You Searched For "Jeremi Gorman" and got 16 results
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2 mins read
Snap's outgoing CFO reportedly went around Evan Spiegel's back to ask for more money but failed
Snap, the parent company behind Snapchat, revealed on Tuesday that it was losing its chief financia…
Isobel Asher Hamilton,Isobel …
2 mins read
Barclays' Throsby exits and Wells Fargo's CEO is out- here are the power moves of the week
Tailored Brands, the leading specialty retailer of men's clothing in the US, has announced that Din…
Christian Wylonis, The Org
2 mins read
What you need to know in advertising today
Snap announced on Wednesday that it would replace outgoing chief strategy officer Imran Khan with t…
Lauren Johnson
2 mins read
What you need to know in advertising today
The company hired Amazon's head of global advertising sales Jeremi Gorman to be its chief business …
Lauren Johnson
4 mins read
Snap's new leadership, Complex Media's unusual media playbook, and Amazon's advertising business
Consulting firms are encroaching on the advertising business. Here's why Burger King's top marketin…
Lauren Johnson
3 mins read
Direct-to-consumer brands who have tested Snapchat's latest ad format say it's helping drive returns while bringing their cost-per-purchase down
Such ads already exist on Facebook, Twitter, and Pinterest, and the new format is a way for Snapcha…
Tanya Dua
3 mins read
Snap is racing to take on more e-commerce budgets, and secretly testing product ads that retarget consumers
While retailers have been able to import their product catalog feeds on Snapchat to create other ad…
Tanya Dua
2 mins read
10 things you need to know before the opening bell
IBM is paying a "rich valuation" for Red Hat. "Rich valuation likely keeps others on sidelines," Je…
Jonathan Garber
2 mins read
10 things in tech you need to know today
Have an Amazon Alexa device? Now you can hear 10 Things in Tech each morning. Just search for "Busi…
Shona Ghosh
3 mins read
'Our value proposition goes beyond the Amazons and Nikes of the world': Snap is going on the charm offensive with a splashy presence at SXSW
Snap has appointed former HuffPost CEO Jared Grusd as chief strategy officer and Jeremi Gorman, pre…
Tanya Dua
3 mins read
Snap's stronger-than-expected Q1 shows how it's revved up a critical part of its business even though user growth is stuck in the mud
The growth in recurring advertisers can be attributed to the company's shift to programmatic starti…
Tanya Dua
4 mins read
Popular direct-to-consumer brands like Brooklinen, Curology, and MeUndies are flocking to Story Ads on Snapchat Discover as Instagram gets crowded and pricier
Snap's fullscreen vertical video ads didn't work for MeUndies, said Velazco. The brand wouldn't sha…
Tanya Dua
4 mins read
'It's become table stakes': Some media buyers say Snapchat is becoming a mainstay for clients, with some increasing ad spending as much as 40%
Still, Snap grew slower than the rest of the category, said John Spiropoulos, VP of products and pa…
Tanya Dua
4 mins read
'It changes the dynamics of the industry': Foursquare wants to become the biggest location-based advertising company with its acquisition of Snap's Placed and potentially others
"We are big fans of Foursquare and Placed," said Jeremi Gorman, chief business officer at Snap. "To…
Lauren Johnson
21 mins read
Sundance 2022 returns to Park City with an expanded lineup that includes Netflix's Kanye West documentary
The festival will return to its home, Park City, Utah, with in-person screenings following last yea…
Zac Ntim
7 mins read
OIL BOUNCES BACK, STOCKS RALLY: Here's what you need to know
They start by saying 'I'm a contrarian investor by nature' and then go on to say the same thing abo…