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Havas Media Group India adds new businesses worth Rs 750+ crore in Q3

One of the biggest clients of Havas Media Group India, Swiggy, has further consolidated its associa…

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Havas Media Group India launches an identity-based audience planning platform, Converged

This is a step towards preparing businesses for the future by optimising and allowing for stronger …

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3 mins read

Print emerges as one of the credible mediums to influence brand perception: Report

The report also reveals that there was a huge uptake of news apps. Around 57% of the respondents of…

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Havas' Mumbai office reports a growth of 150% in 2020-2021, adds new businesses worth over Rs 500 crore

The agency's Mumbai office has reported the growth on the back of 15+ new account wins

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E-Commerce dominates IPL 2021, followed by durables and automobiles; reveals Havas Media Group’s study

Almost all the top brands saw an increased association with Personal and Collective benefits

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RenewBuy ropes in Rajkummar Rao as its brand ambassador, announces its first 360-degree consumer campaign

The campaign has been designed and conceptualized by Havas Worldwide India

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Anita Nayyar departs from Havas Group, Mohit Joshi to lead Havas Media India

She is moving on from the agency to pursue other interests.

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IPL influences consumer actions in a big way: Havas' HI-CRICKET survey

The survey is aimed at understanding the impact of IPL 2021 in influencing brand health metrics acr…

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How Durex cleverly uses influencer marketing to trigger conversation around its new product launches

Reckitt’s Dilen Gandhi, Regional Marketing Director shares Durex’s marketing mantra

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Efficiency and Emotion most important factors in good CX: Havas Study

The report unearths a clear divide in consumer expectations of ‘Bricks & Clicks’ brands versus digi…

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4 mins read

Here’s how the Coronavirus outbreak could impact ad spends, according to experts

Experts tell us about the impact the outbreak could have on the advertising industry and what to ex…

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8 mins read

Trends 2022: Advertising experts tell us what to expect from 2022

Advertising leaders weigh in on trends and themes they feel will dominate the media buying and sell…

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3 mins read

Havas Media Group's Anita Nayyar joins ZEE5 to strengthen its Ad tech offering

Anita Nayyar, EX-CEO of Havas Media Group, India & South East Asia joins ZEE5.

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4 mins read

People don’t hate being marketed to, they hate being badly marketed to: Chris Hirst, Havas Creative

India is one of the three most important markets for Havas Creative, after China and the US

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6 mins read

Ozy draws advertiser scrutiny

In this week's Insider Advertising we're covering the latest Ozy fallout, climate-change keyword bl…

Lara O'Reilly   


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Anupriya Acharya re-elected President of Advertising Agencies Association of India

The Advertising Agencies Association of India (AAAI) is a not-for-profit, industry-led and industry…

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7 mins read

How India's loss at the T20 World Cup will affect Indian brands

India’s loss against New Zealand has pushed them towards the brink of a league stage exit