CAgAEAgQBxAeOgYIABAIEB46BwgAEIoFEEM6CAgAELEDEIMBUJAEWPcnYJ4paABwAHgAgAFJiAHgCZIBAjIymAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&amp;sclient=img&amp;ei=UUhJZLH0I7ahiLMPoPaScA&amp;bih=824&amp;biw=1856">Seth Rogen</a> as Melvin Capital's <a href="https://www.google.com/search?q=gabe+plotkin&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiHso2X88f-AhW_k4kEHbbSBxQQ0pQJegQICBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Gabe Plotkin</a>Replacement: <a href="https://www.google.com/search?q=adam+scott+actor&amp;tbm=isch&amp;ved=2ahUKEwiLgb-o88f-AhWbF2IAHZwWBPQQ2-cCegQIABAA&amp;oq=adam+scott+actor&amp;gs_lcp=CgNpbWcQAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDoKCAAQigUQsQMQ">Adam Scott</a>This is such an egregious choice. I love Rogen. I think he's supremely talented. But Gabe Plotkin he is not. Plotkin looks like the stereotypical finance bro you see at your Equinox every morning. (No offense, Gabe; I'm in the same boat.) Scott is a better fit physically. He can also play funny ("Parks and Rec), mean ("Step Brothers"), and serious ("Severance").Cast: <a href="https://www.google.com/search?q=nick+offerman&amp;tbm=isch&amp;ved=2ahUKEwjxrKT49Mf-AhXQEGIAHYu7Ah8Q2-cCegQIABAA&amp;oq=nick+offerman&amp;gs_lcp=CgNpbWcQAzIICAAQgAQQsQMyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQ6DQgAEIoFELEDEIMBEEM6CwgAEIAEELEDEIMBOgcIABCKBRBDOgoIABCKBRCxAxBDUOwGWKETYLkUaABwAHgAgAFmiAGIB5IBBDEzLjGYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&amp;sclient=img&amp;ei=G0pJZLGzGtChiLMPi_eK-AE&amp;bih=824&amp;biw=1856" target="_blank" rel="noopener">Nick Offerman</a> as Citadel's <a href="https://www.google.com/search?q=ken+griffin&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiTn_CK9cf-AhV0FlkFHWU4CO4Q0pQJegQICRAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Ken Griffin</a>Replacement: <a href="https://www.google.com/search?q=Matthew+Macfadyen&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwix_8zp9Mf-AhUTD1kFHd7jAUkQ0pQJegQIDBAB&amp;cshid=1682524690912081&amp;biw=1856&amp;bih=824&amp;dpr=1">Matthew Macfadyen</a>This is another one that doesn't sit well with me. Offerman is great — I'm still crying from <a href="https://www.businessinsider.com/why-the-last-of-us-changed-bill-frank-story-2023-1">that "Last of Us" episode</a> — but I don't see him as a buttoned-up hedge-fund type. I'm subbing in arguably the best actor from "Succession." We'll need to age him a bit, but Macfadyen knows his way around high finance.Cast: <a href="https://www.google.com/search?q=vincent+d%27onofrio&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiIo6rw9sf-AhV1ElkFHfJbDVoQ0pQJegQIChAB&amp;cshid=1682525275747378&amp;biw=1856&amp;bih=824&amp;dpr=1">Vincent D'Onofrio</a> as Point72's <a href="https://www.google.com/search?q=steve+cohen&amp;tbm=isch&amp;ved=2ahUKEwjYw5fm9sf-AhX8NVkFHUGJC7oQ2-cCegQIABAA&amp;oq=steve+cohen&amp;gs_lcp=CgNpbWcQAzIICAAQgAQQsQMyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgARQ4whY4whg_QloAHAAeACAAViIAY4BkgEBMpgBAKABAaoBC2d3cy13aXotaW1nwAEB&amp;sclient=img&amp;ei=DkxJZNiEFfzr5NoPwZKu0As&amp;bih=824&amp;biw=1856">Steve Cohen</a>Replacement: <a href="https://www.google.com/search?q=woody+harrelson&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwjv58W_-cf-AhXeF1kFHX8_CDUQ0pQJegQICBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Woody Harrelson</a>The size discrepancy between D'Onofrio and Cohen should be reason enough to call an audible on this one. Harrelson, <a href="https://www.politico.com/blogs/click/2013/05/woody-harrelson-im-an-anarchist-165139">who once described himself as an anarchist</a>, probably doesn't have much in common with Cohen, but I think he can play both sides of his personality: hedge-fund king and <a href="https://www.businessinsider.com/steve-cohen-at-65-how-billionaire-point72-founder-has-evolved-2021-11?r=cohenprofile">"Uncle Stevie."</a>Cast: <a href="https://www.google.com/search?q=Sebasti%C3%A1n+Stan&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwjBv7qi_cf-AhV1EmIAHQoyD34Q0pQJegQIChAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Sebastian Stan</a> as Robinhood's <a href="https://www.google.com/search?q=vlad+tenev&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwjw69Oo_cf-AhUUMlkFHT3NBjYQ0pQJegQICRAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Vlad Tenev</a>Replacement: NoneNo notes from me on this one. Job well done. Cast: <a href="https://www.google.com/search?q=rushi+kota&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwilrNPo_cf-AhWKEVkFHXBxC50Q0pQJegQIChAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Rushi Kota</a> as Robinhood's <a href="https://www.google.com/search?q=baiju+bhatt&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiYh_ni_cf-AhW0ElkFHeO4B6gQ0pQJegQICBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Baiju Bhatt</a>Replacement: <a href="https://www.google.com/search?q=dev+patel&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiWnICI_sf-AhVVEVkFHRXYB7EQ0pQJegQICxAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Dev Patel</a>No knock on Kota, but I feel like Patel is criminally underrated. Some more casting options for people who were involved in the GameStop saga. - <a href="https://www.google.com/search?q=Sheryl+Lee+Ralph&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwjYtNGHgcj-AhXJE1kFHb1gA98Q0pQJegQICBAB&amp;biw=1440&amp;bih=789&amp;dpr=2">Sheryl Lee Ralph</a> as US Congresswoman <a href="https://www.google.com/search?q=maxine+waters&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwi6ttn8gMj-AhU2E1kFHd13DvoQ0pQJegQIBBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Maxine Waters</a> (I realize there is an age gap here, but Ralph is too good on "Abbott Elementary" not to include.)- <a href="https://www.google.com/search?q=connie+britton&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwik7N-Vgcj-AhXFF1kFHfqdDg8Q0pQJegQIChAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Connie Britton</a> as Ark Invest's <a href="https://www.google.com/search?hl=en&amp;q=cathie+wood&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwiI9eCwgcj-AhXBElkFHS8bCm8Q0pQJegQICBAB&amp;biw=1856&amp;bih=824&amp;dpr=1">Cathie Wood</a> (Who isn't a fan of Britton?)- <a href="https://www.google.com/search?q=Paul+Giamatti&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwib8KDHgcj-AhVgFVkFHQSDC18Q0pQJegQICxAB&amp;biw=1440&amp;bih=789&amp;dpr=2">Paul Giamatti</a> as AMC's <a href="https://www.google.com/search?q=adam+aron&amp;tbm=isch&amp;ved=2ahUKEwjAq7LMgcj-AhWHBFkFHZnECToQ2-cCegQIABAA&amp;oq=adam+aron&amp;gs_lcp=CgNpbWcQAzIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQ6CggAEIoFELEDEEM6CwgAEIAEELEDEIMBOgcIABCKBRBDOggIABCABBCxA1CuBVjjDGDpEGgAcAB4AYABgQKIAcIJkgEFNi4yLjKYAQCgAQGqAQtnd3Mtd2l6LWltZ8ABAQ&amp;sclient=img&amp;ei=YVdJZID3AoeJ5NoPmYmn0AM&amp;bih=789&amp;biw=1440">Adam Aron</a> (This guy knows his way around Wall Street.)- <a href="https://www.google.com/search?q=helen+mirren&amp;tbm=isch&amp;ved=2ahUKEwicprDrgcj-AhWjBFkFHbQiB7QQ2-cCegQIABAA&amp;oq=helen+mirren&amp;gs_lcp=CgNpbWcQAzIICAAQgAQQsQMyBQgAEIAEMgsIABCABBCxAxCDATIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQyBQgAEIAEMgUIABCABDIFCAAQgAQ6BwgAEIoFEEM6CAgAELEDEIMBOgoIABCKBRCxAxBDUMkFWKMUYNYVaABwAHgAgAFiiAGiBpIBAjEzmAEAoAEBqgELZ3dzLXdpei1pbWfAAQE&amp;sclient=img&amp;ei=oldJZJzNAaOJ5NoPtMWcoAs&amp;bih=789&amp;biw=1440&amp;hl=en">Helen Mirren</a> as US Secretary of the Treasury <a href="https://www.google.com/search?hl=en&amp;q=Janet+Yellen&amp;tbm=isch&amp;sa=X&amp;ved=2ahUKEwjM_Pbbgcj-AhUuEFkFHdt-CzUQ0pQJegQICxAB&amp;biw=1440&amp;bih=789&amp;dpr=2">Janet Yellen</a> (It's Dame Helen Mirren to you!)<a href="https://markets.businessinsider.com/news/stocks/gamestop-meme-stock-movie-seth-rogen-pete-davidson-paul-dano-2023-4">For more on the upcoming GameStop movie, including who is set to play the "pot-smoking retail trader," click here.</a>In other news:<a href="https://markets.businessinsider.com/news/stocks/citadel-ken-griffin-susquehanna-jeff-yass-binance-cz-rich-list-2023-4?_gl=1*10r0ej3*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MjUyOTU5OC45NC4xLjE2ODI1MzAxODQuNjAuMC4w"></a><div type="image" title="gatsby" height="829" width="1105" msid="99817701" hostid="261" sizebytes="24552"></div>2. A Goldman Sachs' shareholder is asking about David Solomon's use of its private jets. An investor suggested the bank name an independent chairman of the board, a role Solomon currently holds, <a href="https://www.businessinsider.com/david-solomon-goldman-sachs-corporate-jet-shareholders-meeting-2023-4">citing recent reports of his use of the firm's private planes.</a> On Monday, Insider reported on <a href="https://www.businessinsider.com/david-solomon-ceo-goldman-sachs-takes-corporate-jet-2023-4">where the company's two corporate jets have flown over the past 15 months.</a>3. So about First Republic... The regional bank known for catering to the wealthy seems to be on its last legs, as it looks to sell its assets and raise cash. But First Republic has one thing going for it: Its failure would be shouldered by other banks. <a href="https://www.businessinsider.com/why-first-republic-bank-could-get-rescued-banking-crisis-news-2023-4">Here's why the rest of Wall Street might be motivated to help First Republic.</a>4. Wall Street's new money. They're newly rich, don't come from extraordinary wealth, and aren't retired. <a href="https://markets.businessinsider.com/news/stocks/citadel-ken-griffin-susquehanna-jeff-yass-binance-cz-rich-list-2023-4?_gl=1*10r0ej3*_ga*NDEwMTkzOTE2LjE2NjYxMjcyNDQ.*_ga_E21CV80ZCZ*MTY4MjUyOTU5OC45NC4xLjE2ODI1MzAxODQuNjAuMC4w">Meet the new generation of the ultra-rich on Wall Street.</a>5. Who's the finance CEO with the best brand? A recent report aims to answer that question, judging executives on five different metrics. BlackRock's Larry Fink took the top spot, according to Institutional Investor. <a href="https://www.institutionalinvestor.com/article/b8yg2nn6snctxp/Larry-Fink-Tops-List-of-CEOs-With-the-Best-Personal-Brands?utm_medium=email&amp;utm_campaign=The%20Essential%20II%20042623&amp;utm_content=The%20Essential%20II%20042623%20CID_f84067159710e67f4b16c0cac914e64a&amp;utm_source=CampaignMonitorEmail&amp;utm_term=Larry%20Fink%20Tops%20List%20of%20CEOs%20With%20the%20Best%20Personal%20Brands">But you might be surprised by some of the other names high on the list.</a> (I certainly was!)6. The future of the housing market. It's a top-of-mind question for seemingly everyone. A housing economist breaks down the five markets that could see significant price dips — look out, Utah — along with a prediction on where mortgage rates will be by year-end. <a href="https://www.businessinsider.com/top-real-estate-markets-for-declines-and-mortgage-rate-forecast-2023-4">More here.</a>7. Point72 is offering a $300,000 salary for someone to train up its analysts. Who says teachers are underpaid? (This is a joke; please don't email me.) eFinancialCareers has the deets on <a href="https://www.efinancialcareers-gulf.com/news/2023/04/point72-hedge-fund-graduate-teaching-jobs">a role Steve Cohen's hedge fund is hiring within its Investment Professional Development team.</a> For more on the program that trains soon-to-be analysts, <a href="https://www.businessinsider.com/point72-hedge-fund-analyst-training-program-and-lateral-hiring-2020-1">click here.</a>8. What it's like to fly semi-private. Sure, you don't have the plane to yourself, but it still beats being back in economy. Take a peak at what it's like to fly with JSX, where fares can run as low as $249 one-way. <a href="https://www.businessinsider.com/see-inside-semi-private-carrier-embraer-luxury-experience-jsx-2023-4">Check out the pics here.</a>9. Apple wants to be your new health coach. The tech giant is looking into using a combination of data from the Apple Watch and AI to suggest changes to diet, exercise, and sleep. <a href="https://www.businessinsider.com/apple-quartz-ai-health-app-change-sleep-routine-diet-mood-2023-4">Here's what we know about the initiative.</a>10. Good for the gut. Take these seven steps to start your day and your gut health will be in much better shape, according to a dietitian. <a href="https://www.insider.com/dietitian-recommended-morning-routine-for-better-gut-health-digestion-2023-4">Here's how you need to tweak your morning routine.</a>Curated by Dan DeFrancesco in New York. Feedback or tips? Email <a href="mailto:ddefrancesco@insider.com">ddefrancesco@insider.com</a>, tweet <a href="https://twitter.com/dandefrancesco">@dandefrancesco</a>, or <a href="https://affiliate.insider.com?h=b83e78f6bb45aba7034c3baf1ec66d1b6c1d3afa26264bdb8604d5b9f2351262&amp;postID=64494099d013960a2a44c35a&amp;site=bi&amp;u=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fdan-defrancesco-29b12449%2F">connect on LinkedIn</a>. Edited by Jeffrey Cane (tweet <a href="https://twitter.com/jeffrey_cane">@jeffrey_cane</a>) in New York and Nathan Rennolds (tweet <a href="https://twitter.com/ncrennolds?lang=en">@ncrennolds</a>) in London.

Recasting the upcoming GameStop movie: Here's who should play Ken Griffin, Steve Cohen, and the rest of the gang

<ul class="summary-list"><li>2022 was a great year for horror lovers, from "Pearl" to "Hatching."</li><li>Many scary movies premiered throughout the year, and most are now streaming.</li></ul><h2>'Speak No Evil'</h2><div type="image" title="Speak No Evil" height="1182" width="1579" msid="95201807" hostid="261" sizebytes="50584"></div>Christian Tadfrup's "Speak No Evil" might not be one of the flashiest horror movies of 2022, but it's arguably one of the bleakest. It follows Danish couple Bjørn (Morten Burian) and Louise (Sidsel Siem Koch) who find themselves at odds with another couple after being invited to stay with them in their holiday home.The heinous ulterior motive behind the invitation is downright disturbing, especially for audiences who happen to be parents. Although it's not packed with jump scares, the terror is long lasting. To say any more would be to ruin Tadfrup's haunting twist, but it's safe to say that the ending of "Speak No Evil" will stay with you for a long, long time. —Eammon JacobsWhere to Watch: "Speak No Evil" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.shudder.com%2Fmovies%2Fwatch%2Fspeak-no-evil%2F7a976e586e674c45">streaming on Shudder</a> or for <a href="https://affiliate.insider.com?u=https%3A%2F%2Ftv.apple.com%2Fus%2Fmovie%2Fspeak-no-evil%2Fumc.cmc.1weebyo7v0qco01ie4s3ovkd2%3Faction%3Dplay">purchase on Apple TV</a>.<h2>'Pearl'</h2><div type="image" title="Mia Goth in &quot;Pearl&quot;" height="864" width="1152" msid="95201808" hostid="261" sizebytes="25912"></div>The origin story of the octogenarian villain in "X" is the focus of this gory but stylish period piece. Pearl (Mia Goth) yearns for a glamorous existence and a chance at fame, but is foiled at seemingly every turn by her family. So naturally, she takes things into her own hands, and, with the help of a pitchfork and an axe, creates a new reality for herself. "Pearl" is profoundly disturbing, but also a must-watch for fans of Ti West's "X." —Libby TorresWhere to Watch: "Pearl" is currently for purchase on <a href="https://affiliate.insider.com?u=https%3A%2F%2Faffiliate.insider.com%2F%3Fu%3Dhttps%253A%252F%252Fwww.amazon.com%252FPearl-X-traordinary-Origin-Mia-Goth%252Fdp%252FB0B8SZBSQ7%252Fref%253Dsr_1_1%253Fcrid%253DXEC2J0IHR6OK%2526keywords%253Dpearl%252Ba24%2526qid%253D1666872838%2526qu%253DeyJxc2MiOiIyLjcxIiwicXNhIjoiMi40MCIsInFzcCI6IjAuMDAifQ%25253D%25253D%2526s%253Dinstant-video%2526sprefix%253Dpearl%252Ba%25252Cinstant-video%25252C88%2526sr%253D1-1%26amazonTrackingID%3Dbiauto-58571-20%26site%3Dbi%26vikingID%3D635aeab9c4cc6f545e5bb977%26platform%3Dbrowser%26sc%3Dfalse%26disabled%3Dfalse%26sessionID%3D1667000985338rlkgt39g%26tag%3Dbisafetynet2-20" target="_blank" rel="nofollow noindex noopener sponsored">Amazon</a>, <a href="https://play.google.com/store/movies/details/Pearl_An_X_traordinary_Origin_Story?id=jzqWt-JbCPU.P&amp;hl=en_US&amp;gl=US" target="_blank" rel="noopener">Google</a>, <a href="https://affiliate.insider.com/?u=https%3A%2F%2Ftv.apple.com%2Fus%2Fmovie%2Fpearl-an-x-traordinary-origin-story%2Fumc.cmc.75j73kjmgv3th4uw9nrotobyq&amp;amazonTrackingID=biauto-58571-20&amp;site=bi&amp;vikingID=635aeab9c4cc6f545e5bb977&amp;platform=browser&amp;sc=false&amp;disabled=false&amp;sessionID=1667000985338rlkgt39g" target="_blank" rel="nofollow noindex noopener sponsored">Apple TV</a>, and <a href="https://affiliate.insider.com/?u=https%3A%2F%2Fwww.vudu.com%2Fcontent%2Fmovies%2Fdetails%2FPearl%2F2112545&amp;amazonTrackingID=biauto-58571-20&amp;site=bi&amp;vikingID=635aeab9c4cc6f545e5bb977&amp;platform=browser&amp;sc=false&amp;disabled=false&amp;sessionID=1667000985338rlkgt39g" target="_blank" rel="nofollow noindex noopener sponsored">Vudu</a>.<h2>'Deadstream'</h2><div type="image" title="Deadstream" height="2160" width="2880" msid="95201810" hostid="261" sizebytes="220502"></div>A smart, scary send-up of social media livestreaming, "Deadstream" follows a fictional disgraced internet personality trying desperately to regain his footing after being canceled. Joseph Winter, who co-directed the film with his wife Vanessa, stars as obnoxious gamer and livestreamer Shawn, who gets more than he bargained for while camping out in a haunted house.The film is filled with some genuinely hilarious moments (Shawn's fans, for example, urge him to engage in increasingly risky activities via livestream comments), but the jokes never overshadow the malicious presence in the home that's slowly revealing itself to Shawn. —Libby TorresWhere to Watch: "Deadstream" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.shudder.com%2Fmovies%2Fwatch%2Fdeadstream%2Ffede3461f578408f">streaming on Shudder</a>.<h2>'Hatching'</h2><div type="image" title="Siiri Solalinna in &quot;Hatching&quot;" height="1440" width="1920" msid="95201811" hostid="261" sizebytes="221518"></div>Who's the real monster in "Hatching"? Is it 12-year-old Tinja's cold, domineering, perfection-obsessed influencer mom, or the creature that emerges from an egg that lonely Tinja nurtures after finding it in the woods?"Hatching" is destined to be a new body-horror classic. But it's also a delightfully twisted <a href="https://www.insider.com/coming-of-age-movies-watch-netflix-hulu-amazon-prime-streaming" target="_top">coming-of-age movie</a>, with a sickening sense of impending doom propelling the movie to a shocking ending. —Caralynn Matassa Where to Watch: "Hatching" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.hulu.com%2Fwatch%2F1c66787d-f04c-4eba-ab46-af51ae1e4ec0">streaming on Hulu</a>.<h2>'Resurrection'</h2><div type="image" title="Rebecca Hall in &quot;Resurrection&quot;" height="1150" width="1534" msid="95201813" hostid="261" sizebytes="35878"></div>"Resurrection," starring underrated modern horror icon Rebecca Hall, is way up at the top of the "disturbing" scale. That's what makes it one of the most memorable of the year.The film, which also stars Tim Roth, follows Margaret (Hall), a successful but stressed single career woman who's not exactly looking forward to her soon-to-be 18-year-old daughter going off to college. Things only escalate (and get progressively more mind-bending) when David (Roth), a mysterious figure from Margaret's past, resurfaces."Resurrection" is an intense exploration of motherhood, anxiety, and the lengths one will go to in order to protect their child. —Caralynn Matassa Where to Watch: "Resurrection" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.shudder.com%2Fmovies%2Fwatch%2Fresurrection%2F08179a9a04761ab4">streaming on Shudder</a> and available for purchase on <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.amazon.com%2Fgp%2Fvideo%2Fdetail%2FB0B5W7LSX3%2Fref%3Datv_dp_share_cu_r" target="_blank" rel="nofollow noindex noopener sponsored nofollow sponsored">Amazon</a>, <a href="https://play.google.com/store/movies/details/Resurrection?id=4XKYu0QxSVM.P" target="_blank" rel="noopener">Google</a>, <a href="https://affiliate.insider.com?u=https%3A%2F%2Ftv.apple.com%2Fus%2Fmovie%2Fresurrection%2Fumc.cmc.1w5z1n3dksh0v2y7ju2hoe2v2%3Fl%3Dzh" target="_blank" rel="nofollow noindex noopener sponsored nofollow sponsored">Apple TV</a>, <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.vudu.com%2Fcontent%2Fmovies%2Fdetails%2FResurrection%2F2082195" target="_blank" rel="noopener">Vudu</a>, and <a href="https://www.youtube.com/watch?v=OWttYXumAic" target="_blank" rel="nofollow noindex noopener sponsored nofollow sponsored">YouTube</a>.<h2>'Hellbender'</h2><div type="image" title="Hellbender" height="1080" width="1440" msid="95201814" hostid="261" sizebytes="85356"></div>"Hellbender" proves that there are still unique stories to tell within the over-trodden "young woman discovers she's a witch" genre. The indie instant classic is a family affair; it was written and directed by real-life couple John Adams and Toby Poser and their daughter, Zelda Adams, and also stars Toby and Zelda as the mother-daughter metal band at the heart of the film.Izzy (Zelda Adams) lives a peaceful, secluded life with her Mother (Toby Poser). Things start to become unglued when Izzy has a run-in with some teens and uncovers her true self. Things get delightfully hellish from there, leading to a bombastic and genuinely surprising conclusion. —Caralynn Matassa Where to Watch: "Hellbender" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.shudder.com%2Fmovies%2Fwatch%2Fhellbender%2F3c76506a2fbbb433">streaming on Shudder</a>.<h2>'She Will'</h2><div type="image" title="She Will" height="900" width="1200" msid="95201815" hostid="261" sizebytes="69626"></div>Atmospheric and spooky, "She Will" follows an aging actress (Alice Krige) as she journeys to a remote area of Scotland with her nurse (Kota Eberhardt) to recover from a double mastectomy. As it turns out, the land on which the retreat sits is where witches were burned hundreds of years ago.But "Hocus Pocus," this is very much not. What ultimately unfolds is a profound and moving story of trauma, female strength, and vengeance. —Caralynn Matassa Where to Watch: "She Will" is currently <a href="https://affiliate.insider.com?u=https%3A%2F%2Fwww.shudder.com%2Fmovies%2Fwatch%2Fshe-will%2F060757bda92c11d1">streaming on Shudder</a>.

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