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IKEA’s latest campaign encourages people to make space for growing needs of a family
Our needs and expectations from the home keep changing
We’re not in India just to build brand IKEA but also to build the home furnishing category: Kavitha Rao, IKEA India
Kavitha Rao, Country Commercial Manager, IKEA India discusses the brand's key focus areas
How IKEA executed contactless retailing to open its stores in Hyderabad amid a lockdown
It introduced 'Click and Collect' to open its stores.
These Two Stanford Professors Have A Fascinating Theory Of Why Businesses Succeed
All entrepreneurs starting businesses are forced to make early-stage choices and consider how their…
Alison Griswold
After setting up a store, IKEA could also open a production unit in India
As per reports, it has already purchased land in Hyderabad and Mumbai where it would start retail…
IKEA announced that they will give their Indian employees Rs. 1,40,219 as an extra bonus, this year
As part of this unique loyalty program, IKEA Group co-workers annually receive an extra payout in a…
Ikea in Mumbai: The Swedish retailer is wooing online shoppers in India's financial capital
Swedish furniture retailer Ikea has opened its online for the residents of Mumbai, India's financia…
Swedish furniture giant Ikea plans to entice Indian customers with food
This is quite a strategic move on Ikea’s part considering India’s food service market is est…