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2 mins read

E-commerce sales expected to reach ₹1.2 lakh crore this festive season

The festive season is here and e-commerce giants Amazon, Flipkart and other companies have started …

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3 mins read

Online festival sales likely to be 28% higher than pre-Covid levels at $11.8 billion: report

Online festival sales likely to be 28% higher than pre-Covid levels at $11.8 bn: report

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3 mins read

Female smartphone users are engaging with the finance and education sectors more than ever before: Bobble AI Report

The report suggests that women's engagement with such apps is much higher than eCommerce and fashion

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6 mins read

Here’s why Flipkart is betting big on interactive content for Flipkart Video

With the increase of its portfolio of interactive content, Flipkart has seen a 10X growth in time s…

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1 min read

Flipkart’s man for growing the online ad business is doing his job well. Here’s how

Through Flipkart’s new brand story ad format, the online marketplace expects to gain monetarily fro…

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8 mins read

From home sales and jewellery to power consumption, these are all the sectors that are back to pre-pandemic levels

As sectors like railway, travel companies, hotels, luxury product firms start to report constant im…

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3 mins read

Meet Bhavna Suresh ⁠— a serial entrepreneur who just raised $40 million in seed funding for her startup 10club

10club has closed its seed funding round at $40 million, which is one of the largest seed financ…

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2 mins read

Flipkart launches commerce-focused self-serve demand-side platform

It will help brands make data-driven decisions to purchase online ad inventory and design high-impa…

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6 mins read

Rupeek aims to tap into unexplored markets after its campaign with Manoj Bajpayee and Priyamani

Only 5% of the population has access to credit and we aim to tap into the remaining 95% of the popu…

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8 mins read

Has working remotely led to a dearth of good IPL ads this year?

Experts tell us the reason behind the plunge in quality IPL ads this year so far

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2 mins read

Flipkart is putting the money where its mouth is⁠— and it’s not food and groceries yet

The e-commerce giant is not going to forget its priority or change its long term strategy.

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16 mins read

Have social media ‘trending’ formats normalised idea duplication?

Experts tell us what are the perils of working on similar ideas in today’s world.

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3 mins read

You can now buy life insurance on Flipkart

Flipkart aims to make life insurance more accessible to Indians living in metro and non-metro citie…

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5 mins read

It’s Amazon vs Walmart in the battle for India’s Black Friday

Much like Thanksgiving in America and November 11 in China, Diwali – India’s festival of lights …

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3 mins read

PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an IPL TV ad-Bobble AI report

PhonePe, Paytm, Myntra reap benefits of IPL advertising, while Zomato scored over Swiggy without an…

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2 mins read

Walmart sheds brick and mortar weight as it plans to go online with Flipkart

American retail giant Walmart has put a halt to its expansion plans in India — sacking nearly 56 em…