You Searched For "FMCG advertiser" and got 14 results
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4 mins read
Supreme Court expands Patanjali misleading ads hearing to include FMCG companies
The bench said the public apology published in newspapers were not on record and asked those to …
PTI
4 mins read
FMCG makers expect sustained recovery in volume and margins with price reduction in FY24
Encouraged by volume growth, margin improvement and recovery in rural sales, India's top fast-movin…
PTI
3 mins read
HUL spent Rs 1,193 crore on advertising between October and December 2021
HUL's Profit after tax before exceptional items at Rs 2,292 Crores was up 17%
3 mins read
India FMCG sector profits may be weighed by ad spend hikes, price cuts: BNP Paribas
Consumer goods majors have been hit hard by inflation over the last few quarters, with volume…
6 mins read
Our differentiated approach to advertising has nudged consumers to challenge the status quo and question claims around standard beauty practices: Shashi Ranjan, Sebamed
Sebamed has grown its marketing budget by 3X over the last 3 years and aims to grow 10X in the next…
2 mins read
Festive season brings cheer as ad volumes on TV climb to highest levels in 2021
Channels across all languages have reported higher ad volumes over the corresponding period in prev…
3 mins read
Hindustan Unilever spent Rs 1,024 crore on advertising and promotions in the April-June quarter
HUL's Domestic Consumer segment witnessed a growth of 12%
4 mins read
India will be the fastest-growing advertising market over the next three years, with FMCG adspend expanding by 14% a year: Zenith Report
Rising audiences and investment in e-commerce to drive 7% annual growth in FMCG digital ad spend
3 mins read
Indian digital media will grow at 20% to reach a market size of Rs 18,938 crore by 2021: dentsu Digital Report 2021
The Indian advertising industry is expected to reach Rs 62,577 crore by the end of the year 2021
8 mins read
Here’s why the maker of Sundrop Oil and Act II popcorn is undeterred by high inflation and changing consumer sentiment in the FMCG category
On general inflation and consumer sentiment, we stand to benefit purely by virtue of our value off…
3 mins read
85% FMCG companies have had a negative influencer experience but half of these companies will spend up to 50% of marketing budget on influencers post-COVID-19: Report
One in 10 global FMCG companies generated between $1.1 mn-$5 mn in sales from their best campaign
4 mins read
India’s FMCG guru and founder of $6 billion Marico, Harsh Mariwala, on how e-commerce has removed entry barriers
“In the earlier days, if somebody wanted to launch a new product, they had to have a distribut…
4 mins read
Wipro Consumer Care and Lighting’s Marketing Officer shares how the company has changed its marketing strategy during the second wave of COVID-19
Marketers must observe, analyse and react in real-time, says Wipro's marketing officer S Prasanna R…
2 mins read
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share