You Searched For "DDB Worldwide" and got 20 results
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2 mins read
Amazon and Netflix to talk for the first time at Cannes Lions this year
The Cannes Lions International Festival of Creativity will be held this year between June 22-26
3 mins read
Vice Media shuffles leadership at its agency as another key exec heads for the exit
Vice Media CEO Nancy Dubuc, who took over in March 2018, has been trying to tie the company's units…
Lucia Moses
6 mins read
Here’s what experts have to say about Cadbury Dairy Milk’s latest ad that has taken the internet by storm
Mondelez India and Ogilvy India gave reimagined one of their popular ads from the 90s
1 min read
WATCH LIVE: Sallie Krawcheck, Ray Dalio, and more speak at IGNITION right now
CONVERSATION: Darren Laybourn, corporate vice president, Microsoft News, Microsoft Corp., Gordon Cr…
Business Insider
7 mins read
Advertising legend Keith Reinhard's 3 predictions for where the ad industry is headed
Weiss said: "The piece I have taken out of this election the most is that our job as advertisers is…
Lara O'Reilly
4 mins read
WPP just lost a huge chunk of one of its oldest, most valuable accounts, Johnson & Johnson
The Neighborhood was housed in the offices of creative agency J. Walter Thompson, or JWT, after rev…
Patrick Coffee
9 mins read
Social media platforms deny but content creators and tracking websites confirm that shadowbanning or silent censorship is real
Elon Musk joked about ‘shadowbanning’ first and now content creators confirm that it is real; here …
3 mins read
Join us at IGNITION: Media, Technology & Transformation!
As always, IGNITION challenges you to think differently. This year's program features a hugely impr…
Henry Blodget
5 mins read
Why one of Coke's star female execs gave it up after 7 years to join an ad agency
DDB is one of the most famous ad agency names. Founded in 1949 by Bill Bernbach, Ned Doyle, and Mac…
Lara O'Reilly
4 mins read
Read the House Oversight Committee's letters calling on top e-cigarette brands to stop advertising their products
"We agree with Chairman Krishnamoorthi that youth should not use or have access to electronic vapin…
Patrick Coffee
2 mins read
Omnicom's betting on building its own data expertise even as its rivals spend billions on data providers: 'It de-risks our business'
Agencies are under increasing pressure to beef up their data capabilities and expertise as more adv…
Lauren Johnson
3 mins read
Internal memo from McDonald's new ad agency reveals why the world's biggest fast food chain bucked industry trends to reshape its marketing strategy
A sign of the significance of W+K's win is that incumbent We Are Unlimited, a Chicago-based entity …
Patrick Coffee
1 min read
This Amazing School Bag Doubles As A Desk For Needy Students
Most children in rural India lack basic necessities in school, even chairs and desks. Aarambh says …
Alyson Penn
5 mins read
McDonald's is paying its new ad agency in a really unusual way, but the agency's boss explains why pay-for-performance a good thing
Some people argue this kind of model is a good thing because it incentivizes agencies to create wor…
Lara O'Reilly
13 mins read
As advertising lost another young life to work stress, are agencies still refusing to acknowledge that burn-out is a real issue in the industry?
Can copywriters ever dream of having a work-life balance?
6 mins read
We asked a bunch of ad execs whether the industry still behaves like the cast of 'Mad Men'- yes, some of them still do
There's still an element of Draper, but there's more sophistication to pitches now, VIA Agency's Le…
Lara O'Reilly
2 mins read
The 10 things in advertising you need to know today
7. Marketing Week enlisted WPP chief Sir Martin Sorrell to interview Lord Alan Sugar, who is the st…
Lara O'Reilly
12 mins read
The advertising industry voices its enthusiasm about the government’s steps towards boosting digital ecosystem in Union Budget 2022-23
As data and digital occupy the centerpiece of the Union Budget 2022-23, advertising agencies rejoice
1 min read
Get Ready To Start Drinking Blueberry Coffee [THE BRIEF]
When the Consumer Analyst Group of New York met up this week in Florida, Ad Age notes that some mar…
Laura Stampler
3 mins read
Here's what media and marketing execs wish they knew before they made their first trip to Cannes
Mark Read, global CEO, Wunderman Get a good dose of competitive envy. Cannes really is a celebrat…