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PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an IPL TV ad-Bobble AI report
PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an…
IPL nail biters, munchies and the demand for ‘sides’
A closer look at the report shows that pan-India the growth in food ordering due to IPL this time a…
Despite suspension, IPL gave us a few memorable ads this year, here are our favourites
Here are a few ads from IPL this year that won our hearts
E-Commerce dominates IPL 2021, followed by durables and automobiles; reveals Havas Media Group’s study
Almost all the top brands saw an increased association with Personal and Collective benefits
This brand is airing ads made on PPT during IPL to convey the importance of saving money
The ad itself is focused on its target audience of upwardly mobile salaried millennials and working…
CRED's ad featuring Rahul Dravid was the most viral ad in IPL 2021: Report
Vi and Dream11 were the most popular and talked-about brands in this edition of IPL in the first an…
Throwback to some of the best IPL ads made over the years
Some IPL ads we have loved over the years
CRED’s much-awaited IPL 2021 campaign is here and it has already sparked a memefest on Twitter
CRED has unleashed former Indian batsman Rahul Dravid's new side in its new IPL campaign
Indians indulged in ₹2,800 crore worth of fantasy gaming this IPL
The Indian Premier League (IPL) generated significant revenue for fantasy gaming companies, with 61…
As BCCI suspends IPL 2021, experts share how it could impact the ad, marketing and the entertainment world
As IPL’s secure bio bubble breaches, experts share how cancellation of IPL can impact brands
MS Dhoni dons new avatars in VIVO IPL 2021 campaign
MS Dhoni's new monk look has also sparked a meme fest on social media
Our pick of the best IPL 2020 ads: Week 2
Here are our top picks from the previous week.
Has working remotely led to a dearth of good IPL ads this year?
Experts tell us the reason behind the plunge in quality IPL ads this year so far
Mukesh Ambani’s JioCinema to take on Disney+ Hotstar, and Amazon Prime with free 4K IPL streaming
JioCinema is a streaming platform that will offer free 4K streaming of the Indian Premier League ma…
Watch Anil Kapoor 'audition' for CRED's first campaign to be aired during IPL
The veteran actor will bring home the message of paying credit card bills on time in his unique.
Royal Challengers Bangalore to pay tribute to COVID Heroes during Dream11 IPL
season RCB players would be paying tribute to all the COVID Heroes and sharing some of the inspirat…
Disney+ Hotstar VIP launches a new campaign before IPL with Ajay Devgn and Tamannaah Bhatia
When Ajay Devgn and Tamannaah Bhatia tried to convince the audience to watch their upcoming release…
Star Sports’ first campaign for Dream11 IPL 2020 talks about how the love of cricket unites India
The TVC puts a spotlight on the stories of hope and instances of people helping each other.
Instagram launches its first consumer campaign in India to leverage IPL's popularity
Instagram has launched its first ad to promote Reels in India
Unacademy's viral ad draws a correlation between students' desire to learn and on-field Cricket action
Th new campaign is called ‘Cracking the Game'