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3 mins read

SKORE aims to position itself as more than just a condoms brand with its new campaign

The ‘Get Naughtier’ campaign is conceptualized by Dentsu Isobar

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5 mins read

Our evolution of Wunderman Thompson will involve taking its legacy and adding a renewed focus on commerce, data and technology: Shamsuddin Jasani

As digital advertising agency founder Shamsuddin Jasani joins a traditional creative agency, here’s…

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4 mins read

Voice search queries in India are growing at 270% per year: MMA and Isobar Report

The increasing need for contactless experiences due to COVID has given a push to voice technology's…

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3 mins read

Isobar launches Isobar Consulting to help brands define their digital transformation strategies

Isobar Consulting will drive its experience-led transformation practice across all DAN offices in I…

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5 mins read

Unlock 1.0: Digital will continue to take the bigger cut, share experts

As markets are now slowly opening up, we reached out to experts to find out if the ad revenue pie w…

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2 mins read

How filmmaking is becoming creatively productive during the lockdown

The lockdown has led to an increase in consumption of films in India and around the globe

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3 mins read

It’s safe to touch the now

Advertising in the new decade will expand from communication & content to real action

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1 min read

Dentsu Marketing Cloud Platform to power network’s advanced analytics capabilities

DAN Programmatic, empowered by The Data Sciences Division of Dentsu Aegis Network (DAN) in India, h…

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2 mins read

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide

The dentsu gaming solution will be accessible in Asia Pacific through dentsu production, creative, …

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3 mins read

Number of video commerce shoppers is expected to reach 216 million by the end of 2022, growing at a rate of 47%: WATInsights

69% of online shoppers likely to shop during live stream of products on video commerce platforms: W…

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4 mins read

Here’s what dentsu’s global restructuring will mean for India

Do the employees in India need to worry about the proposed job cuts?

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2 mins read

Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer

Dentsu India initiated the formation of a new structure for its Creative service line in June this …

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10 mins read

How TikTok’s ban in India might impact influencers and brands

What's the way forward for brands and influencers who relied heavily on TikTok?

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3 mins read

Dentsu India merges all its commerce capabilities under its Total Commerce offering

dentsu international launches its global commerce unit ‘Total Commerce’ in India

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3 mins read

Voice tech is evolving rapidly. Here are the top trends in voice tech to watch for

Voice is thus set to become the most preferred method for customers to interact with techn…

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11 mins read

10 themes that define how consumers are preparing themselves for 2022 as per Kantar

Consumers have realised the value of self-care and mindful living

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5 mins read

Pride Month: How ad industry can drive change in the society

In the last feature of our Pride Month series, we try to understand how ad industry can further dri…