The newest solution suite on Kantar Marketplace is designed to support the innovation and product d…

Kantar Marketplace is a market research platform that empowers insights professionals, marketers an…

Kantar rolls out a new suite of Innovation and Product Development solutions on Kantar Marketplace.

Numerator extends Kantar’s leadership in shopper insights into the U.S. and Canada

WPP intends to retain approximately 60% of the net proceeds (approximately $1.9bn or £1.4bn) to red…

Customised ads perform best on different platforms. The rural market in India is rapidly growing, w…

Kantar unveils Sustainability Report: A roadmap for India’s FMCD sector

Salama said Kantar also planned to expand its existing products geared at making it easier and chea…

Kantar tested more than 10,000 creatives for clients around the world

As per Kantar's report, consumers rate Heineken’s ‘Cheers to all’, the world’s most creatively effe…

Lessons brands can learn from Kantar’s latest BrandZ report on most purposeful brands

The combined value of Kantar BrandZ’s top-75 Indian brands shed 4% of their value to $379 billion i…

Jio & Airtel tie for the first place in Telecom Network Providers category

The new CX+ study released by Kantar today assesses retailers based on a unique combination of thei…

Competition was so fierce amongst the big four that Sainsbury's - despite seeing a 0.7% drop in sal…

But who, exactly, shops there? And how do those shoppers differ from customers at Target and discou…

But who, exactly, shops there? And how do those shoppers differ from customers at Target and discou…

It's a hard challenge: For starters, Imbellus has to build profiles for different companies, down t…

Market research group Kantar found more than a quarter of X advertisers surveyed planned to cut spe…