You Searched For "Karthik Srinivasan" and got 16 results
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1 min read
Rs 2,000 note withdrawal may not impact gold demand, rupee value: Expert
The decision of the Reserve Bank of India (RBI) to withdraw Rs 2,000 denomination banknotes from ci…
4 mins read
Zomato takes down ad depicting 'Lagaan' character Kachra as recycled waste items
Apologising for unintentionally hurting sentiments, restaurant aggregator Zomato on Thursday withdr…
PTI
2 mins read
RBI to withdraw ₹2,000 currency notes from circulation, will continue to be legal tender
The Reserve Bank of India (RBI) on Friday announced the withdrawal of ₹2,000 currency notes from ci…
2 mins read
A startup that calls itself ‘Google Maps for business growth’ raises $15 million from Elevation Capital and others
A startup that calls itself ‘Google Maps for business growth’ raises $15 million from Elevation Cap…
5 mins read
What would happen to Twitter if Elon Musk backs out now?
If Elon Musk backs out, experts suggest how Twitter can control the damage and benefit from it
6 mins read
As BCCI suspends IPL 2021, experts share how it could impact the ad, marketing and the entertainment world
As IPL’s secure bio bubble breaches, experts share how cancellation of IPL can impact brands
3 mins read
Voltas Beko is receiving flak on Twitter for taking a sexist angle in its latest ad
Voltas Beko's new dishwashers are #TestedByRealMoms. We wish it had been #TestedByRealDads, too.
3 mins read
In the wake of mounting Indo-China tension, are Indian brands pivoting their money away from Chinese platforms like TikTok, VMate?
We speak to experts in an effort to find out how this negative sentiment might impact ad spends.
5 mins read
Does Competitive Marketing Still Work For Brands?
While taking a dig at a rival brand makes brands catch a lot of eyeballs, brand experts feel that t…
4 mins read
Covid-19 has made for some very interesting inventions in the past few months. We list some bizarre products we have come across
Meanwhile, advertising watchdog ASCI has been calling out misleading ads, leading to the taking off…
4 mins read
Will movies releasing directly on OTT platforms become a norm post-Covid? Experts think otherwise
Amazon’s announcement evoked mixed reactions from the multiplexes.
4 mins read
RBI's reverse repo cut significant, but banks need to increase risk appetite: Economists
"Given the still sizeable funds that is being parked with the central bank under the reverse repo …
PTI
9 mins read
Facebook wants to bring back young adults on its platform but they say there’s nothing much it can do to win them
Will Mark Zuckerberg be successful in his quest to bring back young users on Facebook?
2 mins read
'He was born this way': Martin Shkreli's lawyer used Lady Gaga lyrics to defend his client
Shkreli's lawyer peppered his opening statement with Lady Gaga lyrics. "As Lady Gaga said, he was b…
Lydia Ramsey,Reuters
6 mins read
Project Streedhan's latest ad wants to prove an important point, but has its over-beautified, sensual storytelling made it lose the plot?
Titled ‘Sehat Ki Tijori,’ the advertisement has been crafted by FCB Ulka Advertising.
1 min read
Facebook posts 27% revenue rise in India, earns paltry Rs 9 per user. Here’s why
India is Facebook’s second-largest market outside the United States and it earns Rs 630 per user in…