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You Searched For "Kellogg India" and got 18 results


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Kellogg expands its portfolio by launching more Indianised products

Breakfast cereal category major Kellogg India is set to expand its portfolio with more Indianised p…

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1 min read

Look out Sachin and Dhoni! Saina Nehwal becomes top female sports endorser

World Number 2 in women’s singles, Nehwal, signed the two-year deal pegged at around Rs 1.5 crore, …

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Tata Starbucks, Kellogg, McCain fail FSSAI test

India’s food regulator, the Food Safety and Standards Authority of India (FSSAI) has rejected produ…

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6 mins read

Why sampling continues to be a key marketing strategy for Kellogg’s

Sampling, along with the right price architecture, has helped Kellogg's create several touch-points…

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No more food and beverages ads aimed at children, here’s why

This move is planned is in line with a pledge by the Food and Beverage Alliance of India (FBAI) und…

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Heinz and Kellogg’s under scrutiny after Maggi #MaggiBan

After the Maggi scare, India’s food regulator FSSAI is on the lookout for other flawed popular pack…

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3 mins read

A top Kellogg exec reveals what traditional CPG companies get wrong about e-commerce - and provides a blueprint for how to approach it instead

To ensure that its e-commerce ambitions have support from the top, Bowerman said she established bu…

Tanya Dua   


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US Business Schools are throwing in scholarships galore to attract the smart Indian students

The leading B schools of the US are finding some of the best candidates in India and believe they w…

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3 mins read

Indians to rule B-schools in the US soon

If data gathered by Economic Times through closed alumni groups, new admits, and admission consulta…

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The Ads authority in India is very angry about Patanjali’s misleading advertisements

As per ASCI, Dant Kanti's ads claim that the product is "Effective Against Pyorrhoea, Swelling &…

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A driverless metro train made in India will move commuters in Sydney

India just manufactured and delivered a fully-automated driverless train---but it will run in Austr…

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The definitive list of 50 of India’s best Management Minds!

Among the Thinkers50 include Nirmalya Kumar, Ravi Venkatesan, Tarun Khanna, Gurcharan Das. Nirmalya…

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3 mins read

What can ₹1 get you? 30 minutes of trailers at PVR Inox

Multiplex giant PVR Inox is trying to lure people back to the cinemas with a unique offer – watch 1…

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2 mins read

Were Starbucks, Kellogg, McCain trying to sell substandard food products in India? Find out

The national food regulator, FSSAI, pulled up these companies for trying to seek passage of their i…

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Indian consumers might prefer to stay away from packaged food. Here is why

The calls, as mentioned in the report, are by and large about the contaminants being found in the f…

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4 mins read

12 People Who Should Not Have Won The Nobel Peace Prize

"Like many others I wonder about the theories on the origin, nature and behaviour of the virus. I u…

Rob Wile