You Searched For "GroupM report" and got 20 results
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3 mins read
Bharat users are as affluent and digitally savvy as India users: ShareChat and GroupM report
Bharat users are at par with India users when it comes to participating in online financial activit…
2 mins read
Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report
India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…
3 mins read
Online is the second largest consumed media after television in rural India: Kantar and GroupM report
WhatsApp and Facebook are the most used social media/ messenger platforms
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Influencer marketing will be Rs 900 crore market in India by the end of 2021: Report
INCA, GroupM’s brand-safe influencer and content marketing solution unit today announced the releas…
3 mins read
50% consumers are likely to increase their festive spends this year: Report
This festive season will require marketers to re-think their media strategies in order to be succes…
3 mins read
India is the 2nd fastest growing market in top 10 countries; will be the 6th largest contributor to ad spends in 2021 globally: GroupM TYNY Report
According to GroupM's TYNY report, India is likely to regain its 9th rank this year
4 mins read
Online shoppers in India expected to reach 500 million by 2030: MMA and GroupM report
India today has 622 million internet users (8% growth over 2019) and is expected to touch 900 milli…
4 mins read
Indian Sports Industry in 2020 is estimated at Rs 5894 crore; cricket claims 87% share of sports sponsorship pie: GroupM ESP
Mobile Gaming saw accelerated growth in consumer engagement
5 mins read
54% of businesses have been impacted by covid in India, of which retail, travel and tourism have been hardest hit: Report
With the various shifts that have happened in 2020, the report focuses on two major perspectives – …
9 mins read
Top 11 trends that would shape the advertising industry in 2022: GroupM TYNY report
Content creation as a vocation will move towards Decentralized Autonomous Organizations
1 min read
Top 10 trends that would shape the ad industry in 2021: GroupM TYNY report
Here are the 10 trends according to GroupM that will shape the next year of the industry
2 mins read
Ad spends in India to rise 15.5% to ₹1.46 lakh crore in 2023: GroupM TYNY report
Ad spends in India will rise by ₹20,000 crore in 2023 compared to a year ago, predits GroupM, a med…
2 mins read
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share
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60% ads influenced purchase journeys are inspired by search ads: Amazon and GroupM report
The pandemic has seen consumers switch their actions right from the way they shop, socialise
3 mins read
Indian Sports Sponsorship crossed ₹9000 crore in 2019; 57% came from media spends: GroupM’s ESP Properties
ESP Properties- the entertainment and sports division of GroupM India today released the 2020 repor…
3 mins read
The spending on sports celebrity endorsements grew by 11% year-on-year in 2021: GroupM ESP’s Sporting Nation Report 2022
2021 got our Sporting Nation back to a billion-dollar scale with a 62% growth over 2020
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Rural India likely to bounce back faster than urban: Kantar and GroupM report
Despite the differential impact of COVID across the country, consumers in rural parts of the countr…
3 mins read
Global advertising expected to grow by 12.3% in 2021: GroupM's TYNY forecast
Each of the top eight markets is expected to grow by nearly 2% and better in 2021
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Global advertising economy will fall by 11.8% this year: GroupM Report
Several mid-size or larger markets are expected to decline by more than 20% this year.
1 min read
GroupM to close 2019 with billings surpassing $50 billion: Comvergence Report
Mindshare, MediaCom and Wavemaker rank number two, four and five, respectively, with MediaCom posti…