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You Searched For "Heineken" and got 20 results


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4 mins read

Internal documents reveal how ad holding company giant Omnicom won the $800 million McDonald's account and used its model to pitch other advertisers

The second source said the Omnicom pitch focused heavily on its ability to respond in near-real-tim…

Patrick Coffee   


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1 min read

ED and banks to lock horns over assets pledged by Vijay Mallya

A few weeks back, ED officials had taken possession of the shares of some of these companies an…

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2 mins read

Critics are slamming this 'racist' Heineken beer ad that declares 'lighter is better'

In the ad, a bartender spots a light-skinned woman about to drink a glass of wine. He speedily grab…

Kate Taylor   


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3 mins read

The former CEO of ad-tech company Undertone is building a 'mini Accenture' for direct-to-consumer brands, and just made another big acquisition

Lifetime Brands, for example, has a range of homeware goods brands in its portfolio, such as Kitche…

Tanya Dua   


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1 min read

Heineken is among drink stocks that just got whacked after a warning bad weather in Europe will curb beers in the sun

Carlsberg grew sales volumes by 3.6% last year, "helped by warm weather" in the Nordics and Western…

Theron Mohamed   


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2 mins read

Heineken is killing its 'Lighter Is Better' campaign after being slammed for 'racist' beer ad

In the ad that Chance posted, a bartender spots a light-skinned woman about to drink a glass of win…

Kate Taylor   


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2 mins read

Beer giants like Heineken and Constellation Brands are duking it out in the billion-dollar market for marijuana-infused drinks

Constellation, the third-largest beer company in the US, this week paid $4 billion for a 38% stake …

Business Insider   


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6 mins read

Beer giants like Heineken and Molson Coors are duking it out in the billion-dollar market for marijuana-infused drinks

The Nevada-based startup Two Roots is developing a line of THC-infused beers, including an IPA with…

Jeremy Berke   


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3 mins read

Heineken profits surged in the first half of 2016 - but investors are not happy

"Our first half performance reflects a very good first quarter, also helped by softer comparatives,…

Will Martin   


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1 min read

Heineken seeking controlling stake in United Breweries

The stake hike, a bet on one of the world's fastest growing beer markets, will be completed in …

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2 mins read

What you need to know in advertising today

2017 was the first year that US TV ad spending had declined since 2009, and that decline is set to …

Tanya Dua   


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2 mins read

What you need to know in advertising today

The Cambridge Analytica whistleblower denied claims that micro-targeting doesn't actually work - an…

Tanya Dua   


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2 mins read

China and Vietnam sales made Heineken smash its results

"This has been a good first quarter supported by a strong Vietnamese and Chinese New Year period an…

Matthew Nitch Smith   


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1 min read

United Breweries Ltd snapped a 2-day fall today

United Breweries Ltd. snapped a 2-day fall on Tuesday on media reports that global giant Heineken i…

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2 mins read

A beloved craft-brewer owned by Heineken is brewing marijuana beer - but there's a catch

An untrained nose might think all marijuana smells the same. But marijuana varieties, like bee…

Melia Robinson   


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1 min read

Kingfisher now belongs to Heineken for Rs 872 cr

USL sold 3.21% shares for Rs 872 crore in a block trade. The shares were sold at Rs 1,030 apiece, a…

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1 min read

Heineken is betting on a brew made with marijuana instead of alcohol, and it could help give a boost to the struggling beer industry

Called Hi-Fi Hops, Lagunitas' new cannabis drink is the latest wave of a larger move by established…

Erin Brodwin   


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2 mins read

Craft beer's argument for not selling out is totally flawed - and it's great news for Anheuser-Busch and Heineken

"Beer lovers want to know who is brewing their beer," Bob Pease, the president and CEO of the Brewe…

Kate Taylor   


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2 mins read

What you need to know in advertising today

Martin Shkreli is buying websites associated with the names of journalists critical of him and cust…

Tanya Dua