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You Searched For "Global Ad Spends" and got 18 results


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6 mins read

Social media ad spends to reach $177 billion in 2022, overtaking television at $174 billion: Zenith report

Television ad spends will rise from US$171bn to US$178bn over the same period

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5 mins read

Global adspend will grow by 5.6% to US $620 billion in 2021: Zenith

These forecasts assume that the global economy will start a sustained recovery as COVID-19 vaccines…

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1 min read

CHART: The World Cup Is Expected To Drive $1.5 Billion In Global Ad Spend

BI Intelligence is a subscription tech research service. Sign up to receive all our coverage of the…

Mark Hoelzel   


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4 mins read

Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith

Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion

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3 mins read

Sony Mobile insists it is 'here to stay' - despite rumors suggesting otherwise - and it is spending big on a global brand ad campaign

That's significant because it comes just weeks after Sony's chief executive Kazuo Hirai told the BB…

Lara O'Reilly   


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3 mins read

A huge ad company just shifted $200 million of its TV money to YouTube - and the reason why ought to terrify TV execs

EMarketer predicts digital ad spend will overtake TV in the US next year - but much of the money sp…

Lara O'Reilly   


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2 mins read

Google and Twitter are primed to rally as economic reopening boosts online ad spending, Bank of America says

Global ad spending will grow 22% in 2021 to $411 billion and fuel the tech giants' next rally, the …

Ben Winck   


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1 min read

Egypt's Ad Spending Is Down 20% From Last Year [THE BRIEF]

Although the Middle East and Africa's ad spending grew from last year, according to Nielsen's quart…

Laura Stampler   


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2 mins read

Facebook's CTO made one tiny remark that's sure to fire up the advertising industry

To be clear, yes, Schroepfer's comment is accurate. Facebook made $40.65 billion in revenue during …

Lauren Johnson   


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2 mins read

The 10 things in advertising you need to know today

2. Apple spent $97 million on display, mobile, and video ads in the US in the year to November 30, …

Hannah Roberts   


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1 min read

10 Things In Advertising You Need To Know Today

2. Advertising media company GroupM predicts global ad spend will hit $534 billion this year and pr…

Katie Richards   


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3 mins read

After a rough 2017, things are looking up for ad agencies in 2018

UBS's Evidence Lab CMO survey also found that ad agencies will continue to play a central role desp…

Tanya Dua