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2 mins read

Dentsu International launches Sports Marketing Unit in India; Appoints ex-cricketer Anand Yalvigi as Director

Dentsu International has named ex-cricketer Anand Yalvigi as the Director of this new vertical for …

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11 mins read

Mike Katz, T-Mobile's lead marketer, has spent his entire career preparing for this role

T-Mobile marketing chief Mike Katz's job is to create moments that get people talking — and b…

Julia Hood   


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2 mins read

WPP's consolidation spree continues

Business Insider's top advertising and media stories for November 17.

Lauren Johnson   


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2 mins read

Dentsu International merges ‘The C'Lab with The Story Lab in India

The unification of these two agencies is aimed at simplifying clients’ needs in the content space

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3 mins read

Cannes Lions 2021: On Day 3, India secures 21 shortlists

Dentsu Webchutney leads with 7 shortlists on day 3 of Cannes Lions 2021

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3 mins read

ESPNcricinfo's campaign reinforces core value proposition of delivering wholesome cricket news and information

With the announcement of IPL 2020 in UAE, cricket fans finally have a reason to rejoice.

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7 mins read

Facebook will continue to build trust with our users and build value around each of our apps: Avinash Pant

According to Socialbakers, there are over 320 million Facebook users in India alone

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2 mins read

As demand for e-gaming picks up, DAN's Data Sciences launches gaming demand-side platform, ‘Dentsu Play'

The pace at which gaming and e-sports in the Asia Pacific region is growing is absolutely phenomena…

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3 mins read

The socio-economic impact of COVID-19: Cloudy with a chance of resilience

At present there close to 400,000 reported cases of COVID-19.

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3 mins read

DAN's Anand Bhadkamkar reflects on the year that went by

​​​The current year witnessed several challenges for the industry – NTO, weak economic conditions, …

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4 mins read

Ad giants Omnicom and Dentsu announced layoffs and other cost-cutting measures as the pandemic blunts ad spending

No one wants to appear to be capitalizing on a crisis, but one obvious opportunity for some of thos…

Lucia Moses   


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3 mins read

Marketers crank up the vaccine push

In this week's Insider Advertising newsletter: Marketers prime the vaccine push, media M&A predicti…

Lucia Moses   


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1 min read

​Dentsu Aegis acquires Fountainhead Entertainment in a Rs 300-400 crore deal

According to industry sources, the size of the deal is between Rs 300-400 crore. Fountainhead will …

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3 mins read

BuzzFeed, and the digital media business, faces its moment of truth

For these companies that were skirting the edge of profitability, this will be the time to show the…

Lucia Moses   


Tanya Dua   


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5 mins read

The Tokyo Olympics are over. Now skittish advertisers are looking to Beijing.

In today's Insider Advertising we're covering post-Olympics negotiations between ad buyers and NBC,…

Lara O'Reilly   


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3 mins read

Advertisers were having a terrible year, and it just got worse

With the pandemic and now the protests sweeping the nation, brands have to tread carefully in what …

Lucia Moses