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<keyword id="6361913" type="General" weightage="20" keywordseo="ganesh-chaturthi" source="Orion">Ganesh Chaturthi</keyword> is one of India's most beloved festivals which is celebrated by the Hindu community. In 2023, this auspicious occasion falls on September 19. It's a time when homes are adorned with colourful decorations, delectable sweets are prepared, and the air resonates with the rhythmic beats of dhol. But why do we celebrate Ganesh Chaturthi? This remarkable festival is dedicated to <keyword id="27928" type="General" weightage="20" keywordseo="lord-ganesha" source="Orion">Lord Ganesha</keyword>, the deity of wisdom, prosperity, and new beginnings. As we welcome Lord Ganesha into our homes, it's customary to offer prayers, perform rituals, and exchange warm wishes and messages with loved ones. In this article, we have prepared 30 Ganesh Chaturthi wishes and messages that can help you convey your heartfelt greetings during this sacred celebration. <ul><li>May Lord Ganesha remove all obstacles from your path and fill your life with happiness. Happy Ganesh Chaturthi!</li><li>Wishing you a blessed Ganesh Chaturthi. May Lord Ganesha shower you with wisdom and prosperity.</li><li>May the divine blessings of Lord Ganesha bring you success and happiness. Happy Ganesh Chaturthi!</li><li>On this auspicious day, may Lord Ganesha bless you with the strength to overcome all challenges. Happy Ganesh Chaturthi!</li><li>May Lord Ganesha's presence in your life fill it with love, joy, and prosperity. Happy Ganesh Chaturthi!</li><li>Sending you warm wishes on Ganesh Chaturthi. May you find success in all your endeavours.</li><li>May Lord Ganesha's blessings be with you always. Happy Ganesh Chaturthi!</li><li>Wishing you a Ganesh Chaturthi filled with happiness and good fortune. May Lord Ganesha bless you abundantly.</li><li>May Lord Ganesha remove all the obstacles in your life and grant you success in all your endeavours. Happy Ganesh Chaturthi!</li><li>On this Ganesh Chaturthi, may Lord Ganesha bestow his blessings upon you and your family. Happy festivities!</li><li>May the divine grace of Lord Ganesha guide you towards a brighter future. Happy Ganesh Chaturthi!</li><li>Wishing you a joyous Ganesh Chaturthi filled with laughter and love. May Lord Ganesha's blessings be with you.</li><li>May the presence of Lord Ganesha in your life bring you endless joy and prosperity. Happy Ganesh Chaturthi!</li><li>On this sacred occasion, may Lord Ganesha bless you with good health, happiness, and success. Happy Ganesh Chaturthi!</li><li>May Lord Ganesha's wisdom and blessings illuminate your path to success. Happy Ganesh Chaturthi!</li><li>Wishing you a Ganesh Chaturthi filled with harmony and positivity. May Lord Ganesha bless you abundantly.</li><li>May Lord Ganesha's divine blessings fill your life with happiness and prosperity. Happy Ganesh Chaturthi!</li><li>On this auspicious day, may your home be filled with the divine presence of Lord Ganesha. Happy Ganesh Chaturthi!</li><li>May Lord Ganesha grant you the strength to face life's challenges with grace and determination. Happy Ganesh Chaturthi!</li><li>Wishing you a Ganesh Chaturthi full of love, laughter, and blessings from Lord Ganesha.</li><li>May Lord Ganesha bless you with wisdom and success in all your endeavours. Happy Ganesh Chaturthi!</li><li>On this auspicious occasion, may your life be filled with joy and prosperity. Happy Ganesh Chaturthi!</li><li>May the divine presence of Lord Ganesha bring you peace and happiness. Happy Ganesh Chaturthi!</li><li>Wishing you a Ganesh Chaturthi filled with positivity and good vibes. May Lord Ganesha bless you abundantly.</li><li>May Lord Ganesha remove all obstacles from your path and pave the way for a bright future. Happy Ganesh Chaturthi!</li><li>On this sacred day, may Lord Ganesha's blessings shower upon you and your loved ones. Happy Ganesh Chaturthi!</li><li>May Lord Ganesha bless you with success, wisdom, and prosperity. Happy Ganesh Chaturthi!</li><li>Wishing you a Ganesh Chaturthi filled with love and laughter. May Lord Ganesha's grace be with you.</li><li>May the divine energy of Lord Ganesha guide you towards happiness and fulfilment. Happy Ganesh Chaturthi!</li><li>On this auspicious occasion, may your life be enriched with the blessings of Lord Ganesha. Happy Ganesh Chaturthi!</li></ul>As you celebrate Ganesh Chaturthi in 2023, may these heartfelt wishes and messages help you convey your love and good wishes to friends and family. May Lord Ganesha's presence bring joy, prosperity, and success into your lives. Happy Ganesh Chaturthi! SEE ALSO: <a href="https://www.businessinsider.in/finance/news/ganesh-chaturthi-five-valuable-financial-lessons-form-lord-ganersh/articleshow/103729732.cms" data-type="tilCustomLink" target="_blank">Five valuable financial lessons inspired by Lord Ganesha</a>

Ganesh Chaturthi: 30 heartfelt wishes and messages

<keyword id="6361913" type="PERSON" weightage="20" keywordseo="ganesh-chaturthi" source="Orion">Ganesh Chaturthi</keyword>, also known as Vinayaka Chaturthi, is a festival celebrated by many people across India, especially in Maharashtra. On this day, people worship Lord Ganesha to seek his blessings, and some even choose to fast. Lord Ganesha, known as the remover of obstacles, is the son of Lord Shiva and Goddess Parvati. Ganesh Chaturthi marks his birth. Every year, Ganesh Chaturthi is celebrated on the fourth day (Chaturthi) of the Shukla Paksha, which is the bright half of the lunar month. This year, the festival will be celebrated on Tuesday, September 7, 2024. As the remover of obstacles and the giver of prosperity, wealth, success, and happiness, Lord Ganesha's arrival brings light and hope to people's homes. To make the festival even more special, share meaningful and inspiring quotes, messages, and wishes with your loved ones on Ganesh Chaturthi. <cmsannotation type="cmsannotation" annotationid="Ganesh Chaturthi wishes, quotes and messages" comment="subhead" text="Ganesh Chaturthi wishes, quotes and messages"><keyword id="754204" type="PERSON" weightage="100" keywordseo="Ganesh-Chaturthi-Wishes" source="Orion">Ganesh Chaturthi wishes</keyword>, quotes and messages</cmsannotation> <ul><li>May Ganesha always stay as your mentor and protector and remove obstacles from your life. Wishing you and family a Happy and blessed Ganesh Chaturthi!</li><li>Celebrate Ganesh Chaturthi, the festival of Lord Ganesh. Spread the message of honesty, and love through this world.</li><li>Om Gan Ganapatay Namo Namah! Shri Siddhivinayak Namo Namah! Ashta Vinayak Namo Namah! Ganapati Bappa Moraiya!</li><li>I pray to Lord Ganesha that may you have a prosperous and long life. Happy Ganesh Chaturthi!</li><li>Wishing you a Happy Vinayak Chaturthi. May the grace of God keep enlightening your lives and bless you always.</li><li>Today was the day Lord Ganesh came to earth and destroyed evil with love. Happy Ganesh Chaturthi!</li><li>May Lord Ganesha bestow you with power, destroy your sorrows, and enhance happiness in your life. Happy Ganesh Chaturthi!!</li><li>I pray that Lord Ganesha bestows you with happiness, wisdom, good health, and prosperity!</li><li>May the blessings of Shree Ganesha be with you and your family forever!</li><li>May Lord Ganesha destroy all your worries, sorrows, and tensions. Happy Ganesh Chaturthi!</li><li>May Lord Ganesh bring you good luck and prosperity! Happy Vinayaka Chaturthi!</li><li>May Lord Ganapati always be by your side in every test of your life. Happy Ganesh Chaturthi!</li><li>On this occasion of Ganesh Chaturthi, I wish Lord Ganapati visits your home and fills it with happiness, prosperity, and peace.</li><li>I heartily wish Lord Ganesha fills your home with prosperity and fortune. Best wishes on Ganesh Chaturthi!</li><li>Hoping this Ganesh Chaturthi will be the start of the year that brings happiness for you.</li><li>May the divine blessings of Lord Ganesha bring you eternal bliss and peace, protect you from evil and wrongdoings, and fulfill all your wishes and desires. Happy Ganesh Chaturthi!</li><li>As rains bless the Earth, likewise, may Lord Ganesha bless you with never-ending happiness. Keep smiling and chanting Ganapati Bappa Morya! Happy Vinayak Chaturthi 2024</li><li>I pray to God for your prosperous life. May you find all the delights of life, may your all dreams come true. Happy Vinayak Chaturthi!</li><li>May the Lord Vighna Vinayaka remove all obstacles and shower you with luck and prosperity. Happy Vinayak Chaturthi 2024.</li><li>Warm wishes on Ganesh Chaturthi to you, my dear. May the festive colours of Ganesh Chaturthi brighten every day of your life.</li><li>Let us get ready to welcome Lord Ganesha into our lives with grand celebrations and festivities to make this Ganesh Chaturthi the most beautiful one.</li><li>Wish you a beautiful, colourful and cheerful Ganesh Chaturthi to everyone. May this festive occasion bring along many more smiles and many more celebrations for you.</li><li>Let us offer prayers to Lord Ganesh with all our hearts and best of our intentions to seek his blessings and love for a beautiful life. Happy Ganesh Chaturthi.</li><li>May God give you a rainbow for every storm, a smile for every tear. A promise for every care and an answer to every prayer. Wishing you a happy Ganesh Chaturthi.</li><li>Wishing you a blessed Ganesh Chaturthi! May Lord Ganesha remove all obstacles from your path and bring you joy and success.</li><li>Happy Ganesh Chaturthi! May the divine blessings of Lord Ganesha fill your home with peace, prosperity, and happiness.</li><li>On this Ganesh Chaturthi, may Lord Ganesha bless you with wisdom, health, and endless happiness. Have a joyous celebration!</li><li>May the festival of Ganesh Chaturthi bring new beginnings, fresh hope, and bright days ahead. Wishing you a happy and blessed Ganesh Chaturthi!</li><li>Happy <keyword id="18831057" type="General" weightage="20" keywordseo="Ganesh-Chaturthi-2024" source="Orion">Ganesh Chaturthi 2024</keyword>! May Lord Ganesha shower you with his love and grace, and grant you a year full of success and peace.</li><li>On this auspicious day of Ganesh Chaturthi, may Lord Ganesha remove all worries from your life and fill it with positivity and strength.</li><li>Wishing you a beautiful and blessed Ganesh Chaturthi! May the Lord's presence always be in your home, bringing joy and serenity.</li><li>May Lord Ganesha bless you with wisdom and courage to overcome all challenges. Happy Ganesh Chaturthi 2024!</li><li>May the remover of obstacles, Lord Ganesha, bless you with smooth paths, great opportunities, and abundant happiness. Happy Ganesh Chaturthi!</li><li>Wishing you and your family a joyful Ganesh Chaturthi! May Lord Ganesha’s divine presence bring prosperity and success to your life.</li></ul>SEE ALSO: <a href="https://www.businessinsider.in/travel/india/webstories/celebrate-ganesh-chaturthi-2024-best-places-in-india-to-visit-for-festivities/slidelist/113094741.cms" data-type="tilCustomLink" target="_blank">Celebrate Ganesh Chaturthi 2024: Best places in India to visit for festivities</a> <a href="https://www.businessinsider.in/travel/india/webstories/celebrate-ganesh-chaturthi-2024-must-visit-temples-of-lord-ganesh-across-india/slidelist/113024252.cms" data-type="tilCustomLink" target="_blank">Celebrate Ganesh Chaturthi 2024: Must-visit temples of Lord Ganesh across India</a>

Happy Ganesh Chaturthi 2024 - Wishes, messages and quotes

<ul><li>Delhi has one of the highest levels of air pollution in the world. </li><li>The city state's Chief Minister, Arvind Kejriwal, is asking Delhi citizens to celebrate a firecracker-free 'Community Diwali' this year. </li><li>The experiment will be hosted at Connaught Place from 26 October to 29 October in the evening. </li></ul>Delhi has one of the highest levels of air pollution in the world. In a new experiment for the city, Delhi's Chief Minister, Arvind Kejriwal urged citizens to celebrate a 'Community Diwali' this year. "I wish the citizens of Delhi a very happy Diwali. During this auspicious festive season, the Delhi government is busy preparing Connaught Place for the celebrations and invites everyone to come celebrate with us," said Kejriwal. Just like people celebrate Ganesh Chaturthi in Maharashtra and Durga Puja in Bengal, Kerjiwal asked citizens to leave their homes and celebrate Diwali with the rest of the city. "The aim of this experiment is have Delhi come together like a family and avoid bursting firecrackers," said Kejriwal in a press conference today. The 'Community Diwali' will be held at Connaught Place from 26 October to 29 October in the evening between 6:00 and 10:00 pm. And, instead of fireworks to light up the sky, the Delhi government is going to be putting up a laser show. "The show will light up the Connaught Place shopping area with its lasers and lights," explained Kejriwal. Even though one laser show is only an hour long, it will play on an hourly cycle. "I've been getting calls over the past few days asking for passes to the event… There are no passes, everyone in Delhi is invited to attend for free," said Kejriwal. Kejriwal urged Delhi-ites to help lower the city's air pollution that normally spikes during the festive season. In addition to the laser show, Kejriwal is also promising a bazaar, food court, and cultural shows to keep visitors entertained. This time around Delhi's 'Community Diwali' is restricted to Connaught Place but it may expand to many more locations next year, if the experiment is successful. See also: <a href="https://www.businessinsider.in/policy/society/news/delhi-odd-even-scheme-starting-4-november-to-beat-air-pollution/articleshow/71627738.cms">India's national capital is giving the ‘odd-even' scheme another go to battle air pollution</a>

With lasers, lights and food — Kejriwal plans a ‘Community Diwali’ for Delhi like Mumbai’s Ganesh Puja

September 17 was an auspicious day in India. Not only was it <a href="http://www.businessinsider.in/GodSaveTheOcean-This-Ganesh-Chaturthi-Mumbai-NGO-makes-idols-that-fish-can-eat/articleshow/48786857.cms">Ganesh Chaturthi</a>, but it also happened to be the birthday of India’s beloved Prime Minister, <a href="http://www.businessinsider.in/Educate-In-India-Narendra-Modis-new-pet-project/articleshow/47456640.cms">Narendra Modi</a>. So, as is tradition, one would have expected not only his party (<keyword id="14666" type="ORGANIZATION" weightage="80" keywordseo="BJP">BJP</keyword>), but the entire country to shower extravagant blessings on its favourite son. But, hold your horses, because Modi had a diktat for how not to celebrate his birthday, a diktat that was supposed to have been followed to the ‘T’. 
 
The message was clear- the <a href="http://www.businessinsider.in/searchresult.cms?query=BJP">BJP</a> top management was not to make Modi’s birthday a national event. After all, it is for dynastic parties like the <keyword id="1575" type="ORGANIZATION" weightage="80" keywordseo="Congress">Congress</keyword> to put up posters in every street corner wishing their “young” Vice-President a happy one! For once, perhaps, Modi-fans and sycophants, agreed. Some people might say, “Thank God for small mercies”, maybe this dissuaded <a href="http://www.businessinsider.in/topic/Mallika-Sherawat">Mallika Sherawat</a> from reprising her Marilyn Monroe-act and singing “Happy Birthday, Prime Minister”. 
 
But such diktats do little to subdue the indomitable spirit of the young and enterprising. A company that promotes hygienic sanitation in India and builds toilets printed birthday cards to mark the Prime Minister’s birthday with a call for “janm-divas samaroh” (a birthday get-together). A young and very enterprising minister; who has been in the eye of storm recently, for his politically incorrect statements; was the chief guest of this get together and unveiled a 365 kg jumbo ‘laddu’ to mark the special day. But this Minister of State with Independent Charge of a couple of ministries was quick to dub the event as a conference to mark the organizer’s achievements in the <a href="http://www.businessinsider.in/searchresult.cms?query=SWACHH+BHARAT">Swachh Bharat</a> Mission; a programme close to the birthday boy’s heart. 
 Another event, another young minister but the same date: September 17. This young and dynamic Minister of State decided to mark the PM’s birthday by calling it “an auspicious day”. Though he was quick to add that it was Ganesh Chaturthi as well as Vishwakarma puja that were being celebrated on the same day. But the minister wanted to make sure that his birthday wish was conveyed to the right man, so he decided to make the auspicious day remark again, the moment he saw his boss, the Cabinet Minister walk into the conference. After all, his boss is known to enjoy <keyword id="6354477" type="PERSON" weightage="80" keywordseo="Narendra-Modi">Narendra Modi</keyword>’s confidence and have his ear. But seasoned politician that his boss is, he chose not to acknowledge the birthday remark of his junior minister. 
 
Maybe one should follow the First Citizen of India’s example and just take to Twitter for birthday wishes. 
 
Image credit: Indiatimes

Narendra Modi to his
Ministers: How not to celebrate my birthday

When we woke up this morning and reached for our phones to make our presence felt on the internet, little did we expect <keyword id="6355629" type="CITY" weightage="80" keywordseo="Google">Google</keyword>’s homepage to pay tribute to a man whose birthday we’d forgotten over the birthday of our beloved Prime <a href="http://www.businessinsider.in/searchresult.cms?query=narendra+modi">Minister Narendra Modi</a> and the homecoming of Ganesha, popularly known as <a href="http://www.businessinsider.in/GodSaveTheOcean-This-Ganesh-Chaturthi-Mumbai-NGO-makes-idols-that-fish-can-eat/articleshow/48786857.cms">Ganesh Chaturthi</a>. 
 Maqbool Fida Husain, the renowned Indian <keyword id="6448302" type="POSITION" weightage="80" keywordseo="Painter">painter</keyword> would have turned 100 today. 
 
In keeping with his cubist style, Google used Husain’s favourite colours to come up with an abstract geometrical illustration comprising circles and a painted portrait of the late artist holding a brush, at the centre. 
 
The Padma Shri award winner had relocated to London and Dubai after numerous death threats and lawsuits from right-wing Hindu fundamentalists over his depiction of Hindu gods. 
 
At the age of 95, the maestro breathed his last in London on June 29, 2011 where he used to spend his summers while on his self-imposed exile. 
 
The multi-faceted painter was also an accomplished illustrator, photographer and filmmaker. 
 
However, despite his greatness, people of his own country forced him to go on a self-imposed exile and give up Indian citizenship. 
 If that was not enough, a section of people who took to social media to express their astonishment at Google choosing the late artist for its tribute and not <keyword id="6354477" type="PERSON" weightage="80" keywordseo="Narendra-Modi">Narendra Modi</keyword>., while the rest joined in on the rituals of wishing the famed painter a Happy Birthday. 
 
Soon enough, M. F Husain started trending on Twitter, as well- which brings me to my original point. 
 
Would M.F Husain be the subject of all this fanfare had he not featured on the <a href="http://www.businessinsider.in/The-5-best-Google-Doodles-of-all-time/articleshow/47338021.cms">Google Doodle</a> today? Would we have gone about our usual day celebrating Ganesh Chaturthi and wishing the leader of the largest democracy in the world, but forgetting to spare more than a minute for one of the greatest painters India has seen? 
 
Before nodding your head to say ‘No, we would not,’ do bear in mind we are the same country who took offense to his painting depicting Hindu gods, labeled him anti-Hindu, mainly due to his religion, harassed him non-stop and protested against his existence in the country he was born in, while burning his posters. 
 
We failed in giving him the treatment he deserved when he was alive and we would have failed in revering him today too, had it not been for Google reminding us about Husain's unapologetic devotion to beauty, people, and the world. 
 
If that’s not enough, there are also some people who want Google to apologise for featuring Husain on their doodle. 
 
A Happy Bithday indeed.

Google Doodle remembered M.F Hussain’s greatness,
but did we?

<ul><li>Sonu Sood recently received UNDP’s Special Humanitarian Action Award.</li><li>He has emerged as a knight in shining armour and been applauded for his humanitarian work to send thousands of stranded migrants back home during the lockdown. </li><li>His rising affinity on social media has also helped him get popular in the brandverse. </li><li>We speak to experts to find out if the recognition from UNDP will finally help get Sonu Sood longer brand deals and bigger brands now. </li></ul>Sonu Sood, who plays an antagonist in most of his movies, is becoming India’s hero in real life. On September 30, he was honoured with the Special Humanitarian Action Award by the United Nations Development Programme for his selfless efforts to help people in challenging times. In the beginning of the lockdown, Sood and his team launched an initiative called #GharBhejoAbhiyaan that helped thousands of migrants who were longing to come back home. He later launched #<a href="https://twitter.com/PravasiRojgar?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1286322666580742144%7Ctwgr%5Eshare_3&amp;ref_url=https%3A%2F%2Fwww.socialsamosa.com%2F2020%2F08%2Fsonu-sood-campaigns-endorsements-through-the-lockdown%2F">PravasiRojgar</a> to help jobless migrants find a job and restore their livelihoods. He sent a few smartphones to students in Haryana who couldn’t afford online classes and helped students stranded across the globe return to the country safely. Soon, newspapers made special cartoons on him to celebrate the knight in shining armour and #Isupporttheherosonusood started trending on Twitter. It is for his philanthropic work that Sood is becoming popular even in the brandverse. Indian brands like Pepsi, Lay’s, Tata Tea Premium, Stayfree India, Edelweiss Tokio Life, Godrej Interio, WhiteHat Jr, ZEE5, to name a few, have approached him to help spread awareness on different social causes. Even in his brand work, Sood has spoken about the importance of wearing a mask, recognising everyday warriors around us, supporting local craftsmen, etc. Since he acted like a ‘Vighnaharta’ during the lockdown, Mangaldeep Agarbatti also approached him during the festival of Ganesh Chaturthi. Sonu Sood’s relief efforts for the migrants during the COVID-19 lockdown earned him praise from all quarters. He emerged a hero for his selfless, kind-hearted efforts for the community. It was due to his selfless image and uniqueness that brands started capitalizing on his growing popularity. Ergo, his brand value is also increasing subsequently. According to media reports, Sood is worth $17 million. However, it was only in early September that Acer signed a long-term deal with him. Sharing why the brand decided to on-board Sood, Sooraj Balakrishnan, Head-Marketing, Acer India said, “Apart from his exemplary work in cinemas where he is a well-renowned actor cutting across India, Sonu Sood has stood out in 2020 as an example of selfless service and humanitarian work that positively impacted and benefited thousands, if not lakhs of people in need during the pandemic. His contribution to empowering people echoes with Acer India’s brand mantra of empowering people through technology.” Balakrishnan agreed that Sood’s rising popularity is an indication that the consumers are looking for honest and real work now. He said, “People are looking for brands and public figures who have a purpose to make positive changes with honest and real work. Glamour alone will not sell and people like Sonu have really used his position for the good of people. I can vouch for his humbleness, genuine passion to help, and dedication to the cause during my interactions with him. Acer is proud to have him as our brand ambassador and we wish him more recognition for his work.” Apart from trust, caring, empathetic, relatability, and style, Kalyan Ram Challapalli, Chief Strategist and Founder, WolfzHowl Strategic Instigations, said one should also note his Bollywood-led personality attributes to evaluate him as a brand endorser. he is known for a good body (with muscles etc;), a sense of style (fashion) etc Challapalli said, “Brand Sonu Sood can also include attributes of health, fitness, style and fashion. In addition to this whether it is his “Arundhati” (Telugu – Tollywood Blockbuster) villain portrayal or other such south movies, he also has some traction in South Indian Movies and hence South of India as well (usually not a easy feat for a character artiste to achieve). Hence, Sonu Sood as brand ambassador represents trust, empathy, style, fitness and a pan-national appeal. But with the masses. Hence categories he can be used as a brand ambassador for are possibly: Agri-Fintech, Micro-Finance, Health Foods, Sports and Fitness Categories, Fashion category etc; But at a mass and masstige segments level.” Keeping these attributes in mind, Challapalli said that he can endorse brands in mass and masstige categories. “He can also represent “return to roots” desi culture brands across consumer segments. As a brand ambassador he can take “Ayurvedic or Indian natural products based health - Immunity” to both the higher economic strata consumers and the lower economic strata consumers. He can also be a good brand ambassador for democratisation of Insurance, or home loans, or even mutual funds to the masses and to ‘Bharat’,” said Challapalli. Sonu Sood’s social currency Harish Bijoor, Brand-Strategy expert and Founder, Harish Bijoor Consults Inc pointed out that the audience on social media is looking for real heroes now. Bijoor said, “Sonu Sood is the new hero. The new hero of a new generation that is driven more by social media accolades than traditional media praise. Social media seems to recognise the real star as opposed to the promoted star. This works for Sonu Sood. He and his image is pushed by an army of social media participants who chase the real as opposed to the made up.” Sood has 7.3 million followers on Instagram and 4.1 on Twitter. He became the talk of the town during the lockdown. As a result, his popularity on Google Search also peaked. The top searched topics included Sonu Sood Help, Sonu Sood Scholarship, <keyword id="10031923" type="PERSON" weightage="20" keywordseo="sonu-sood-helpline">Sonu Sood Helpline</keyword>, Sonu Sood hotel juhu, <keyword id="10031921" type="UNKNOWN" weightage="20" keywordseo="sonu-sood-net-worth">Sonu Sood net worth</keyword> 2020. <div type="image" title="sonu sood google trends" msid="78414547" hostid="261"></div> During the period of January to September 2020, Sood was the most searched term in Dadra and Nagar Haveli, Andhra Pradesh, Arunachal Pradesh, Jharkhand, Uttrakhand, Telegana respectively. <div type="image" title="india-map" msid="78414550" hostid="261"></div>(Values are calculated on a scale from 0 to 100, where 100 is the location with the most popularity as a fraction of total searches in that location, a value of 50 indicates a location which is half as popular.) Sood’s impact on brand’s social image How will getting someone like Sonu Sood, who is a humanitarian influence, help how people look at a brand? Archana Jain, Founder and MD, PR Pundit, said, “The COVID-19 pandemic has had a deep impact on consumers. Consumer attitudes are changing. New socio-economic behavioural patterns are being witnessed. Global discourse centered around purpose and ethics is taking centre stage and scoring high on relevance in an increasingly values-driven world. An association with Sonu Sood therefore helps brands raise their bar on trust and dependability. Brands are able to foster a meaningful connection with the informed and empowered consumers and attach themselves to the value proposition of humaneness (demonstrated by his philanthropic work).” On how brands are looking for rays of hope in unsung heroes, Jain added, “Universally, people seek heroes in times of distress. With the heightened interest around all-things COVID-19, many brands have been shining the spotlight on heroes who have contributed selflessly for the betterment of society. Some have singled out the unsung warriors and some acknowledged personalities. Sonu Sood will always be remembered as the knight in shining armour who came to save thousands in need in their bleak times.” N Chandramouli, CEO, TRA Research said, “When someone achieves popularity by the work done, a reputation builds around the person - which is transmitted beliefs about respect. This transmitted belief spreads as more many hear about the person, also driving the person to try and achieve greater heights. Brands are self-centered in their approach, and naturally do not take Sonu Sood as an ambassador because of their philanthropic nature, but instead so that his 'goodness' rubs on them too. He has already been seen as a 'messiah', and even non-migrant travel or food based requests come to him, sometimes for books for education or to help a poor farmer's family. Since he has been open and accessible to most such requests, he has become an icon for the poor and needy. This is suff is like a movie-story, and he, the hero who is a do-gooder for society. Brands may not use him in PR too directly, primarily because it will not be appropriate to be seen directly promoting a brand by talking about it. Instead, advertising is slightly more distanced from PR, and therefore his presence as a brand's ambassador, is something that will look more appropriate. PR, as we often say, is essentially a trust building tool, and for Sonu, he has already built all the trust by demonstrating firmness of action.” Will recognition from UNDP help get Sonu Sood more brand deals now? Chandramouli said that Sonu Sood will be now known internationally, which might help him get more brand recognition. He said, “With UNDP's award he joins an exclusive group of international actors in different UN awards who have contributed to society beyond their call of duty, and his name will become more global. He will also come in the consideration sets of international brands which are looking at India as one of their key markets. Being a household name in India, brands will be able to reach their consumers through his endorsements.” Challapalli said that Sonu Sood will get more brands now. However, he is more likely to be approached by massy brands than aspirational.

You Searched For "Ganesh Chaturthi wishes" and got 6 results

Ganesh Chaturthi: 30 heartfelt wishes and messages

Ayush Mehrotra

Happy Ganesh Chaturthi 2024 - Wishes, messages and quotes

BI India Bureau

With lasers, lights and food — Kejriwal plans a ‘Community Diwali’ for Delhi like Mumbai’s Ganesh Puja

Prabhjote Gill

Narendra Modi to his Ministers: How not to celebrate my birthday

Debdatta Das

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