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You Searched For "In Cinema Advertising" and got 20 results


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5 mins read

Awaiting the cinema-advertising bounceback

In this week's Insider Advertising we're covering movie advertising's rebound, Instacart and Uber's…

Lara O'Reilly   


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3 mins read

Digital subscription revenue swells at the cost of TV subscriptions in 2022

India's media and entertainment (M&E) sector revenue grew by 19.9% in 2022 to INR2.1tn ($28bn), wit…

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2 mins read

Mukesh Ambani’s JioCinema to take on Disney+ Hotstar, and Amazon Prime with free 4K IPL streaming

JioCinema is a streaming platform that will offer free 4K streaming of the Indian Premier League ma…

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1 min read

Russell Crowe channeled his insane character from 'Unhinged' to advertise the new movie

In "Unhinged," Crowe plays a man who obsessively and violently hunts down a young woman (Caren Pist…

Jacob Sarkisian   


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2 mins read

UFO Moviez reports ad revenue of Rs 302 million in Q4FY20

Kapil Agarwal, Joint Managing Director, UFO Moviez is hopeful that the company will come out strong…

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3 mins read

After two years of 2x growth, the OTT dream run will end but growth will still be there

In 2020, during the first year of Covid lockdown, the revenue of OTTs like Netflix, Amazon Prime, D…

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2 mins read

Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report

India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…

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6 mins read

Social media ad spends to reach $177 billion in 2022, overtaking television at $174 billion: Zenith report

Television ad spends will rise from US$171bn to US$178bn over the same period

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1 min read

AMC CEO Adam Aron cashed out $25 million of shares - after warning the meme stock's fans about the sales months ago

The movie-theater chain's boss told investors in August that he wanted to diversify his assets as p…

Theron Mohamed   


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11 mins read

Adex is expected to grow by 20% in 2022 and reach Rs 90,000 crore: Madison report

In 2021 Digital grew by 50% and in 2022 is expected to pip Television to become the largest contrib…

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2 mins read

What Google's anti-tracking moves mean for advertisers

Insider's top advertising and media stories for March 4.

Lauren Johnson   


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7 mins read

What 2022 has in store for the Indian Out-of-Home and Experiential industry

We bring you prominent voices from the OOH and Experiential industry who tell us about their expect…

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7 mins read

Durga Puja and Navratri is finally here, but are advertisers excited?

Will advertisers spend money during Durga Puja this year?

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4 mins read

Video brands will spend 57% of their budgets on digital advertising in 2020: Zenith Report

Increased viewing, content and competition mean ad spend by video entertainment brands will fall ju…

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4 mins read

Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith

Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion