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It is a six! Dream11 IPL 2020 week 1 surpasses all its previous viewership records
IPL fans are increasing every year.
JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!
Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…
PTI
IPL final and Game of Thrones semi-final saw Hotstar break all records
However, it’s not just that, while the IPL ran into late Sunday night, Hotstar was in for anothe…
IPL 2020 becomes its most successful edition, sets a new record with 400 billion minutes of consumption
Star India's regional offering has been received well by viewers and has increased the viewership b…
The India-New Zealand semi-final clash was so close that Hotstar's viewership rose by millions every minute
The OTT platform that was live streaming the match saw its viewers increase by millions by the m…
Star India Network garnered a cumulative reach of 352 million in the first 26 matches
BCCI suspended IPL on May 04
Star Sports has sold out 75% of its inventory for Dream11 IPL 2020
Dream11 IPL 2020 is scheduled to start on September 19
Throwback to some of the best IPL ads made over the years
Some IPL ads we have loved over the years
ICC Cricket World Cup 2019 viewership so far on Hotstar is far from the IPL peak
Both the ICC Cricket World Cup and the Indian Premier League (IPL) bring in billions in ad rev…
IPL shatters its previous viewership records on its opening match as 200 million people tune in to watch Dream11 IPL 2020
The opening match between Chennai Super King and Mumbai Indians sets a new record.
Mumbai Indians, Chennai Super Kings and Delhi Capitals pick up brand value as KKR and Royal Challengers fall
Last year however it rose even more at 18.87% growth to ₹418 billion (₹41,800 crore). A dip in s…
As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?
VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…
IPL 2023 opens with drop in advertisers: 40% drop for TV, 70% for digital
Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…
ANI
IPL influences consumer actions in a big way: Havas' HI-CRICKET survey
The survey is aimed at understanding the impact of IPL 2021 in influencing brand health metrics acr…
TV viewership in India grew by 9% in 2020: BARC
Top 10 advertising sectors contributed 80% to total Ad Volumes in 2020
The IPL ecosystem value has decreased by 3.6% to Rs 45,800 crore in 2020 from Rs 47,500 crore in 2019: Duff & Phelp
CSK’s brand value has reduced from INR 732 crore to INR 611 crore
IPL growth rate jumps to two digits, churns out Rs 2,500 crore in season 9
This figure includes ad revenue that TV, digital channels made, and the amount that teams made from…