Cricket holds a special place in the hearts of Indians, and it's hugely popular not only in India b…

Startups like Paytm and Mobile Premier League are also sponsors in the cricketing league.

ESP Properties- the entertainment and sports division of GroupM India today released the 2020 repor…

"Conversation volume in India has always been in the range of 1.5 lakh to 4 lakh. For the first tim…

There is no job security at the coveted C-Suite. The issues could be many – from poor performance t…

Both the ICC Cricket World Cup and the Indian Premier League (IPL) bring in billions in ad rev…

The new venture looks to reach 50,000 children in the first year of operations. "We will generate r…

"He led India to the semifinal round of the 2015 Cricket World Cup before suffering a loss to event…

In a study of over 7,500 Irish children, researchers at the University of Cambridge and University …

2021 got our Sporting Nation back to a billion-dollar scale with a 62% growth over 2020

Launched in November 2018, the credit card payments startup has been in the news for its f…

It is important for sports culture that India’s merchandise market grows: Puma’s Abhishek Ganguly

This was the ‘debut’ that every watcher and non-watcher of politics had been waiting for! The bigge…

WHAT FACEBOOK'S 'PRIORITIZED' NEWS FEED MEANS FOR PUBLISHERS AND BRANDS: Facebook released a new fe…

How to get your moment marketing right without taking away the focus from the trend