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Far from IPL, bowlers set to lord over batters in T20 World Cup
The 250-mark was breached only once in the league till this season, but teams went past that po…
PTI
Not a six, IPL hits a ten as it turns into a decacorn
The Indian Premier League (IPL) has become a decacorn as the overall combined brand value has cross…
IPL 2022 Purple Cap: Yuzvendra Chahal moves to the top spot
Yuzvendra Chahal surpasses Umesh Yadav by taking 11 wickets in 4 matches. Royal Challengers Bangalo…
Oppo India becomes the top advertiser during IPL season 13: Report
Oppo India was followed by Sporta Technologies and Vodafone India
E-Commerce dominates IPL 2021, followed by durables and automobiles; reveals Havas Media Group’s study
Almost all the top brands saw an increased association with Personal and Collective benefits
Despite suspension, IPL gave us a few memorable ads this year, here are our favourites
Here are a few ads from IPL this year that won our hearts
Indians indulged in ₹2,800 crore worth of fantasy gaming this IPL
The Indian Premier League (IPL) generated significant revenue for fantasy gaming companies, with 61…
CRED’s much-awaited IPL 2021 campaign is here and it has already sparked a memefest on Twitter
CRED has unleashed former Indian batsman Rahul Dravid's new side in its new IPL campaign
Our pick of the best IPL 2020 ads: Week 2
Here are our top picks from the previous week.
Brands can no longer ignore Indian women during the country's most popular sporting event
It's just a few more days left until the country starts chanting for the Indian Premier League. Adv…
Has working remotely led to a dearth of good IPL ads this year?
Experts tell us the reason behind the plunge in quality IPL ads this year so far
Royal Challengers Bangalore to pay tribute to COVID Heroes during Dream11 IPL
season RCB players would be paying tribute to all the COVID Heroes and sharing some of the inspirat…
IPL 2023: Happy for Dhoni, would be nice to meet him in the final, says Hardik Pandya
Gujarat Titans (GT) skipper Hardik Pandya expressed his delight over MS Dhoni's success after Chenn…
BharatPe’s strategy to ride on the back of IPL and Bollywood’s popularity
The idea of having 11 cricketers as ambassadors is to communicate that BharatPe is much more than j…
Sports sponsorships jump 49% to ₹14,209 crore in 2022 on the back of big sporting events
Cricket accounts for 85% of total spends, as other emerging sports continue to be small in comparis…
Ranveer Singh was the favourite brand endorser this IPL, with 15% share of ad volumes during 29 matches: TAM Sports
MS Dhoni followed Singh with 9% share
India is the 2nd fastest growing market in top 10 countries; will be the 6th largest contributor to ad spends in 2021 globally: GroupM TYNY Report
According to GroupM's TYNY report, India is likely to regain its 9th rank this year
Without HBO and IPL, 15 million subscribers could flee Disney+ Hotstar in 2023
Bob Iger’s $5.5 billion cost-cutting plan could result in Disney+ Hotstar losing over a quarter of …
MS Dhoni is the most popular celebrity endorser this IPL 2020 , shows report
The captain cool has emerged the top Celebrity
Our pick of the best IPL 2020 ads: Week 1
Some of the best IPL campaigns brands have come up with so far