<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros." title_caption="" Jack="" the="" Giant="" Slayer="" debuted="" to="" a="" weak="" million.="" class="zoomin" href="http://static5.businessinsider.com/image/515c8cbeecad042d50000000-960/jack-and-the-giant-slayer-1.jpg"><img src="http://static5.businessinsider.com/image/515c8cbeecad042d50000000-620-465/jack-and-the-giant-slayer-1.jpg?maxX=400" border="0" alt="jack and the giant slayer" width="400" style="float: right;" /></a></div><keyword id="14846" type="COMPANY" weightage="60" keywordseo="Warner-Bros-">Warner Bros.</keyword>"<keyword id="1575974" type="UNKNOWN" weightage="60" keywordseo="Jack-the-Giant-Slayer">Jack the Giant Slayer</keyword>" debuted to a weak $27.2 million.</div>We knew <a href="http://www.businessinsider.com/jack-the-giant-slayer-box-office-slump-2013-3">this was coming</a>. 
"Jack the Giant Slayer" could lose <a href="http://www.hollywoodreporter.com/news/jack-giant-slayer-could-lose-432584">between $125 million to $140 million</a> for Warner Bros. and partner Legendary Pictures, according to The Hollywood Reporter. 
The Ewan McGregor fairytale inspired film cost an estimated <a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">$195 million</a> to produce. 
During its six-week run at theaters, it has earned $158.1 million worldwide. 
The last two big films to see similar losses at theaters were Disney's "<a href="http://www.businessinsider.com/box-office-bombs-of-2012-2012-12?#1-john-carter-25">John Carter</a>" and Universal's "<a href="http://www.businessinsider.com/box-office-bombs-of-2012-2012-12?#2-battleship-24">Battleship</a>" in 2012. 
Last year, "Speed Racer" <a href="http://business.time.com/2012/03/21/the-top-ten-biggest-money-losing-movies-of-all-time/slide/speed-racer/">lost Warner Bros. more than $114.5 million</a>. 
"Jack" isn't the only film Warner Bros. should be worried about. 
None of its other releases so far this year — "<a href="http://boxofficemojo.com/movies/?id=gangstersquad.htm">Gangster Squad</a>," "<a href="http://boxofficemojo.com/movies/?id=bullettothehead.htm">Bullet to the Head</a>," "<a href="http://boxofficemojo.com/movies/?id=beautifulcreatures13.htm">Beautiful Creatures</a>," and "<a href="http://boxofficemojo.com/movies/?id=burtwonderstone.htm">The Incredible Burt Wonderstone</a>" – have fared well at theaters this year. 
Action flick "<a href="http://boxofficemojo.com/movies/?id=bullettothehead.htm">Bullet to the Head</a>," featuring Sylvester Stallone bombed in February earning $4.5 million opening weekend. The film, which has an estimated budget of $55 million, has earned $9.5 million to date worldwide. 
The <a href="http://boxofficemojo.com/studio/chart/?view2=release&amp;view=company&amp;studio=wb-newline.htm" target="_blank">$345.1 million worldwide gross</a> of all five of Warner Bros. releases this year is trumped by that of Disney's "<a href="http://boxofficemojo.com/movies/?id=oz.htm">Oz the Great and Powerful</a>" which has earned $415.8 million worldwide in four weekends. 
Warner Bros.' box-office intake should improve vastly in the coming two months. 
<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros / Facebook" title_caption="" class="zoomin" href="http://static2.businessinsider.com/image/515c8ded69bedd276f000010-960/great-gatsby-dicaprio-carey-mulligan-3.jpg"><img src="http://static2.businessinsider.com/image/515c8ded69bedd276f000010-1205-904/great-gatsby-dicaprio-carey-mulligan-3.jpg" border="0" alt="great gatsby dicaprio carey mulligan" width="400" style="float: right;" /></a></div>Warner Bros / Facebook</div>The studio will be releasing both "<keyword id="218178" type="ENTERTAINMENT" weightage="60" keywordseo="The-Great-Gatsby">The Great Gatsby</keyword>" and "<a href="http://boxofficemojo.com/movies/?id=hangover3.htm">The Hangover Part III</a>" within weeks of each other next month. 
Come June, Warner Bros. will hope Superman film "<a href="http://boxofficemojo.com/movies/?id=superman2012.htm">Man of Steel</a>" will have the same summer box-office power as Christopher Nolan's "Dark Knight" trilogy did at theaters. 
"The Dark Knight Rises" alone earned <a href="http://www.businessinsider.com/the-dark-knight-rises-past-1-billion-at-the-box-office-2012-9">more than $1 billion</a> last year at theaters. 
Out next for Warner Bros. is Jackie Robinson baseball film, "42" starring Harrison Ford. 
Given its current box-office slump, it's a wonder the studio didn't move up the highly-anticipated "Gatsby" in order for it to gain more traction at theaters. 
Instead, when it debuts May 10, "Gatsby" will be sandwiched between two other big releases. 
The F. Scott Fitzgerald adaptation will have to compete with Disney's "Iron Man 3" out the week prior and Paramount's "Star Trek Into Darkness" the following week.

Warner Bros. Could Lose $140 Million On 'Jack The Giant Slayer'

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros." title_caption="" class="zoomin" href="http://static4.businessinsider.com/image/51363bddeab8ea607f000010-960/jack-the-giant-slayer-1.jpg"><img src="http://static4.businessinsider.com/image/51363bddeab8ea607f000010-480-360/jack-the-giant-slayer-1.jpg?maxX=400" border="0" alt="jack the giant slayer" width="400" style="float: right;" /></a></div>Warner Bros.</div>"<a href="http://www.businessinsider.com/jack-is-no-giant-at-theaters-2013-3">Jack the Giant Slayer</a>" was the latest high-budget film to bomb opening weekend. 
In what has been a six-week slump to the start of year, Warner Bros. fairytale-inspired film earned <a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">$27.2 million on a bloated $195 million budget</a>. 
Jack's tumble from the box-office beanstalk shouldn't come as much of a surprise. 
The film not only changed its title months before opening, but also underwent changes in director and multiple delays ahead of its March release.
Here's five other factors that contributed to the downfall of "<keyword id="1575974" type="UNKNOWN" weightage="60" keywordseo="Jack-the-Giant-Slayer">Jack the Giant Slayer</keyword>":
1. Catered to the Wrong Audience:
Originally titled "Jack the Giant Killer," a nod to the <a href="http://www.imdb.com/title/tt0056112/">1962 movie</a> of the same name, "Jack" was supposed to be a grittier version of the fairytale for older audiences. 
<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros." title_caption="One of the CGI giants in " Jack.="" class="zoomin" href="http://static4.businessinsider.com/image/51363ccb6bb3f7bb65000000-960/jack-the-giant-slayer-2.jpg"><img src="http://static4.businessinsider.com/image/51363ccb6bb3f7bb65000000-823-617/jack-the-giant-slayer-2.jpg" border="0" alt="jack the giant slayer" width="400" /></a></div>Warner Bros.One of the CGI giants in "Jack."</div>
However, the studio opted for a more family-friendly name after the film was pushed back last year (more on that in a minute). 
As a result, the film seems to have suffered from much of the same demographic issue as DreamWorks Animation's recent "<a href="http://www.businessinsider.com/dreamworks-stock-tanksafter-weak-debut-2012-11">Rise of the Guardians</a>." 
Based off a children's nursery tale, the idea of seeing a reimagined "Jack and the Beanstalk" may have seemed too childish for older audiences. At the same time, the film may have come across too scary for young children with the word "slayer" or "killer" in the title.
2. Rewrites, delays, and change in directors:
<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source=" Sean Gallup / Getty Images " title_caption="Bryan Singer came on as the second director for " Jack="" overseeing="" an="" entire="" overhaul="" in="" the="" script.="" class="zoomin" href="http://static6.businessinsider.com/image/51142771ecad047310000005-960/bryan-singer.jpg"><img src="http://static6.businessinsider.com/image/51142771ecad047310000005-2087-1565/bryan-singer.jpg" border="0" alt="bryan singer" width="400" style="float: right;" /></a></div> Sean Gallup / Getty Images Bryan Singer came on as the second director for "Jack," overseeing an entire overhaul in the script.</div>In January 2009, D.J. Caruso ("Disturbia," "Eagle Eye") was <a href="http://blog.moviefone.com/2009/01/06/d-j-caruso-directing-jack-the-giant-killer/">named to helm the adaptation</a>. 
A few months later in September, <a href="http://www.deadline.com/2010/10/bryan-singer-gets-jack-the-giant-killer-green-light-wholl-climb-beanstalk/">Bryan Singer</a> ("X-Men: Days of Future Past") became attached to the film as director instead. When he signed on, there was a complete <a href="http://www.ign.com/articles/2011/05/31/bryan-singer-talks-jack-the-giant-killer">rewrite for the project</a>. 
While production was set to begin summer 2010, it became delayed until 2011 after Singer voiced <a href="http://www.hollywoodreporter.com/blogs/heat-vision/bryan-singer-lining-actors-test-54897'">concerns for the visual effects along with a budget crunch</a>. 
The film's release date then moved around a couple of times. 
"Jack" was <a href="http://screenrant.com/jack-giant-killer-release-date-delay-sandy-147796/">set to release last June</a> after the successful "Snow White and the Huntsman" and before Disney's "Brave"; however, last January, Warner Bros. pushed the film back to March 22, 2013 to focus on reshoots. 
Instead, Tom Cruise's eventual flop, "<a href="http://www.boxofficemojo.com/movies/?id=rockofages.htm" target="_blank">Rock of Ages</a>," took its place. 
Later in October, the film was <a href="http://www.deadline.com/2012/10/jack-the-giant-killer-retitled-jack-the-giant-slayer-now-opens-march-1-2013/">moved up to the first week of March</a> with the altered title "Jack and the Giant Slayer."
3. Too large of an investment:
$30 million isn't a bad opening weekend, until you consider that $200-million budget. "Jack" fell far short of other productions with similar budgets:
<table border="0">
<tbody>
<tr>
<td>
Movie
</td>
<td>
Budget
</td>
<td>
Opening Weekend 
</td>
<td>
Facebook Likes
</td>
</tr>
<tr>
<td>
"<a href="http://www.boxofficemojo.com/movies/?id=aliceinwonderland10.htm">Alice in Wonderland</a>"
</td>
<td>
$200 million
</td>
<td>
$116.1 million
</td>
<td>
<a href="https://www.facebook.com/AliceInWonderland?sid=0.8087929910980165">13 million</a>
</td>
</tr>
<tr>
<td>
"<a href="http://boxofficemojo.com/movies/?id=spiderman2.htm">Spider-Man 2</a>" 
</td>
<td>
 $200 million 
</td>
<td>
$88.2 million
</td>
<td><a href="https://www.facebook.com/SpiderMan2Movie?sid=0.6747106206603348">1 million</a></td>
</tr>
<tr>
<td>
"<a href="http://boxofficemojo.com/movies/?id=transformers3.htm">Tansformers: Dark of the Moon</a>" 
</td>
<td>$195 million </td>
<td>$97.9 million</td>
<td><a href="https://www.facebook.com/DarkOfTheMoon2011?sid=0.7493576868437231">389,000</a></td>
</tr>
<tr>
<td>
"<a href="http://boxofficemojo.com/movies/?id=terminatorsalvation.htm">Terminator Salvation</a>" 
</td>
<td>$200 million </td>
<td>$42.6 million</td>
<td><a href="https://www.facebook.com/Terminatorsalvation?sid=0.5535526319872588">1 million</a></td>
</tr>
<tr>
<td> "<a href="http://www.boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer</a>"</td>
<td>$195 million </td>
<td> $27.2 million</td>
<td> <a href="https://www.facebook.com/JackTheGiantSlayerMovieUK">1,590</a></td>
</tr>
</tbody>
</table>
The majority of these films were either sequels or well-known franchises with large A-list actors in the lead. (Granted, "Jack" had star power from Ewan McGregor which was underplayed in marketing.)
Rather, the film becomes the latest in a trend of movie studios taking gambles with large inflated budgets ("John Carter," "Oz the Great and Powerful").
<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Universal" title_caption="" Jack="" the="" Giant="" Slayer="" seemed="" like="" a="" favored="" hit="" given="" spike="" in="" fairytale="" interest="" but="" it="" was="" missing="" some="" of="" star="" power="" previous="" films.="" class="zoomin" href="http://static3.businessinsider.com/image/4fccbadceab8ea1c24000003-960/ks1.jpg"><img src="http://static3.businessinsider.com/image/4fccbadceab8ea1c24000003-800-600/ks1.jpg" border="0" alt="snow white and the huntsman" width="400" style="float: right;" /></a></div>Universal"Jack the Giant Slayer" seemed like a favored hit given the spike in fairytale interest, but it was missing some of the star power of the previous films.</div>4. Too many fantasy titles: 
Jack's run at theaters came less than a month after Jeremy Renner's fairytale adaptation of "<a href="http://www.boxofficemojo.com/movies/?id=hanselandgretelwitchhunters.htm">Hansel &amp; Gretel: Witch Hunters</a>" hit theaters. 
The film received <a href="http://www.cnn.com/2013/01/25/showbiz/movies/hansel-gretel-review-charity">negative</a> <a href="http://www.guardian.co.uk/film/2013/feb/28/hansel-gretel-witch-hunters-review">reviews</a> and opened to $19.7 million which may be a sign to studios that audiences aren't interested in nursery rhymes and Grimm fairy tales being adapted and altered for adults on the big screen. 
There's a reason why "<a href="http://www.boxofficemojo.com/movies/?id=aliceinwonderland10.htm">Alice in Wonderland</a>" and "<a href="http://www.boxofficemojo.com/movies/?id=snowwhiteandthehuntsman.htm">Snow White and the Huntsmen</a>" became huge sellers for Hollywood as opposed to these recent two flicks. 
1. Both fairytales aren't pulled from toddler tales. 2. Despite darker takes, both "Alice" and "Snow White" have the luxury of popular and profitable Disney characters before them so its less of a risk at the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword>. 
Of course, "<a href="http://www.boxofficemojo.com/movies/?id=hanselandgretelwitchhunters.htm">Hansel &amp; Gretel</a>" picked up overseas, as "Jack" may do in the coming weeks, but neither will come close to the billion dollar hit of "Alice."
5. The box-office slump:
For the past month and a half, the box office has been down. 
<table border="0" cellspacing="10">
<tbody>
<tr>
<td>Week</td>
<td>2013</td>
<td>Week</td>
<td>2012</td>
</tr>
<tr>
<td>Feb 1-3</td>
<td>
$68.9 million
</td>
<td>Feb 3-5 </td>
<td>
$94.1 million
</td>
</tr>
<tr>
<td>
Feb. 8-10
</td>
<td>
$86.2 million
</td>
<td>
Feb 10-12 
</td>
<td>
$173 million
</td>
</tr>
<tr>
<td>
Feb. 15-17 
</td>
<td>
 $126.1 million 
</td>
<td>
Feb 17-19
</td>
<td>
$143.2 million
</td>
</tr>
<tr>
<td>
Feb. 22-24
</td>
<td>
$88.3 million
</td>
<td>
Feb 24-26
</td>
<td>
$114.2 million
</td>
</tr>
<tr>
<td>
Mar 1-3
</td>
<td>
$92.8 million
</td>
<td>
Mar 2-4
</td>
<td>
$152.4 million
</td>
</tr>
</tbody>
</table>
Five of the past six weekends have totaled well under $100 million for the box-office top 12. Last weekend alone, the U.S. box office showed a <a href="http://www.hollywoodreporter.com/news/analyst-downgrades-theater-chains-disastrous-426007" target="_blank">38 percent decline</a> from the year before. 
With no "<a href="http://boxofficemojo.com/movies/?id=hungergames.htm">Hunger Games</a>" or "<a href="http://boxofficemojo.com/movies/?page=weekend&amp;id=lorax.htm">Lorax</a>" hit yet, no single film has seen a weekend gross close to the $70 million of the March Dr. Seuss hit last year.
The largest hit of 2013 so far has been poorly received "<a href="http://boxofficemojo.com/movies/?page=main&amp;id=identitythief.htm" target="_blank">Identity Thief</a>" with a $34.6 million opening weekend.
With "Oz" out this weekend, and estimated to debut <a href="http://www.businessinsider.com/oz-the-great-and-powerful-could-be-disneys-next-john-carter-2013-3" target="_blank">between $65</a><a href="http://www.deadline.com/2013/03/disneys-oz-tracks-huge-80m-debut/" target="_blank">-$80 million</a> (not "Alice in Wonderland" huge) Disney's hoping its $200 million film will breath some life into theaters.

5 Reasons Why 'Jack The Giant Slayer' Failed At The Box Office

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros." title_caption="With close to a $200 million budget, a weak opening for " Jack="" the="" Giant="" Slayer="" means="" it="" needs="" to="" do="" well="" overseas="" for="" Warner="" Bros.="" class="zoomin" href="http://static5.businessinsider.com/image/5134b039ecad043805000003-960/jack-the-giant-slayer.jpg"><img src="http://static5.businessinsider.com/image/5134b039ecad043805000003-418-313/jack-the-giant-slayer.jpg?maxX=400" border="0" alt="jack the giant slayer" width="400" style="float: right;" /></a></div>Warner Bros.With close to a $200 million budget, a weak opening for "Jack the Giant Slayer" means it needs to do well overseas for Warner Bros.</div>The first week of March is off to a slow start for the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword>. 
"<a href="http://www.boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer</a>" had little competition from this week's other new releases, "21 and Over" and "The Last Exorcism Part II." However, the film fell very short of expectations. 
Nearly $30 million for "Jack" doesn't sound like a terrible box-office opening until you realize the production budget cost nearly $200 million. 
So far, the film isn't faring much better overseas, only earning roughly $14 million. 
Both "21 and Over" and "The Last Exorcism II" were expected to earn more than double given last year's results on similar films "Project X" and "The Last Exorcism Part II." 
Last week's new films, "Snitch" and "Dark Skies" have faded at theaters, and "Silver Linings Playbook" remains the only Oscar-nominated film left in the top ten after awards season. 
Out of the top ten this week include Summit's twist on the regular zombie tale, "Warm Bodies," and Mara Rooney's "Side Effects." 
Meanwhile, Warner Bros.' attempt at the next "Twilight" series, "<a href="http://boxofficemojo.com/movies/?id=beautifulcreatures13.htm">Beautiful Creatures</a>," tumbled ten spots at theaters in its third week. The film adaptation of the book series has earned $32.3 million worldwide of its estimated $60 million budget. 
Here are this week's winners and losers in Hollywood: 
10. Keri Russell's "<a href="http://boxofficemojo.com/movies/?id=darkskies.htm">Dark Skies</a>" barely manages to hold on in week two earning $3.6 million. The thriller only cost an estimated $3.5 million to produce and has already earned $13.5 million. 
9. "<a href="http://boxofficemojo.com/movies/?id=diehard5.htm">A Good Day to Die Hard</a>" falls a fast four spots with $4.5 million after three weeks. Despite a lowly $59.6 million intake at home, the film is making nearly triple that overseas, bringing the film's worldwide total to $221.1 million. 
8. After Jennifer Lawrence's Best Actress win at the Oscars, "<a href="http://boxofficemojo.com/movies/?id=silverliningsplaybook.htm">Silver Linings Playbook</a>" still remains in the top ten earning $5.9 million. The film has earned $175.6 million worldwide since its release 16 weeks ago. "SLP" cost an estimated $21 million to make. 
7. Nicholas Sparks' latest film "Safe Haven" drops another three spots in week three earning $6.3 million. The film is currently tracking slightly ahead of Sparks' last two adaptations, "<a href="http://boxofficemojo.com/movies/?page=weekend&amp;id=luckyone.htm">The Lucky One</a>" and "<a href="http://boxofficemojo.com/movies/?page=weekend&amp;id=lastsong.htm">The Last Song</a>." 
6. As the only cartoon out, The Weinstein Company's "<a href="http://boxofficemojo.com/movies/?id=escapefromplanetearth.htm">Escape from Planet Earth</a>" brings in another $6.7 million. The film, which cost an estimated $40 million to produce, has earned a paltry $43 million in three weeks. 
5. The Rock's action thriller, "<a href="http://boxofficemojo.com/movies/?id=snitch.htm">Snitch</a>," falls three spots earning $7.7 million. In two weeks, the film has earned $24.4 million. 
4. "<a href="http://boxofficemojo.com/movies/?id=lastexorcism2.htm">The Last Exorcism Part II</a>" earned $8 million opening weekend. In 2010, Lionsgate put out "<a href="http://www.boxofficemojo.com/movies/?id=lastexorcism.htm">The Last Exorcism</a>" on a small $1.8 million budget and received a huge $20.4 million upon its debut in theaters. The sequel's estimated budget was only set at $5 million. 
3. Despite a low budget estimated at $13 million, "21 and Over" only earns $9 million opening weekend. Last year's surprise hit "<a href="http://boxofficemojo.com/movies/?id=projectx2011.htm">Project X</a>" opened to $21 million the same weekend in March before <a href="http://boxofficemojo.com/movies/?page=weekend&amp;id=projectx2011.htm">descending quickly from the box office top ten</a>. The first big weekend for "X" was most likely because it looked like another "<a href="http://boxofficemojo.com/movies/?id=superbad.htm">SuperBad</a>"—teens at an outrageous party. Having seen last year's "X," audiences most likely knew what was in store with this film. 
2. "<a href="http://boxofficemojo.com/movies/?id=identitythief.htm">Identity Thief</a>" continues to ride out near the top earning $9.7 million. The poorly critiqued film has now grossed $108.4 million. 
1. With little competition, "<a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer</a>" wins the weekend with $28 million. The film will need to do well overseas if it wants to come anywhere close to its estimated $195 million budget.

'Jack' Is A Giant Flop At Theaters - Here's Your Box-Office Roundup

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Disney" title_caption="" Oz="" the="" Great="" and="" Powerful="" debuts="" as="" highest-grossing="" weekend="" of="" year="" with="" million.="" class="zoomin" href="http://static2.businessinsider.com/image/513de08469bedd253600001f-960/michelle-williams-oz-the-great-and-powerful.jpg"><img src="http://static2.businessinsider.com/image/513de08469bedd253600001f-699-524/michelle-williams-oz-the-great-and-powerful.jpg?maxX=400" border="0" alt="michelle williams oz the great and powerful" width="400" style="float: right;" /></a></div>Disney"Oz the Great and Powerful" debuts as the highest-grossing weekend of the year with $80 million.</div>It was a "great and powerful" weekend for "Oz." 
Disney's prequel to the 1939 classic easily earned the top spot for highest-grossing film of the year. 
Up until this point, that honor belonged to Melissa McCarthy's comedy "Identity Thief" with a paltry $34 million. 
Even with more than double McCarthy's film, "Oz" still falls far below the $116.1 million opening weekend of "<a href="http://boxofficemojo.com/movies/?id=aliceinwonderland10.htm">Alice in Wonderland</a>" and that of director Sam Raimi's largest "<a href="http://boxofficemojo.com/people/chart/?view=Director&amp;id=samraimi.htm&amp;sort=opengross&amp;order=DESC&amp;p=.htm">Spider-Man</a>" opening (<a href="http://boxofficemojo.com/movies/?id=spiderman2.htm">$88.1 million</a>). 
Outside of "Oz," it was still a painstakingly slow weekend at the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword>. 
The other wide release, Colin Farrell's "Dead Man Down," bombed and Warner Bros.' "Jack the Giant Slayer" took a massive dive in its second week. 
Other than "Jack" and "Oz" no other film earned more that $7 million this weekend. 
Out of the top ten this week include "A Good Day to Die Hard" in its fourth week and Keri Russell's "<a href="http://boxofficemojo.com/movies/?id=darkskies.htm" target="_blank">Dark Skies</a>" flop. 
In its first week, "Emperor" featuring Tommy Lee Jones earned $1 million from a small 260 theaters. 
Here are this week's winners and losers in Hollywood: 
10. "<a href="http://boxofficemojo.com/movies/?id=lastexorcism2.htm">The Last Exorcism Part II</a>" dropped five spots in its second week earning $3.1 million. The film, which cost an estimated $5 million to make, has now earned $12 million at the box office. 
9. The Weinstein Company's (TWC) cartoon, "<a href="http://boxofficemojo.com/movies/?id=escapefromplanetearth.htm">Escape from Planet Earth</a>" also died down this week with $3.2 million. The alien kid flick has earned the majority of its $49.2 million gross in the U.S. 
8. TWC's Oscar film "<a href="http://boxofficemojo.com/movies/?id=silverliningsplaybook.htm">Silver Linings Playbook</a>" continues to perform well at theaters with $3.7 million. In its 17th week, the film is closing in on the $200 million mark worldwide and should hit it within the next week. 
7. Nicholas Sparks' film "<a href="http://boxofficemojo.com/movies/?id=safehaven.htm">Safe Haven</a>" added another $3.8 million to its $62.9 million haul. After four weeks, the film is now <a href="http://boxofficemojo.com/franchises/chart/?id=nicholassparks.htm">behind 2010's "The Last Song"</a> after debuting stronger than Miley Cyrus' movie. 
6. "<a href="http://boxofficemojo.com/movies/?id=21andover.htm">21 and Over</a>" drops three spots this week earning $5 million. This weekend's box office figure helps push it past its $13 million estimated production budget. By now, the equally low-budget and similar film "<a href="http://boxofficemojo.com/movies/?page=weekend&amp;id=projectx2011.htm">Project X</a>" of last year had earned $39.7 million. 
5. "<a href="http://boxofficemojo.com/movies/?id=snitch.htm">Snitch</a>" moves down one spot from last week earning $5.1 million. In three weeks, The Rock's Lionsgate film has earned $31.9 million worldwide. 
4. Colin Farrell's not box office gold anymore. New thriller "<a href="http://boxofficemojo.com/movies/?id=deadmandown.htm">Dead Man Down</a>" flopped earning $5.4 million opening weekend. 
3. With no other new films gaining traction, Melissa McCarthy's "<a href="http://boxofficemojo.com/movies/?id=identitythief.htm">Identity Thief</a>" remains near the top of the box office earning another $6.3 million. After five weeks, that puts the film at $118.7 million worldwide. 
2. "<a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer"</a> takes a giant 63 percent dip at the box office in week two with $10 million. So far, with only $22.6 million overseas, it doesn't appear the foreign box office will give the nearly $200 million film a giant boost. Worldwide, "Jack" has earned $66.4 million. 
1. It's no surprise that "<a href="http://boxofficemojo.com/movies/?id=oz.htm">Oz the Great and Powerful</a>" ruled the box office with $80 million. With a miserable start to the box-office year, that easily pits the film as the highest-earning film of the year so far. It's also the third largest March opening behind last year's "The Hunger Games" and "Alice in Wonderland."

'Oz' Has Highest-Grossing Opening Of The Year-Here's Your Box-Office Roundup

Now that we know <keyword id="46161" type="CITY" weightage="60" keywordseo="Disney">Disney</keyword> plans to make <a href="http://www.businessinsider.com/there-will-be-more-than-three-star-wars-films-2013-2" target="_blank">"Star Wars" spinoffs</a>, we've been debating <a href="http://www.businessinsider.com/star-wars-characters-who-should-get-their-own-spinoffs-2013-2" target="_blank">what classic characters—and those from the extended universe—should get their own films</a>. 
While we included Han Solo and Chewy on the list, we didn't consider Ewan McGregor's Jedi Master Obi-Wan Kenobi. (After all, we saw a lot of his story throughout all six films.)
Turns out McGregor thinks a film of his own would be a good idea. 
While the actor sat down with MTV to discuss his new film "Jack and the Giant Slayer" he brought up an idea he has for a new film. 
"The only bit that I could get away with doing is after the last one I made, 'Episode III,' before Alec Guinness, there's that period where he's in the desert," said McGregor. "And, I don't know what he did in the desert."
Check out McGregor's interview below:
<iframe width="590" height="360" frameborder="0" src="http://media.mtvnservices.com/embed/mgid:uma:video:mtv.com:879960/cp~vid%3D879960%26uri%3Dmgid%3Auma%3Avideo%3Amtv.com%3A879960"></iframe>

Ewan McGregor Has An Idea For A 'Star Wars' Spinoff

<div class="KonaFilter image-container display-table click-to-enlarge"><div><div class="image"><a title_source="Jason Merritt/Getty, YouTube screengrab" title_caption="Dwayne " The="" Rock="" Johnson="" will="" play="" antihero="" Black="" Adam="" in="" an="" upcoming="" Warner="" Bros.="" film.="" class="zoomin" href="https://static-ssl.businessinsider.com/image/54074f75ecad042840b02c99-960/dwayne-the-rock-johnson-black-adam-1.jpg"><img src="https://static-ssl.businessinsider.com/image/54074f75ecad042840b02c99-1200-600/dwayne-the-rock-johnson-black-adam-1.jpg" border="0" alt="dwayne the rock johnson black adam" /></a><a href="https://www.youtube.com/watch?v=Gmm17urXbXk">Jason Merritt/Getty, YouTube screengrab</a>Dwayne "The Rock" Johnson will play antihero Black Adam in an upcoming Warner Bros.' film.</div></div></div>It's official! Dwayne "The Rock" Johnson is finally joining the DC Universe. 
Johnson announced on Twitter that he will play antihero Black Adam in a future Warner Bros.' film.
<blockquote class="twitter-tweet" lang="en">
"Kneel at his feet or get crushed by his boot." My honor to become.. <a href="https://twitter.com/hashtag/BlackAdam?src=hash">#BlackAdam</a> <a href="https://twitter.com/hashtag/TheAntiHero?src=hash">#TheAntiHero</a> <a href="https://twitter.com/hashtag/DCComics?src=hash">#DCComics</a> <a href="http://t.co/Qk55eNf3R7">pic.twitter.com/Qk55eNf3R7</a>
- Dwayne Johnson (@TheRock) <a href="https://twitter.com/TheRock/status/507189313579122689">September 3, 2014</a></blockquote>
Last month, the Associated Press reported that Johnson <a href="http://www.businessinsider.com/the-rock-shazam-black-adam-2014-8">was up for two roles</a>, that of superhero Shazam and his nemesis Black Adam.
Johnson has been <a href="https://twitter.com/TheRock/status/448503469591523328">vocal on Twitter</a> about his involvement in a "Shazam" movie for some time. Back in March, the actor cited Black Adam as his <a href="https://twitter.com/TheRock/status/448503469591523328">favorite comic character</a>, so it shouldn't be a big surprise he opted for the darker role. 
For those unfamiliar with the characters, both are <a href="http://www.businessinsider.com/the-rock-shazam-black-adam-2014-8">pretty similar to DC's other popular superhero, Superman</a>. 
Shazam is actually a young boy named Billy Batson who can turn into a grown-up superhero as fast as he can say the word, you guessed it, Shazam. Upon speaking the word, he's bestowed with the powers of six Gods. Black Adam is an ancient Egyptian prince who once had the same powers as Baston but became consumed by his want for more power. As you could guess, he and Shazam aren't on the best of terms. Adam's basically bent on destroying Shazam. 
In recent years, DC Comics' has rewritten the character as an antihero seeking to reclaim his name as opposed to a straight-out villain. 
It's a smart move for Warner Bros. since Marvel has previously found success with its antihero character, Loki, played by Tom Hiddleston on screen. The "Thor" character has quickly become one of Marvel's most popular characters. An appearance by Hiddleston at last year's San Diego Comic-Con <a href="http://www.businessinsider.com/tom-hiddleston-loki-comic-con-2013-7">sent fans into a frenzy</a>.
Variety reports Warner Bros. is <a href="http://variety.com/2014/film/news/dwayne-johnson-to-play-black-adam-in-shazam-darren-lemke-to-script-exclusive-1201294338/">already moving forward with a "Shazam" movie</a> with Darren Lemke ("<a href="http://www.imdb.com/name/nm0501359/">Jack the Giant Slayer</a>") writing the script and Hiram Garcia ("<a href="http://www.imdb.com/name/nm1205652/">Hercules</a>") producing.
Warner Bros. has already registered a domain for <a href="shazammovie.com">ShazamMovie.com</a> which redirects to a Warner Bros.' page.
It seems like a bit of a misstep for Warner Bros. who could have taken advantage of announcing the news at San Diego Comic-Con in July rather than allowing Johnson to break the news in a tweet.

Dwayne 'The Rock' Johnson Has Finally Chosen Which DC Comics Superhero He Will Play

<div class="image-container float_right click-to-enlarge"><div class="image"><a title_source="" title_caption="" class="zoomin" href="http://static5.businessinsider.com/image/523bbfa769beddbc2b647582-960/transformers-4-1.png"><img src="http://static5.businessinsider.com/image/523bbfa769beddbc2b647582-582-437/transformers-4-1.png?maxX=480" border="0" alt="transformers 4" width="480" style="float: right;" /></a><a href="http://instagram.com/p/dXO8P8u3C3/">@ParamountPics / Instagram</a></div></div>From gradient sunsets, to antique-filtered airplane wings, gourmet food dishes, and pets being cute - Instagram has fast become the preferred platform for sharing important and trivial moments alike with followers near and far.
The social image-sharing platform now boasts 130 million active monthly users, which means there's a lot more to behold than '<a href="http://statigr.am/tag/hotdoglegs">hot dog legs</a>' and '<a href="http://statigr.am/tag/eyebombing">eyebombing.</a>'
Since its inception in 2010, Instagram has become a veritable channel for staying engaged with and informed by influencers. And for movie lovers, that means keeping up-to-date with studios about new releases and exclusive movie news.
Whether it's studio premieres, stills from classic films, behind-the-scenes shots, or movie-themed memes, Hollywood's top studios are making it easier than ever to connect with the films we love and the talented people who make them. Here are eight great accounts to follow for the ultimate cinematic Instagram experience: 
<a href="http://instagram.com/warnerbrosentertainment">Warner Bros.</a> 
<keyword id="14846" type="COMPANY" weightage="60" keywordseo="Warner-Bros-">Warner Bros.</keyword>' Instagram feed features stills and memes from their new and upcoming releases. Among the many great photos, you'll find reminders about highly-anticipated hits like The Hangover III's Blu-Ray release, to beautiful scenes from movies like The Great Gatsby, and quotable dialogue from memorable films like Jack and the Giant Slayer.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/eTC4y3Ieqv/embed/"></iframe>
<a href="http://instagram.com/universalentertainment">Universal Entertainment</a>
<a href="http://instagram.com/universalentertainment"></a><keyword id="56745" type="COMPANY" weightage="60" keywordseo="Universal">Universal</keyword>'s Instagram feed showcases the studio's fantastic films, in addition to images from new release premieres, film stills, and trivia. At present, followers will find photos from the film The Place Beyond the Pines, Oblivion, and Despicable Me 2.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/eap8JzzAn7/embed/"></iframe>
<a href="http://instagram.com/disney">Disney</a>
<keyword id="46161" type="CITY" weightage="60" keywordseo="Disney">Disney</keyword>'s Instagram feed is as magical a reprieve as its flagship amusement park. Followers will find plenty of great photos in the company's feed, from shots of Disneyland rollercoasters to film stills, shots from classic Disney movies, and plenty of Mickey Mouse '#selfies.'
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/c9z3XNSf76/embed/"></iframe>
 
<a href="http://instagram.com/paramountpics">Paramount</a> 
What do Brad Pitt, Will Ferrell, and the Paramount Studios lot entrance all have in common? You can find shots of all of them over on the <keyword id="112759" type="COMPANY" weightage="60" keywordseo="Paramount-Pictures">Paramount Pictures</keyword> Instagram. The studio's feed is a hotbed of fun film stills, homages to the Paramount lot, and memes from some of the film house's most meme-worthy movies, like Anchorman 2 and World War Z.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/XlM3_pO3Ow/embed/"></iframe>
<a href="http://instagram.com/sonypictures">Sony</a>
<a href="http://instagram.com/sonypictures"></a>The Sony Pictures Instagram feed is a great place to keep up with new Sony releases, check out studio memes and countdown to upcoming flicks. Visitors will find stills from the One Direction: This is Us premiere, quotes from Elysium, images fromThe Mortal Instruments, and much more.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/a5Bty9rpXK/embed/"></iframe>
<a href="http://instagram.com/20thcenturyfox">20th Century Fox</a> 
From Wolverine to The Croods, 20th Century Fox has a fun and engaging Instagram feed. Followers will glimpse quotes from movies like Parental Guidance and Life of Pi, in addition to reminders about anticipated upcoming releases.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/XBM8ncL_DG/embed/"></iframe>
<a href="http://instagram.com/foxsearchlight">Fox Searchlight</a> 
For fans of film fests, <keyword id="192915" type="CITY" weightage="60" keywordseo="Fox-Searchlight">Fox Searchlight</keyword> boasts a ton of in-the-moment stills from this year's Toronto Film Festival, as well as promo photos from upcoming films like Baggage Claim, 12 Years A Slave, and Enough Said.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/eShgJJp4O0/embed/"></iframe>
<a href="http://instagram.com/marvel">Marvel Entertainment</a> 
Film buffs and comic book aficionados alike will appreciate the dynamic Instagram feed from <keyword id="47501" type="COMPANY" weightage="60" keywordseo="Marvel">Marvel</keyword>. Premieres, celebrity snapshots, and your favorite Marvel comic book heroes from Thor to Iron Man all convene in one colorful feed that adds up to a stimulating - and seriously entertaining - Instagram follow.
<iframe width="612" height="710" frameborder="0" src="//instagram.com/p/b4yzXNr3XA/embed/"></iframe><a href="http://www.thecredits.org/?pid=BI">The Credits</a> is a digital magazine presented by the MPAA that highlights the unheralded makers and creators of the movie and entertainment industry.

Movie Studios Are Using Instagram To Cleverly Promote Films

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Brothers" title_caption="" class="zoomin" href="http://static4.businessinsider.com/image/516483516bb3f7d95500000a-960/man-of-steel-superman-1.png"><img src="http://static4.businessinsider.com/image/516483516bb3f7d95500000a-520-390/man-of-steel-superman-1.png?maxX=400" border="0" alt="man of steel superman" width="400" style="float: right;" /></a></div>Warner Brothers</div>There's a new television trailer out today for <keyword id="7435" type="PERSON" weightage="60" keywordseo="Superman">Superman</keyword> reboot "<keyword id="235225" type="ENTERTAINMENT" weightage="60" keywordseo="Man-of-Steel">Man of Steel</keyword>," and most fans will be disappointed. 
The 30-second spot reveals no new footage for the film. 
It's been about more than three months since the <a href="http://www.businessinsider.com/first-full-length-man-of-steel-trailer-2012-12" target="_blank">first—and last—full-length trailer</a> for the reboot starring Henry Cavill and Amy Adams debuted. The ad is merely a condensed rehash of the December trailer.
The television spot focuses on Superman's origin story: where he comes from and the kind of man he wants to be. 
Watch it below: 
<iframe width="590" height="360" frameborder="0" src="http://www.youtube-nocookie.com/embed/bMPlzxQMWb4?list=UUjmJDM5pRKbUlVIzDYYWb6g"></iframe>
Meanwhile, <keyword id="14846" type="COMPANY" weightage="60" keywordseo="Warner-Bros-">Warner Bros.</keyword> has been rolling out footage and posters quite heavily for its films out next month, "The Great Gatsby" and "The Hangover: Part III." 
In the past week, we've seen <a href="http://www.businessinsider.com/the-great-gatsby-character-posters-2013-4" target="_blank">posters</a>, <a href="http://www.iamrogue.com/news/movie-news/item/8636-four-more-great-gatsby-posters.html" target="_blank">more posters</a>, a <a href="http://www.businessinsider.com/the-great-gatsby-trailer-3-2013-4" target="_blank">new full-length trailer</a>, and a ton of <a href="http://screenrant.com/great-gatsby-2013-movie-tv-clips/" target="_blank">television spots</a> for "Gatsby." 
The NCAA March Madness games over the weekend were even sponsored by the upcoming adaptation. 
"The Hangover" debuted a television spot online and <a href="http://screenrant.com/hangover-part-3-tv-spot-posters/" target="_blank">posters featuring Bradley Cooper, Ed Helms, Ken Jeong, and John Goodman</a>. 
There's also an advertising push – not as large – for upcoming Jackie Robinson film, "42."
It's not a surprise. The studio needs a big hit out after all of its five releases so far this year have <a href="http://boxofficemojo.com/studio/chart/?view2=release&amp;view=company&amp;studio=warnerbros.htm" target="_blank">failed to connect with audiences at the box office</a>. 
"Jack the Giant Slayer" <a href="http://www.businessinsider.com/jack-the-giant-slayer-box-office-slump-2013-3" target="_blank">was a flop</a>. It's estimated to <a href="http://www.businessinsider.com/jack-and-the-giant-slayer-potential-140-million-loss-2013-4" target="_blank">lose between $120 and $140 million</a> for the studio, but was the only film out of its theatrical releases to cross $100 million internationally.
<div class="image-container float_right" style="width:400px"><div class="image"><img src="http://static4.businessinsider.com/image/515d8a586bb3f73723000004-625-936/the-great-gatsby-1.jpg" border="0" alt="the great gatsby" width="400" style="float: right;" /></div>Warner Bros.Right now, Warner Bros. has been campaigning next film "The Great Gatsby."</div>While we have big expectations for "Gatsby" and "Hangover" now, we're a little worried about Superman. 
Warner Bros. is failing to deliver an aggressive campaign for the Superman reboot so far. 
Granted, "Man of Steel" doesn't come out for another two months at the end of June. 
However, tracking marketing for last year's "The Dark Knight Rises," Warner Bros. was advertising the film more than two months before its big release in July. 
Last May, upon revealing a trailer for the film, Warner Bros. unleashed a <a href="http://www.businessinsider.com/watch-the-third-dark-knight-rises-trailer-2012-4">world-wide viral campaign</a>. 
The film went on to become the <a href="http://www.businessinsider.com/highest-grossing-films-of-2012-2012-12?op=1" target="_blank">second highest-grossing film of the year</a> bowing only to "The Avengers." 
Though "The Dark Knight Rises" director Christopher Nolan <a href="http://www.imdb.com/title/tt0770828/fullcredits?ref_=tt_ov_wr#writers" target="_blank">serves as a co-writer for the film</a>, the movie can't and won't ride on his coattails alone.
Right now, according to Fandango, "Man of Steel" <a href="http://www.businessinsider.com/most-anticipated-movies-summer-2013-2013-4" target="_blank">isn't on fans' minds as one of the most anticipated movies for the summer</a>. ("Gatsby" and "Hangover" do share spots on the short list.) 
However, the first "Man of Steel" trailer does have <a href="http://www.youtube.com/watch?v=KVu3gS7iJu4&amp;list=PLVfin74Qx3tWuBq_jdW-FKT45_PUTD_9G&amp;index=3">30.8 million views</a>, more than both "The Hangover Part III" (<a href="http://www.youtube.com/watch?v=NKE-RXR_XIs&amp;list=PLVfin74Qx3tXZpRsY0epOMy5A8I9zjunt&amp;index=1">28.1 million</a>) and the most-viewed "Gatsby" trailer (<a href="http://www.youtube.com/watch?v=rARN6agiW7o">9.4 million</a>).
Word is that the third "Man of Steel" trailer <a href="http://www.cosmicbooknews.com/content/man-steel-trailer-3-description-lands-online" target="_blank">is coming soon</a>.
We expect it to appear in theaters in front of one of "Gatsby" or "Hangover."
"Man of Steel" comes to theaters June 14.

Still No New Footage For 'Man Of Steel'

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Paramount" title_caption="Paramount pushed back the release of " G.I.="" Joe:="" Retaliation="" from="" June="" of="" last="" year.="" class="zoomin" href="http://static6.businessinsider.com/image/51598cebeab8eaf94600001c-960/gi-joe-retaliation-the-rock.jpg"><img src="http://static6.businessinsider.com/image/51598cebeab8eaf94600001c-1704-1278/gi-joe-retaliation-the-rock.jpg?maxX=400" border="0" alt="g.i. joe retaliation the rock" width="400" style="float: right;" /></a></div>ParamountParamount pushed back the release of "G.I. Joe: Retaliation" from June of last year.</div>Paramount made a great decision holding off "G.I. Joe: Retaliation" until this year.
The sequel, starring Bruce Willis and The Rock, was originally set to debut last June, but was put off to <a href="http://www.deadline.com/2012/05/big-problems-behind-g-i-joe-2s-big-delay/" target="_blank">incorporate a larger role for Channing Tatum</a> after his big success at theaters last year with "Magic Mike" and "21 Jump Street."
A good decision since the summer was already jam packed with Hollywood blockbusters ranging from "The Dark Knight Rises" to "The Avengers."
Stephanie Meyer's "The Host" will not be the next "<keyword id="6362610" type="ENTERTAINMENT" weightage="60" keywordseo="twilight">Twilight</keyword>" series for teens. The alien love story had a weak opening. 
Meanwhile, nothing can stop Tyler Perry's continuing reign at the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword>. His second film to debut <a href="http://www.boxofficemojo.com/people/chart/?id=tylerperry.htm" target="_blank">at the end of March</a> is another moviegoer winner. 
Out of the top ten this week are Warner Bros.' "<a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer</a>" which has managed to take in $157.7 million worldwide of its $195 million budget. 
Melissa McCarthy's "<a href="http://boxofficemojo.com/movies/?id=identitythief.htm">Identity Thief</a>" also ended its run after eight weekends with $146.5 million. 
Here are this week's winners and losers in Hollywood: 
10. After a dismal two weeks at the box office, Jim Carrey and Steve Carell's "<a href="http://boxofficemojo.com/movies/?id=burtwonderstone.htm">The Incredible Burt Wonderstone</a>" drops another three spots with $1.3 million. In three weeks, the film has earned $20.5 million, nearly $10 million shy of its estimated $30 million budget. 
9. "<a href="http://boxofficemojo.com/movies/?id=springbreakers.htm">Spring Breakers</a>" featuring James Franco, Selena Gomez, and Vanessa Hudgens earns $2.8 million. The low-budget, indie film cost $5 million to produce and has already made $12.9 million worldwide after three weeks in a limited number of theaters. 
8. Tina Fey's dramedy, "<a href="http://boxofficemojo.com/movies/?id=admission.htm">Admission</a>," took in $3.3 million. In two weeks, the film has earned $11.8 million, still short of its estimated $13 million production budget. 
7. 911 thriller, "<a href="http://boxofficemojo.com/movies/?id=call2013.htm">The Call</a>," featuring Halle Berry, grossed $4.8 million this weekend. The TriStar movie has done well earning $39.5 million on a $13 million budget. 
6. "The Host" is no "Twilight." The Stephanie Meyer alien film debuted to $11 million. Back in 2008, Meyer's first vampire film earned $69.6 million opening weekend. 
5. "<a href="http://boxofficemojo.com/movies/?id=oz.htm">Oz the Great and Powerful</a>" moves down two spots this week with $11.6 million. Disney's prequel to the classic will cross the $200 million mark at home this week, and has earned $412 million worldwide. 
4. Gerard Butler action flick "<a href="http://boxofficemojo.com/movies/?id=olympushasfallen.htm">Olympus Has Fallen</a>" drops nearly 54 percent, earning $14 million. The White House thriller from FilmDistrict has earned $60 million in two weekends. 
3. Tyler Perry's "<a href="http://boxofficemojo.com/movies/?id=marriagecounselor.htm">Temptation</a>" (Confessions of a Marriage Counselor) featuring Kim Kardashian doesn't fail to impress with $22.3 million at theaters. It's the ninth Perry flick to gross more than $20 million opening weekend. 
2. DreamWorks Animation's "<a href="http://boxofficemojo.com/movies/?id=croods.htm">The Croods</a>" couldn't hold onto the crown for a second week. The animated cavemen film dipped 39 percent, earning $26.5 million. The film has earned nearly double overseas, taking in $138.7 million. 
1. Paramount's pushed back release date of "<a href="http://boxofficemojo.com/movies/?id=gijoe2.htm">G.I. Joe: Retaliation</a>" helped the film immensely. The film, starring The Rock, Bruce Willis, and <keyword id="208361" type="PERSON" weightage="60" keywordseo="Channing-Tatum">Channing Tatum</keyword> took in $41.2 million opening weekend. The film was originally supposed to come out last June, but decided to hold off to extend Tatum's role and convert to 3D. The film is doing even better overseas, earning another $80.3 million in foreign tickets.

'G.I. Joe' Takes Down Tyler Perry's 'Temptation' - Here's Your Box-Office Roundup

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="DreamWorks Animation" title_caption="DreamWorks Animation's " The="" Croods="" opened="" to="" a="" healthy="" million="" at="" the="" box="" office.="" class="zoomin" href="http://static4.businessinsider.com/image/515050edeab8ea3144000006-960/the-croods-emma-stone.jpg"><img src="http://static4.businessinsider.com/image/515050edeab8ea3144000006-521-390/the-croods-emma-stone.jpg?maxX=400" border="0" alt="the croods emma stone" width="400" style="float: right;" /></a></div><keyword id="5644" type="CITY" weightage="60" keywordseo="Dreamworks-Animation">DreamWorks Animation</keyword>DreamWorks Animation's "<keyword id="1575833" type="UNKNOWN" weightage="60" keywordseo="The-Croods">The Croods</keyword>" opened to a healthy $44.7 million at the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword>.</div>DreamWorks Animation can breathe a huge sigh of relief. 
After a <a href="http://www.businessinsider.com/dreamworks-animation-has-a-lot-on-the-line-with-the-croods-2013-3" target="_blank">dismal end to 2012</a>, the animation studio had nothing to worry about with "The Croods" out this weekend. 
The film, about the first caveman family, performed <a href="http://boxofficemojo.com/showdowns/chart/?id=dreamworksmarch.htm">better than the release of "How to Train Your Dragon"</a> back in March 2010. 
Meanwhile, Gerard Butler's cold streak has come to and end at the box office. After a slew of romance flops at in 2012, "<a href="http://boxofficemojo.com/movies/?id=olympushasfallen.htm">Olympus Has Fallen</a>" soared at theaters opening weekend. 
The only new release that didn't catch on this weekend was Tina Fey's rom-com, "<a href="http://boxofficemojo.com/movies/?id=admission.htm">Admission</a>," which suffered from <a href="http://www.rottentomatoes.com/m/admission/reviews/" target="_blank">underwhelming reviews</a>. 
<a href="http://boxofficemojo.com/movies/?id=silverliningsplaybook.htm">"Silver Linings Playbook</a>" finally bows out of the top ten in its 19-week at theaters. The Bradley Cooper and Jennifer Lawrence comedy has now earned $216 million worldwide. 
Also out of the top ten this week are Nicholas Sparks' "Safe Haven" and teen film "21 and Over." 
Here are this week's winners and losers in Hollywood: 
10. After dipping four spots, The Rock's "<a href="http://boxofficemojo.com/movies/?id=snitch.htm">Snitch</a>" just makes it into the top ten this week earning $1.9 million. The Lionsgate film has now earned $40.3 million after five weekends. 
9. "<a href="http://boxofficemojo.com/movies/?id=identitythief.htm">Identity Thief</a>" featuring Melissa McCarthy also fell four spots with $2.5 million in its seventh weekend. Universal's comedy has managed to bring in $135.9 million worldwide earning the majority of its money at the domestic box office. 
8. "<a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm">Jack the Giant Slayer</a>" took a tumble with three new films out earning just under $3 million. Now out for a month, the fairytale-inspired movie featuring Ewan McGregor has earned $119.6 million worldwide. The film is estimated to have cost Warner Bros. $195 million to produce. 
7. Steve Carell's "<a href="http://boxofficemojo.com/movies/?id=burtwonderstone.htm">The Incredible Burt Wonderstone</a>" drops 58 percent in week two earning $4.3 million. The film, which cost an estimated $30 million to produce, has earned $17.4 million since its debut. 
6. After debuting successfully in three theaters last weekend, "<a href="http://boxofficemojo.com/movies/?id=springbreakers.htm">Spring Breakers</a>" opens in more than 1,110 theaters bringing in $5 million The indie film with James Franco and Selena Gomez had a low budget estimated at $2 million. 
5. Tina Fey and Paul Rudd's "<a href="http://boxofficemojo.com/movies/?id=admission.htm">Admission</a>" didn't get a warm welcome in theaters. The film, with an estimated budget of $13 million earned $6.4 million. 
4. Halle Berry's "<a href="http://boxofficemojo.com/movies/?id=call2013.htm">The Call</a>" drops two spots earning $8.7 million in week two. The TriStar film has now grossed $30.9 million. 
3. "<a href="http://boxofficemojo.com/movies/?page=main&amp;id=oz.htm">Oz the Great and Powerful"</a> moves down two spots in week three with $22 million. Disney's "<a href="http://boxofficemojo.com/movies/?page=weekly&amp;id=aliceinwonderland10.htm">Alice in Wonderland</a>" performed similarly in week four at theaters back in 2010. "Oz" is performing just as well overseas as it is at home, earning $356.4 million worldwide. 
2. "<a href="http://boxofficemojo.com/movies/?id=olympushasfallen.htm">Olympus Has Fallen</a>" has secured director Anton Fuqua's largest opening yet with $30.5 million. Fuqua previously made "<a href="http://boxofficemojo.com/movies/?id=trainingday.htm" target="_blank">Training Day</a>" which debuted at $22.6 million. After two romance flops in 2012, the Gerard Butler White House action thriller solidifies the actor's genre in theaters. 
1. DreamWorks Animation's "<a href="http://boxofficemojo.com/movies/?id=croods.htm">The Croods</a>" managed to bring in $44.7 million to take the box office this weekend. The film's performance all but proved that the studio's last film, "The Rise of the Guardians" low gross was an anomaly. "The Croods" earnings came in slightly higher than 2010's March hit "<a href="http://boxofficemojo.com/movies/?id=howtotrainyourdragon.htm">How to Train Your Dragon</a>" ($46 million) and just under "<a href="http://boxofficemojo.com/showdowns/chart/?id=dreamworksmarch.htm">Megamind</a>" ($46 million).

'The Croods' Overpower 'Olympus' - Here's Your Box-Office Roundup

<div class="image-container float_right" style="width:400px"><div class="image"><img src="http://static3.businessinsider.com/image/51379488eab8ea2b18000003-555-416/giant-slayer-1.jpg?maxX=400" border="0" alt="giant slayer" width="400" /></div>Warner Bros.</div>When DreamWorks Animation released "<a href="http://boxofficemojo.com/movies/?id=guardians.htm" target="_blank">Rise of the Guardians</a>" last year, the studio took a gamble on a $145 million film about holiday mascots.
The film performed poorly opening weekend, <a href="http://boxofficemojo.com/movies/?id=guardians.htm" target="_blank">grossing $23.8 million</a> — short of its $60 million expectations — and <a href="http://www.businessinsider.com/box-office-bombs-of-2012-2012-12?op=1" target="_blank">the company's stock dropped five percent</a>. 
When fourth quarter earnings were reported at the end of last month, "Guardians" took an $87 million write-down, DreamWorks reported <a href="http://www.businessinsider.com/dreamworks-animation-loses-83-million-i-2013-2" target="_blank">losses of $83 million</a>, and 350 employees were <a href="http://www.businessinsider.com/dreamworks-animation-will-lay-off-350-employees-2013-2" target="_blank">laid off</a>.
The result shows how much studios have riding on the success or failure of one film.
"They [DreamWorks Animation] spend as if every movie they produce is a new 'Shrek,' but it's unreasonable to spend as if you are making big, big tentpoles when you really aren't," Vasily Karasyov, an analyst for Susquehanna Financial Group, <a href="http://www.thewrap.com/movies/article/behind-dreamworks-animation-layoffs-costs-are-out-control-79541" target="_blank">told TheWrap</a>. "They need to cut production and releasing costs to make it less risky."
DreamWorks Animation's recent misstep brings other plus-sized studio budgets under scrutiny. 
Last year, Disney's $250 million "<a href="http://boxofficemojo.com/movies/?id=johncarterofmars.htm" target="_blank">John Carter</a>" bombed opening weekend, grossing $30.2 million. If it weren't for "The Avengers," which went on to become the highest-earning movie of the year with more than $1.5 billion worldwide, Disney would have been in trouble.
<keyword id="406" type="ENTERTAINMENT" weightage="60" keywordseo="Movies">Movies</keyword> didn't always cost this much to make.
James Cameron broke the mold with "<a href="http://boxofficemojo.com/movies/?id=titanic.htm" target="_blank">Titanic</a>," which cost $200 million to produce in 1997. It wouldn't be until 2003 that we'd see another big $200 million project with "<a href="http://boxofficemojo.com/movies/?id=terminator3.htm" target="_blank">Terminator 3: Rise of the Machines.</a>" 
Since then, there's been a rise in the number of films produced each year with multi-million-dollar budgets. 
Granted, the majority of them are sequels, hoping to piggyback off the success of a previous installment, but more recently the films are new fodder inspired by games and fairy tales, which doesn't always result in big box-office magic: "Battleship," "Prince of Persia," and "Jack the Giant Slayer" are examples. 
<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="marvel.com" title_caption="" Avengers="" and="" The="" Dark="" Knight="" Rises="" led="" the="" push="" of="" big="" budget="" films="" in="" class="zoomin" href="http://static4.businessinsider.com/image/50d1ce0beab8eada40000007-960/thor-captain-america-avengers-1.jpg"><img src="http://static4.businessinsider.com/image/50d1ce0beab8eada40000007-915-686/thor-captain-america-avengers-1.jpg" border="0" alt="thor captain america avengers" width="400" /></a></div><a href="http://marvel.com/avengers_movie/">marvel.com</a>"Avengers" and "The Dark Knight Rises" led the push of big budget films in 2012.</div>
In 2009 there were five films with budgets at or above $200 million ("2012," "Terminator Salvation," "Transformers: Revenge of the Fallen," "Avatar," and "Harry Potter and the Half-Blood Prince").
In 2010, six films including two animated pictures cost upwards of $200 million ("Tangled," "Toy Story 3," "Alice in Wonderland," "Iron Man 2," "Robin Hood," and "Prince of Persia").
By 2012, eight films had budgets of $200 million or more.
Here's a look at some of the biggest film budgets of the past three years and the differences in how they fared opening weekend:<div class="image-container click-to-enlarge" style="width:600px"><div class="image"><a title_source="BoxOfficeMojo / Kirsten Acuna, Business Insider" title_caption="" class="zoomin" href="http://static2.businessinsider.com/image/5137691eeab8eade2c000008-960/movie%20studio%20gambles.jpg"><img src="http://static2.businessinsider.com/image/5137691eeab8eade2c000008-800-600/movie%20studio%20gambles.jpg" border="0" alt="movie studio gambles" width="600" style="color: #000000;" /></a></div>BoxOfficeMojo / Kirsten Acuna, Business Insider</div>
As you can see, sometimes the risk pays off. "The Avengers" and "The Dark Knight Rises" grossed more than $2.5 billion combined.
So far this year, seven films are estimated to have larger-than-life budgets:
<div class="image-container click-to-enlarge" style="width:600px"><div class="image"><a title_source="Kirsten Acuna / Business Insider" title_caption="" class="zoomin" href="http://static1.businessinsider.com/image/513769e76bb3f78920000003-960/movie%20budgets.jpg"><img src="http://static1.businessinsider.com/image/513769e76bb3f78920000003-800-600/movie%20budgets.jpg" border="0" alt="movie budgets" width="600" /></a></div>Kirsten Acuna / Business Insider</div> 
Only two in the above list are sequels — "The Hobbit" and "Iron Man 3". 
"Man of Steel" is expected to be another hit coming off of director Christopher Nolan's success with the "Batman" franchise. Disney is hoping "Oz the Great and Powerful" will ride the success of "Alice in Wonderland" in 2011.
However, "G.I. Joe: Retaliation" and "The Lone Ranger," were both delayed until this year. 
Paramount has "Star Trek: Into Darkness" to fall back on this summer. However, if both "Oz" and "The Lone Ranger" don't fare well in theaters, Disney could be facing similar situations to DreamWorks later this year.

Movie Studios Are Setting Themselves Up For Huge Losses

<div class="image-container float_right click-to-enlarge" style="width:400px"><div class="image"><a title_source="Warner Bros." title_caption="" Wonderstone="" becomes="" one="" of="" Steve="" Carells="" worst="" opening="" films.="" class="zoomin" href="http://static2.businessinsider.com/image/51471a2569bedd8e1d00000c-960/the-incredible-burt-wonderstone.jpg"><img src="http://static2.businessinsider.com/image/51471a2569bedd8e1d00000c-482-361/the-incredible-burt-wonderstone.jpg?maxX=400" border="0" alt="the incredible burt wonderstone" width="400" style="float: right;" /></a></div>Warner Bros."Wonderstone" becomes one of <keyword id="132528" type="PERSON" weightage="60" keywordseo="Steve-Carell">Steve Carell</keyword>'s worst opening films.</div>"<a href="http://boxofficemojo.com/movies/?id=burtwonderstone.htm" target="_blank">The Incredible Burt Wonderstone</a>" was no magical obstacle for "<a href="http://boxofficemojo.com/movies/?id=oz.htm" target="_blank">Oz the Great and Powerful.</a>"
This was the first time Steve Carell and <keyword id="38419" type="PERSON" weightage="60" keywordseo="Jim-Carrey">Jim Carrey</keyword> teamed up since the immensely successful "Bruce Almighty" a decade earlier. Of course, that was back when Carrey was a big blockbuster draw, and Carell wasn't a ubiquitous household name. 
Unfortunately, the film took in nowhere near as much as the 2003 comedy. Instead, "Wonderstone" is one of the smallest openings ever for both <a href="http://www.boxofficemojo.com/people/chart/?id=stevecarell.htm" target="_blank">Carell</a> and <a href="http://www.boxofficemojo.com/people/chart/?id=jimcarrey.htm" target="_blank">Carrey</a> in a wide 3,160 theater release. 
Even Halle Berry's thriller "<a href="http://boxofficemojo.com/movies/?id=call2013.htm" target="_blank">The Call</a>" about a 911 operator coming to the aid of a young woman performed better than the magic show. 
"Oz," meanwhile, is performing well in its second week. Despite nearly a 47 percent dip in theaters from last week, the film is keeping on par with how "Alice in Wonderland" performed in 2010. That film went on to earn $1 billion at theaters worldwide. 
Out of the top ten this week include Colin Farrell's "Dead Man Down" and "The Last Exorcism Part II" after three weeks in theaters. 
Here are this week's winners and losers in Hollywood:
10. Weinstein Company's cartoon "<a href="http://boxofficemojo.com/movies/?id=escapefromplanetearth.htm" target="_blank">Escape from Planet Earth</a>" earned another $2.3 million in week five. With little competition in the kid category at theaters the film hasn't performed immensely well with $53.5 million worldwide. The film cost an estimated $40 million to produce.
9. Nicholas Sparks' "<a href="http://boxofficemojo.com/movies/?id=safehaven.htm" target="_blank">Safe Haven</a>" drops two spots with $2.5 million. Of Sparks' eight film adaptations, the Julianne Hough and Josh Duhamel romance is the third highest grossing to date.
8. "<a href="http://boxofficemojo.com/movies/?id=silverliningsplaybook.htm" target="_blank">Silver Linings Playbook</a>" still manages to stay at the same pace in theaters earning $2.58 million in week 18. The Oscar-nominated film starring Jennifer Lawrence has now crossed the $200 million mark worldwide.
7. "<a href="http://boxofficemojo.com/movies/?id=21andover.htm" target="_blank">21 and Over</a>" took in another $2.6 million in its third week. The Relativity comedy has failed to duplicate the immense success of low-budgeted similar film "Project X" from last year. That film earned more than $100 million at theaters. By week three, that movie grossed nearly $50 million domestically. "21 and Over" has earned $21.9 million worldwide.
6. The Rock's "<a href="http://boxofficemojo.com/movies/?id=snitch.htm" target="_blank">Snitch</a>" drops one more spot this week with $3.5 million. The film, which is estimated to have a $15 million budget, has earned more than $37 million worldwide.
5. After a month and a half, "<a href="http://boxofficemojo.com/movies/?id=identitythief.htm" target="_blank">Identity Thief</a>" continues to sit near the top of the <keyword id="25892" type="ORGANIZATION" weightage="60" keywordseo="box-office">box office</keyword> earning another $4.5 million. While the majority of the film's earnings have been at home, the comedy has grossed $125.9 million worldwide to date.
4. "<a href="http://boxofficemojo.com/movies/?id=jackthegiantkiller.htm" target="_blank">Jack the Giant Slayer</a>" falls two spots with new films out this week earning $6.2 million. The nearly $200 million film to produce has earned but $76.5 million worldwide. Currently, its foreign earnings are accounting for less than 30 percent of the film's earnings. 
3. "<a href="http://boxofficemojo.com/movies/?id=burtwonderstone.htm" target="_blank">The Incredible Burt Wonderstone</a>" did not have a magical debut. The film's $10.3 million debut is one of the lowest openings for actors Steve Carell and Jim Carrey. When the two last teamed up in 2003 for "<a href="http://www.boxofficemojo.com/movies/?id=brucealmighty.htm" target="_blank">Bruce Almighty</a>" the film opened to a huge $68 million. Though analysts didn't see "Wonderstone" earning anywhere near that sum, the comedy was estimated to earn closer to <a href="http://www.thewrap.com/movies/article/beating-oz-box-office-too-tough-trick-burt-wonderstone-81336" target="_blank">$15 million</a>. 
2. "The Call" featuring Halle Berry managed to rake in $17.1 million opening weekend. The TriStar thriller cost an estimated $13 million to produce and opened in nearly 600 less theaters than "Wonderstone."
1. No surprise here. With little competition, "<a href="http://boxofficemojo.com/movies/?id=oz.htm" target="_blank">Oz the Great and Powerful"</a> wins the box office for the second week in a row earning another $42.2 million. The "Wizard of Oz" prequel is doing just as well overseas as it is at home which is good news for <keyword id="46161" type="CITY" weightage="60" keywordseo="Disney">Disney</keyword>. The film has now earned $281.8 million worldwide.

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