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You Searched For "Generation Z" and got 20 results


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3 mins read

Sorry Mom and Dad, Gen Z is calling the shots on the family vacation now

Gen Zers aren't just tagging along on their parent's pricey trips; they are calling the shots, luxu…

Maria Noyen   


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3 mins read

Gen Z might be the luckiest homebuying generation. Here's where they're scooping up homes.

Gen Z is buying homes fastest in the Midwest, especially in Indianapolis, St. Louis, and Cincinnati.

Noah Sheidlower   


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8 mins read

Gen Z's latest obsession: smelling good

The luxury fragrance industry is booming thanks to TikTok and teen boys.

Eve Upton-Clark   


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5 mins read

Vilnius is cheap, safe, and fun — no wonder it's the world's happiness capital for Gen Z

Lithuania topped the World Happiness Report ranking for Gen Zs and under this year. Locals told BI …

Joshua Nelken-Zitser   


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4 mins read

Job-hunting in 2024 has a modern dating element — ghosting!

Ghosting, the abrupt end of communication without explanation associated with modern dating, is now…

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7 mins read

Gen Z's new status symbol: super-expensive snacks

Inflation is no match for Gen Z's love of little treats. A $19 Erewhon smoothie or a $45 tin of pot…

Eve Upton-Clark   


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6 mins read

America's trade war is coming for Gen Z's favorites

Gen Z could see higher prices on Shein and Temu goods due to a Biden administration proposal.

Jacob Zinkula   


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6 mins read

Gen Z turns to TikTok to find the perfect school. Some college students are cashing in.

TikTok has emerged as a way for Gen Zs to scrutinize prospective colleges from the eyes of other st…

Erin Liam   


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8 mins read

Generation Never-Called-in-Sick

Baby boomers are jealous of Gen Z's modern attitude toward calling out sick and taking time off of …

Emily Stewart   


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3 mins read

Gen Z is transforming office email etiquette — but it could backfire

HR and employment experts have noticed a rise in casual and fun out-of-office emails by Gen Z emplo…

Mikhaila Friel   


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4 mins read

The sober dating revolution is here, and Gen Z is leading it

Drinking and dating used to be synonymous, but younger generations are increasingly turning away fr…

Lindsay Dodgson   


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3 mins read

Gen Z isn't impressed by Tesla cars. That should worry Elon Musk.

A recent survey of Morgan Stanley's 2024 interns found that Gen Z interest in Tesla has fallen ever…

Jaures Yip   


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3 mins read

Majority Gen Z employees feel job satisfaction is more important than salary, say work-life balance is crucial

A new survey reveals that Gen Z values job satisfaction and work-life balance over high salaries. C…

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4 mins read

Nearly 200,000 people are on the waitlist to try out a new Gen Z messaging app that launches next week

Daze's CEO said there's a growing interest in expressiveness. The app's conversations with floating…

Ana Altchek   


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2 mins read

Salma Hayek Pinault and her billionaire husband keep their finances separate — just like many Gen Z and millennial couples

Salma Hayek Pinault also told The Wall Street Journal that she and François-Henri Pinault, the CEO …

Ayomikun Adekaiyero   


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6 mins read

Gen Z found a home in Asheville. Hurricane Helene swept it away.

Gen Z moved to Asheville for work and a close-knit community. After Hurricane Helene, they wonder i…

Allie Kelly,Jordan Pandy   


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6 mins read

Boomers had Jobs. Millennials had Zuck. Where are Gen Z's tech founders?

Silicon Valley has long been obsessed with young, disruptive founders. But Gen Z is less sure about…

Amanda Hoover   


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2 mins read

Gen Z is less happy than previous generations, and it may be because they value this one thing

A recent Gallup poll found that as Gen Z reaches adulthood, their happiness levels significantly de…

Erin Snodgrass   


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5 mins read

Gen Z and Alpha-ers are set to outlive polar bears, if we don’t act in time

Polar bears, once thriving in the Arctic, now face a dire future due to unprecedented melting of se…

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1 min read

The 2 social media apps Gen Z and millennials can agree on

Gen Z uses Snapchat and TikTok more than millennials, who use Facebook more, but they seem to agree…

Sarah Jackson