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2 mins read

Havas Group acquires experiential agency Shobiz

Havas Group announced its third acquisition in India in 2019 – Shobiz – an experiential agency.

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4 mins read

Here’s how the Coronavirus outbreak could impact ad spends, according to experts

Experts tell us about the impact the outbreak could have on the advertising industry and what to ex…

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3 mins read

Havas Media Group's Anita Nayyar joins ZEE5 to strengthen its Ad tech offering

Anita Nayyar, EX-CEO of Havas Media Group, India & South East Asia joins ZEE5.

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2 mins read

Anupriya Acharya re-elected President of Advertising Agencies Association of India

The Advertising Agencies Association of India (AAAI) is a not-for-profit, industry-led and industry…

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2 mins read

Dentsu International launches Sports Marketing Unit in India; Appoints ex-cricketer Anand Yalvigi as Director

Dentsu International has named ex-cricketer Anand Yalvigi as the Director of this new vertical for …

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4 mins read

People don’t hate being marketed to, they hate being badly marketed to: Chris Hirst, Havas Creative

India is one of the three most important markets for Havas Creative, after China and the US

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14 mins read

HUL & Star India declared joint winners as Effie India Client of the Year; McCann Worldwide and Ogilvy Group take home Effie India Agency of the Year

HUL and Star grabbed the top spot with seven and eight metals respectively, with 58 points each, wh…

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7 mins read

How India's loss at the T20 World Cup will affect Indian brands

India’s loss against New Zealand has pushed them towards the brink of a league stage exit

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8 mins read

Trends 2022: Advertising experts tell us what to expect from 2022

Advertising leaders weigh in on trends and themes they feel will dominate the media buying and sell…

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2 mins read

Anupriya Acharya and Prasanth Kumar elected as President and Vice-President of AAAI respectively

Prasanth Kumar CEO, South Asia, GroupM was unanimously elected Vice-President of the Association

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3 mins read

Goafest to be held in physical form between April 7-9

Jaideep Gandhi has been elected as the Chairman for the Goafest 2022

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6 mins read

Why good storytelling is the perfect tool to connect and communicate with GenZ

This panel discusses what makes GenZ tick and what role storytelling plays in bringing a brand clos…

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7 mins read

Experts are hoping to see the advertising industry generate around Rs 7000 crore, 12-15% higher than last year’s festive season

Consumers are spending a little extra money to spruce their homes now to welcome Maa Durga and then…

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3 mins read

What you need to know in advertising today

Facebook said a single Russian group spent less than $1 on three ads during the UK's Brexit vote, w…

Tanya Dua   


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1 min read

Big Data Giant Acxiom Makes $310 Million Acquisition [THE BRIEF]

Data management giant Acxiom will acquire B2B software company LiveRamp in a deal worth $310 millio…

Aaron Taube   


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10 mins read

Here is why Durex has been asking people to forget condoms

The number one reason why people avoid using condoms is reduced enjoyment