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The Confederation of All India Traders (<keyword id="853920" type="General" weightage="80" keywordseo="cait" source="Orion">CAIT</keyword>) has complimented the <keyword id="12291507" type="General" weightage="50" keywordseo="competition-commission-of" source="Orion">Competition Commission of</keyword> India (CCI) for conducting raids on the offices of <keyword id="2682122" type="General" weightage="50" keywordseo="cloudtail" source="Orion">Cloudtail</keyword> and Apario, both sellers of <keyword id="18635" type="General" weightage="100" keywordseo="amazon" source="Orion">Amazon</keyword>. It is a much awaited welcome step of CCI which will surely vindicate the substance of various complaints made by the CAIT against Amazon and <keyword id="6354742" type="General" weightage="50" keywordseo="flipkart" source="Orion">Flipkart</keyword>, said CAIT Secretary General Praveen Khandelwal, while commenting upon the action of the CCI. Since past three years, the CAIT has been raising strong objections against alleged mal-practices of Amazon and Flipkart and filed complaints with CCI beside strongly fighting delaying tactics of Amazon and Flipkart in various courts as well. Khandelwal, in a statement said that role of Narayan Murthy should also be investigated while conducting raid. The situation demands that all the records in paper and computers of both the sellers pertaining to the complaints of should be confiscated so that these can not be tempered. "The seizure of records will amply substantiate the charges made by CAIT against Amazon and <keyword id="6094771" type="General" weightage="50" keywordseo="appario" source="Orion">Appario</keyword>. Beside, these two sellers, other top 20 sellers of Amazon in last five years, should also be properly scanned since Amazon is flouting all laws and FDI policy of the Government and trying to creating a monopolistic market in India since a long time and there is no transparency on Amazon e-commerce portal thereby causing huge damage to small retailers of the country and collateral damage to the consumers," said the statement. The trade body further said that predatory pricing, deep discounting, loss funding, exclusive sale of branded products in collusion with respective corporate companies, owing inventory are some of the fundamental issues raised by the CAIT."All these practices are explicitly prohibited under Press Note 2 of FDI policy of 2018," the statement added. Biggest hit verticals due to mal-practice of Amazon and Flipkart include Mobile, FMCG, Consumer Durables, clothing, Readymade Garments, Beauty care products, Watches, Gift items, and furnishing fabric, it said. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/ola-may-be-rushing-into-electric-cars-when-scooters-continue-to-underperform/articleshow/91141264.cms"></a><a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/news/google-will-now-allow-users-to-remove-personal-information-from-their-search-results/articleshow/91142502.cms">Google will now allow users to remove personal information from their Search results</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/adani-enterprises-sets-up-a-wholly-owned-media-arm/articleshow/91128727.cms"></a><a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/science/space/news/skywatching-on-april-30-venus-and-jupiter-will-look-like-they-are-about-to-collide/articleshow/91145254.cms">Skywatching on April 30: Venus and Jupiter will look like they are about to collide</a>

CAIT lauds CCI's raid on Amazon sellers Cloudtail, Appario

<ul><li>Skechers buys 49% stake in Indian retail joint venture with Future Group.</li><li>Amazon had reportedly signed a term sheet last year for a proposed stake purchase in Kishore Biyani's venture.</li><li>Amazon and Future Group had put talks on hold as new e-commerce rules kicked in February 2019.</li></ul> Amazon was reportedly in talks to buy stake in one of India's leading retail chains, the Future Group. Tripped by the new e-commerce rules brought in by the Indian government, the two companies put those negotiations on hold. However, within a couple of weeks, Future Group's Kishore Biyani has found another keen buyer, the American footwear brand, Skechers. Biyani <a href="https://economictimes.indiatimes.com/industry/services/retail/skechers-buys-future-groups-49-in-joint-venture-for-independent-run/articleshow/67968514.cms" data-type="tilCustomLink" target="_blank">reportedly</a> sold his 49% stake in the existing joint venture to Skechers for a sum of ₹5.8 billion. Skechers now <a href="https://entrackr.com/2019/02/skechers-exit-future-group/?utm_campaign=fullarticle&amp;utm_medium=referral&amp;utm_source=inshorts" data-type="tilCustomLink" target="_blank">plans</a> to open 80-100 more stores, of which the company will directly own 20 stores. Amazon had <a href="https://entrackr.com/2018/11/amazon-acquire-9-5-stake-future-retail/" target="_blank">signed a term sheet </a> to buy anywhere between 10% and 15% stake in Future Group for up to $700 million in August 2018. In September last year, Amazon along with PE firm Samara Capital signed a deal to acquire food and grocery retail chain More. Less than a year before that, the Jeff Bezos-led firm had bought 5% stake in Shoppers Stop for $26.35 million. Physical retailers are the immediate benefactors India's new e-commerce rules. The new norms are expected to boost sales for brick-and-mortar stores by taking away the discounts available to consumers online. CRISIL has estimated that it could increase revenue for offline retailers by ₹100 billion to ₹120 billion by 2020. The promise of India's retail market is no secret to other companies either. “Few markets match the potential for growth like India does, which is why we entered the market initially, and recently decided to buy the minority stake in our joint venture,” said David Weinberg, chief operating officer of Skechers. For Amazon, the challenges in India are only rising. The company had to add new sellers and delist about 500,000 products from its sellers <keyword id="2682122" type="PERSON" weightage="20" keywordseo="Cloudtail">Cloudtail</keyword>, Appario and Shoppers Stop as the govt prohibited online marketplaces from selling products through companies in which they own stakes. As Amazon went back to the drawing board, Skechers swept away the deal. SEE ALSO: <ul class="breadcrumb clearfix"><li class="youhere"><a>Mukesh Ambani May Be The Surprise Winner From India's New Rules Hurting Amazon And Walmart</a></li></ul>

A US footwear brand has bagged a deal in India that Amazon wanted

If you are happy buying your favourite products on <keyword id="2508995" type="UNKNOWN" weightage="20" keywordseo="Flipkart-and-Amazon">Flipkart and Amazon</keyword> – that’s the reason of headache for smaller ecommerce companies. In a written complaint to the <keyword id="97393" type="ORGANIZATION" weightage="20" keywordseo="Competition-Commission-of-India">Competition Commission of India</keyword>, a group on online sellers have alleged that <keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword>'s WS Retail and <keyword id="18635" type="CITY" weightage="20" keywordseo="Amazon">Amazon</keyword>'s <keyword id="2682122" type="UNKNOWN" weightage="20" keywordseo="Cloudtail">Cloudtail</keyword> are offering heavy discounts when selling private label products. This in turn is damaging their business. 
 
These vendors have alleged that WS Retail and Cloudtail offer phones, gadgets and appliances at ‘rock-bottom prices’. 
 The retailers of private labels AmazonBasics and Flipkart SmartBuy have been tendered special benefits that haven't been disclosed publicly, the All India Online Vendors' Association, a group of 2,000 sellers on various online platforms, contended in a letter to the <keyword id="47183" type="ORGANIZATION" weightage="20" keywordseo="CCI">CCI</keyword>. The letter dated March 2, 2017, was reviewed by <keyword id="77091" type="COMPANY" weightage="20" keywordseo="The-Economic-Times">The Economic Times</keyword>. 
 "Flipkart has always conducted its business with transparency, integrity and in full compliance of all applicable laws,” a company spokesperson told The <keyword id="6474066" type="COMPANY" weightage="20" keywordseo="economic-times">Economic Times</keyword>. "Our private label, Smart-Buy, has enjoyed rapid success primarily due to the superior quality of products. We've shared the success of the brand and empowered sellers by licensing it to them but only after they meet our rigorous quality checks. The popularity of SmartBuy and the increased business has led to tremendous gains for sellers.” 
 
When Indian start ups are complaining against predatory pricing of foreign players, it’s ironic to see, the same ecommerce company indulging in predatory pricing and destroying the ecommerce ecosystem of the country.

Smaller e-commerce companies angry with Amazon and Flipkart’s heavy
discounts

<keyword id="541988" type="COMPANY" weightage="20" keywordseo="SnapDeal">Snapdeal</keyword> hasn’t been in the pink of health for some time now. Industry watchers will find the latest developments in the company as no surprise that it is in the process of downsizing close to 1300 employees with an eye on cutting costs. While, the move hasn’t really been confirmed by the company, it comes as almost a given with how much it has been struggling to raise funds, with its bumper Rs 200 cr image makeover last November failing to hit the mark. As a direct result of the planned downsizing in human resources, the segments which will be affected the most include the marketplace health team from which around 38 people are allegedly being let off. The company has an estimated headcount of over 4,000 employees currently. 
 
It’s not that the company hasn’t tried hard to stay afloat in an increasingly predatory environment. Last year, Snapdeal offered flat Rs 10,000 off on iPhone7 and iPhone 7 plus for American Express credit card users, amongst many other such incentives to gain loyal consumers, the key to remaining alive. You may find the company at fault for downsizing, but they’re not. According to some investors that have been closely watching this whole scenario pan out, Snapdeal has two choices: 1) Try to compete with heavier discounts being doled out by larger competitors or 2) Just ignore the competition, which can never be done. Either way they’re losing their business. So, the question then is what are Snapdeal’s real pain points and is it alone in this fight? 
 It was while digging for these answers that <keyword id="824043" type="COMPANY" weightage="20" keywordseo="Business-Insider">Business Insider</keyword> came upon a term repeatedly thrown at it to describe the real problem ailing India’s <keyword id="138263" type="UNKNOWN" weightage="20" keywordseo="startup">startup</keyword> ecosystem- <keyword id="4055995" type="UNKNOWN" weightage="20" keywordseo="Capital-Dumping">Capital Dumping</keyword>. Experts, investors and the largest startup players in India, all seem to be in unison when they point the finger at these two words to describe what is really affecting not only their margins, but overall survival in the country. 
 
So, what is Capital Dumping and why is it such a big deal? 
 
Dumping, in reference to international trade, is the export by a country or organization of a product at a price that is lower in the foreign market than the price charged in the domestic market. 
 
When we ask, 'Can markets solve problems?' we should recollect our blind trust in the idea that only good will emerge when distinctive entities fight it out in the market. Market fundamentalism can be risky particularly if a few players have an unfair advantage (money muscle in this case). 
 
During researching this story, Business Insider spoke to multiple big investors and companies in the ecosystem. However, given the sensitivity of the topic, all of them requested anonymity. 
 
This is what one experts said: “On one hand we talk about the freedom in doing business, on the other hand we’re curbing that freedom by imposing regulations and saying we want a level playing field. If you want equality-- go be a social worker and not an entrepreneur. 
 
Another expert had a totally contrarian view: “Capital Dumping is true and it’s happening and no one is doing anything about it. The government is quiet; the CCI is not saying anything. The case clearly falls in the jurisdiction of CCI. Investors will stop investing in local companies, jobs will be lost, and economy of the country will be hurt. It’s high time we regulate the market or fail as a nation.” 
 
In that case, what is really happening on the ground? 
 
Impact on India’s buzzing eCommerce sector 
 
The eCommerce sector in India is rapidly growing. The internet business market was worth about $3.9 billion in 2009, it went up to $12.6 billion in 2013. In 2013, the e-retail fragment was worth US$2.3 billion. By 2020, India is required to generate $100 billion online retail income out of which $35 billion will be through design web based business. 
 
The brick and mortar retailer community has dependably been concerned about the infusion of foreign capital in eCommerce marketplaces in India and has persistently been blaming such eCommerce players for dumping foreign capital to offer disruptive prices with a goal to diminish healthy competition in the market. However, now even the domestic eCommerce players have begun raising a few eyebrows on the easy accessibility of foreign capital to the foreign eCommerce marketplaces operating in India and the hefty discounts and offers given by such marketplaces to the customers. 
 Experts, some of whom are known investors in startups, that Business Insider spoke to while digging into the matter said, “Unregulated markets can be anti-competitive, on the grounds that it gives a few players undue advantage. Take the instance of <keyword id="18635" type="CITY" weightage="20" keywordseo="Amazon">Amazon</keyword> and Uber. They have entry to almost unlimited finance and have allegedly been using that very power to stifle competition by giving products and services that are economically unviable even to them in the long term. While it may appear to be a good deal for the customers, it can be a bad deal for the country as a whole. These companies are operating on negative gross margin sales in India funded by positive gross margins abroad.” 
 
The Festive sale: Where discounts count more 
 An article published by a leading media house, stated that <keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword> spent about half of what rivals such as Amazon India and Snapdeal did in promoting their recent sales events. “In its October 2-6 Big Billion Days (BBD), Flipkart sold 15.5 million units and raked in sales of about Rs 3,000 crore, the executives, quoted in that article, stated—marginally edging out arch-rival Amazon India which shipped 15 million units during a blockbuster sale that was easily the biggest showdown in the history of Indian e-commerce.” 
 
So, how does this phenomenon really work? A very clear example of that would be the case of a US-based startup, Diapers.com, which was taken off the market within a few months of its existence by Amazon, in what was allegedly a case of predatory pricing by the global eCommerce behemoth to acquire the startup. 
 
Diapers.com versus Amazon 
 
Diapers.com started as a diaper selling startup. They went on building their customer base and then went to other products. The company became such a success that even Amazon started taking notice. Amazon “supposedly” reduced their diaper prices by 20%, at the same time negotiating to buy out the company. The founder refused by giving a figure that was a hell lot more than it was valued ($3 billion). Retaliating, Amazon further reduced the prices of diapers by 50-60% on its platform. Now no negotiation could happen, since the diaper market as a whole had been disrupted by these ‘low prices’. Amazon eventually brought the company right on their knees and bought them at a very cheap price. 
 
We can take a gander at our own particular economic history. Indian textiles industry, for instance. It has a long history extending back to centuries and over years it had build up a rich assortment — also a thriving economy around it. However, amid the British period the whole sector was pushed to the brinks of extinction by the machine made garments imported from England. 
 
Amazon on the other hand maintains, “We continue to work towards creating a robust eco-system for the small businesses – we today have about 150k sellers on our platform, that grew 160% YoY, and we continue to enhance this eco-system with multiple India specific initiatives.” 
 
Ola versus Uber 
 
This state of existence doesn’t change much in the ride-hailing space, which has seen some of the biggest investments pouring in over the past few years. The problem, experts say is almost identical to what Flipkart or Snapdeal is facing, from let’s say with Amazon. While Ola may not face head-on competition from Uber in almost 85% of its markets, however, it faces stifling competition from Uber in 15% of its biggest markets that include cities like Delhi, Mumbai, Chennai and Bangalore, the biggest ride-hailing hubs for both the players. For Ola, much like Flipkart the key to continued existence has been investing in technology to make their limited resources work more effectively and efficiently. For instance, Ola introduced Select, their lighter version that runs on 2G internet and to help drivers and consumers in tier2 cities, they introduced 9 different languages on their platform. Ola has recently been on an overdrive hiring talent to develop innovative tech on their platform. However, the fear that their global competitor might throw in a few extra bucks and make a killing in hiring good tech developers always rings loud, as does the fear of what else those extra bucks can do. 
 
Is Modi’s Startup India-Standup India at risk, then? 
 
The experts that BI spoke to have a clear point to make here. They say, “Modi's Startup India Standup India initiative is probably not going to succeed and India's startup ecosystem won't ever take off, if a dumping-like strategy can be utilized against Indian startups. We're seeing a couple of self assumed economists and pundits deriding the idea of controlling the market. To make it clear very clear, this is not an employment pitch." 
 An expert from one of Bangalore’s biggest investment firms said, “If India's largest web firms flop, accordingly a huge number of jobs won't be created. It is interesting to note here that Chinese web firms have created over 2 million occupations. In India <keyword id="6360657" type="COMPANY" weightage="20" keywordseo="OLX">OLX</keyword> has 300 representatives to Quikr's 2,700; Uber has 1,500 workers to Ola's 5,000 (2015).” 
 
Why are Investments hurting? 
 So what is it that investors look at when pouring in the much required moolah into these internet companies? Some experts say, “Allowing a dumping-like strategy could make foreign interest in Indian-tech fall. In China after the government prohibited certain MNCs, foreign interest in web boomed (2004–2014: generally $200 billion) through investments into Chinese firms. When a big tech-company starts to flounder, investors, currently all foreign in nature, start pulling back to a wait-and-watch approach to see if the company can ride out the tough time. That is exactly what is happening in the Indian scenario today. As Snapdeal, Flipkart and Ola struggle to raise funds, all investors, even those with equity in those companies such as Tiger Global, <keyword id="270604" type="ENTERTAINMENT" weightage="20" keywordseo="Sequoia">Sequoia</keyword> and even Soft Bank are choosing to sit this one out, for a clear winner to emerge, on whom then the big bets will be made.” 
 
The Vital Stats of the Big Fish 
 
<a href="http://economictimes.indiatimes.com/markets/stocks/earnings/amazons-net-loss-from-india-business-widens-to-rs-1724-crore-even-as-sales-jump-six-fold/articleshow/50710173.cms">Amazon</a>’s losses in India jumped up from Rs 1,724 crore in the year ago period, while revenue more than doubled to Rs 2,275 crore, up from Rs 1,022 crore in financial year 2014-15. The figures are from documents filed with the Registrar of Companies. 
 
Amazon India's biggest vendor in the country, <a href="http://www.businessinsider.in/Amazon-Indias-biggest-vendor-posts-sales-of-over-Rs-1000-cr-loss-of-Rs-32-cr/articleshow/50392049.cms">Cloudtail India</a>, which sells around 10% of Amazon India's products posted a sales of Rs 1,145 crore in 2014-15 After Cloudtail's sales, it can be said that Amazon India garnered more than Rs 10,000 crore in sales this fiscal 
 
<a href="http://trak.in/tags/business/2016/08/27/uber-financial-losses-india-2016/">Uber</a> has already lost a whopping $1.3B in the first half of 2016! Uber <a href="https://techcrunch.com/2014/11/26/uber-is-literally-sucking-the-money-out-of-its-rivals-in-india/">raised</a> $1.2 billion in funding in June, so you might justifiably ask why it is reportedly closing in on $1 billion more less than six months later. The answer may just be an aggressive international expansion in Asia, with a particular focus on India, given how they exited their other big Asian bet-China. 
 
<a href="http://www.moneycontrol.com/news/sme/snapdeal-plans-to-layoff-1300-employees-will-assess-resources_8479321.html">Snapdeal</a> plans to lay off 1,300 employees, will assess resources 
 
Amazon India lead the loss tally in 2016 followed by <a href="http://www.moneycontrol.com/news/sme/flipkart-leads-loss-tally2016-followed-by-amazon-snapdeal_8290461.html">Flipkart</a>, Snapdeal at Rs 3, 572 crore. Amazon India spent heavily on marketing, discounts and tech infrastructure. 
 
<a href="http://www.bloombergquint.com/business/2017/02/08/softbank-records-dollar355-million-loss-on-snapdeal-ola-investments">SoftBank</a> Records $351-Million Loss on Snapdeal, Ola Investments 
 
Last word 
 
Experts say, “The lack of regulation in the marketplace can cause serious damage to the country.” Take China for example, they banned foreign internet companies to reach $1 trillion in market value. Take Europe on the other hand, they allowed internet companies to enter and do whatever they want, to reach $50 billion only. 
 Uber tried to establish its market in China, they did succeed to a limit, but when you have to run a company in China or Russia, you’ll need the support of the politburo. And the Politburo always prioritizes their own national company over any other. Investors too favoured the local ride-hailing service of ‘<keyword id="3141620" type="UNKNOWN" weightage="20" keywordseo="Didi-Chuxing">Didi Chuxing</keyword>’ and it overtook Uber. UberChina spent more than $1 billion over the past three years, still government regulations and the startup community as a whole went on favouring the local company. 
 
In the case of India, experts believe that while there should be a level playing field, it is very important for India to come up with its own set of Government-owned or backed funds that will make the money available to players when in need. 
 
Alternatively, the question arises if India needs an anti-dumping law or regulation to provide governing rules in relation to dumping or utilization of foreign capital by internet companies in India? India is currently progressing towards opening-up the market further for foreign investors. Will a stage towards setting up of a regime to check or force conditions on utilization of overseas capital be dynamic or digressive? 
 
Many investors and entrepreneurs of the country are genuinely worried about the level of playing field and most of all, the capital dumped by these foreign companies in their Indian counterparts. They say, “This dumping of capital is becoming a huge factor for unemployment in the country (automation still stands the first) and in the long run it’ll be heartbreaking for the economy.” 
 
Some experts say, “There are concerns raised about capital dumping by large foreign companies to the detriment of Indian startups. It has set off an extreme debate in the Indian startup ecosystem.” Some are contending that companies, for example, Amazon and Uber had unfair advantage over their Indian competitors, for example, Snapdeal, Flipkart and Ola. Others argue that this is the way free markets work — and any intervention by the government would just make things worse for the consumer at large. 
 
Business Insider’s Take 
 
While we believe in the existence of a level-playing field that creates ‘good’ competition, the rising examples and connotations towards capital dumping in the ecosystem cannot be ignored. While foreign investors are largely to be credited for the Indian startup ecosystems’ thriving so far, what is also alternatively happening is that its single point focus on ‘winning models’ has stifled innovation that is truly required to ‘solve real Indian problems’. Should then the Government flex its muscles a little more? Well, no. The government has never done any good any time it has meddled in business. What is required is a healthy mix of foreign and Indian investors that will hedge a bet not only on models that have been tried and tested, but will also show faith in the really innovative ones that will do the economy a huge favour.

BI Investigation: Is ‘Capital Dumping’ killing Indian
Startups?

In the ongoing <keyword id="6387088" type="General" weightage="20" keywordseo="campus-placement" source="Orion">campus placement</keyword> season in the <keyword id="55119" type="General" weightage="20" keywordseo="Indian-Institute-of-Technology" source="Orion">Indian Institute of Technology</keyword> (<keyword id="108320" type="General" weightage="80" keywordseo="iit-kanpur" source="Orion">IIT Kanpur</keyword>), a total of 49 offers above ₹1 crore were received in the first eight days. "In the first eight days, the institute received 47 international offers. This is a big jump of 150 per cent over last year when 19 international offers were received. The highest packages so far are USD 274,250 for international and ₹1.2 crore for domestic," an official statement said. The top recruiters are Axtria, EXL, Graviton, Goldman Sachs, <keyword id="6653" type="General" weightage="20" keywordseo="icici-bank" source="Orion">ICICI Bank</keyword>, Intel, Microsoft, OLA, Rubrik, Samsung, Quadeye, Uber, Tiger Analytics, among others. "IIT Kanpur has witnessed excellent hiring trends across sectors this time. The numbers are very encouraging and much higher than the previous years. This growing trust the recruiters are bestowing upon the institute and its students is reflective of IIT Kanpur's resolution to thrive for excellence," the IIT-K spokesperson said. A total of 1,041 students have secured jobs through acceptance of 156 PPOs and 885 placement phase-1 offers while 287 companies have finished their recruitment process, it added. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/amazon-acquires-its-largest-seller-cloudtails-subsidiary/articleshow/88433863.cms">Amazon acquires its largest seller Cloudtail’s subsidiary</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/finance/news/income-tax-department-raids-xiaomi-oppo-and-oneplus-offices-in-india/articleshow/88432807.cms">Income Tax Department raids Xiaomi, Oppo and OnePlus offices in India</a>

IIT Kanpur gets 49 offers above ₹1 crore

<ul><li>Amazon India is converting its biggest sellers into wholesale companies in to order to be compliant with India’s new e-commerce rules. </li><li>Cloudtail and Appario — two of Amazon’s largest vendors —- will sell to a battery of third-party ‘preferred’ vendors according to reports. </li><li>Some of the items that are sold by Cloudtail and Appario are currently unavailable on Amazon India as the company changes its affiliates’ business models.</li></ul>Some items might be unavailable on Amazon India right now but that will soon change as Amazon India is reportedly turning two of its largest vendors — Cloudtail and Appario — into wholesale companies. In order to be compliant with India’s new e-commerce rules — that bars e-commerce companies from selling products supplied by affiliate companies on their shopping sites — Amazon is going to start selling via vendors instead of selling directly to customers <a href="https://tech.economictimes.indiatimes.com/news/internet/amazon-plans-wholesale-makeover-to-become-ecommerce-fdi-compliant/67826264">according</a> to a report by ETtech. Retail to wholesale The e-commerce policy only dictates that e-commerce giants like Amazon India can’t sell products to customers if it the vendor supplying the product is a company in which Amazon has stake. While Cloudtail is a 49-51 joint venture between Amazon and Catamaran India, Appario is a 49-51 joint venture between the online e-commerce giant and the Patni Group. If Cloudtail and Appario were to become wholesale vendors instead, then they would only be supplying their products to third-party ‘prefered’ vendors through Amazon Business in India — Amazon’s Indian B2B marketplace. These third-party ‘preferred’ vendors would then sell those products on the Amazon India portal. Every wholesale vendor has the right to pick its preferred retailer for the products they are selling. Sources told ETtech that Amazon hasn’t completely set aside the idea to sell off its stake to order to comply with the new guidelines, but the wholesale route is a faster process, it will comply with the new forms and Amazon still continues to enjoy the value from the both the companies. The good news for consumers is that items supplied by Amazon will still be available on the site. Category managers at Amazon india are currently figuring out which vendors are ‘preferred’ sellers for each of the brand’s categories. The Amazon Echo smart speakers are still on sale, even though Appario is no longer the supplier. Other brands should be live in the marketplace soon once the business model has been realigned. The new guidelines were issues on December 26 after which, both e-commerce giants — Walmart and Amazon — teamed up to seek an extension of the February 1 deadline but with no success. Local e-commerce players are looking forward to the much anticipated relief from competing against deep discounts and traditional retailers are hoping to regain some market share. See also: <a href="https://www.businessinsider.in/the-indian-government-just-dealt-a-serious-surprise-to-amazon-and-flipkart-heres-what-that-means-for-online-shoppers/articleshow/67272151.cms">The Indian government just dealt a serious surprise to Amazon and Flipkart — Here’s what that means for online shoppers</a> <a href="https://www.businessinsider.in/amazon-walmart-owned-flipkart-set-back-by-new-e-commerce-rules-that-help-mukesh-ambanis-reliance-retail/articleshow/67751026.cms">Mukesh Ambani may be the surprise winner from India's new rules hurting Amazon and Walmart</a> <a href="https://www.businessinsider.in/indias-new-e-commerce-policy-has-rivals-flipkart-and-amazon-teaming-up-to-counter-the-new-directive-and-the-republic-day-sale-will-probably-be-their-last/articleshow/67366996.cms">India’s new e-commerce policy has rivals Flipkart and Amazon teaming up to counter the new directive — and the ‘Republic Day’ sale will probably be their last</a>

Amazon may have found a way around India’s new e-commerce rules

In a bid to empower creative souls in remote work-learning times, PC and printer major <keyword id="6367983" type="ORGANIZATION" weightage="20" keywordseo="hp">HP</keyword> on Tuesday brought the new ENVY notebook portfolio with two devices to India, that start from ₹104,999. The ENVY 14 and ENVY 15 notebooks are aimed at creative professionals and multi-tasters in the country, offering a seamless experience as they shift between different modes of creative output. While HP ENVY 14 is available in Natural Silver colour at a starting price of ₹104,999, the HP ENVY 15 (Natural Silver colour) is available from ₹154,999. The HP ENVY Portfolio is expected to be upgradeable to Windows 11 later this year. "HP's new ENVY portfolio allows creators to express themselves and the launch of an exclusive network 'HP Creators' Garage' offers them a unique opportunity to showcase their talent, collaborate and learn new skills from the leading creators of India," said Ketan Patel, Managing Director, <keyword id="116748" type="CITY" weightage="20" keywordseo="HP-India">HP India</keyword> market. "HP Creators' Garage" provide budding creators with a springboard to learn from experts across India, collaborate and share their skills with other creators. The learning community will contain more than 200 pieces of content to help creators upskill, host forums to share thoughts and ideas with other creators as well as organise regular events and challenges for creators to collaborate on, the company said. "HP is delivering breakthrough experiences with the ENVY 14 -- with smart, high-performing features that bring new freedom to creation and expression," said Vickram Bedi, Senior Director, (<keyword id="7079041" type="UNKNOWN" weightage="20" keywordseo="personal-systems">Personal Systems</keyword>), HP India market. The HP ENVY 14 is built with an immersive 14-inch display, offering 11 per cent greater viewing area than a traditional 16:9 laptop. HP ENVY 14 is powered with 11th Gen Intel Core processors and <keyword id="11640819" type="UNKNOWN" weightage="20" keywordseo="nvidia-geforce-gtx-1650">NVIDIA GeForce GTX 1650</keyword> Ti Max-Q design graphics and houses an IR thermal sensor, thin-blade fans and heat pipes to keep the PC cool throughout the day. The HP ENVY 14 is equipped with optimum power upto 16.5 hours of battery life, built with HP dual speakers and audio by Bang &amp; Olufsen. It offers up to 3 external displays, and transfer huge files in a snap with Thunderbolt 4 with <keyword id="11829200" type="UNKNOWN" weightage="20" keywordseo="usbc">USBC</keyword>, offering up to 4x the throughput with a 40Gbps signaling rate. HP ENVY 14 is optimised with creative software including Adobe Photoshop, Adobe Premiere Pro, Adobe Lightroom, and more. The HP ENVY 15 has a 15.6-inch display and is built with 11th Gen Intel Core processors and <keyword id="10621550" type="UNKNOWN" weightage="20" keywordseo="NVIDIA-GeForce-RTX-3060">NVIDIA GeForce RTX 3060</keyword> (MQ). It also offers gaming-class thermals to power through intensive workloads. The HP ENVY Portfolio is equipped with optimum power up to 16.5 hours of battery life and is optimized with creative software programmes and tools. Consumers can also avail an exchange offer up to Rs 15,000 by exchanging with any other HP laptop, the company said. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/pubg-maker-kraftons-shares-tumble-20-after-listing-debut/articleshow/85201908.cms">PUBG maker Krafton’s shares tumble 20% after listing debut, analysts blame ‘expensive valuation’</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/ecommerce/news/amazon-and-its-top-seller-cloudtail-to-end-ties-amid-allegations-of-giving-preferential-treatment/articleshow/85201364.cms">Amazon and its top seller Cloudtail to end ties amid allegations of giving preferential treatment</a>

HP launches new ENVY notebook portfolio in India starting from ₹104,999

Sarees are six yards of pure elegance and grace! Traditional, chic and oh-so-glam, sarees have evolved from an ethnic wear staple and successfully made their place in the modern contemporary fashion scenes as well. A saree can be a traditional heirloom piece or perhaps a chic stylish one with bold prints and experimental blouse styles. Nevertheless, sarees are worn not just for weddings, functions and festivities, but have also gained spotlight in smart everyday dressing as well as for formal office wear in India. Available in an array of fabrics and intricate work, to the more modern ones with bold prints and patterns, the drape of the saree is equal parts sartorial and stunning. We showcase top styles of sarees that can be worn for functions, parties or any special occasion. These trending pieces are elegant and eye-catching. <bulletContentEmbed name="B082QZ8KRP" columns="1"><bulletContentHeading name="B082QZ8KRP_head"><div type="image" title="Top Pick" msid="81412331" hostid="261"></div></columnHeadThumb>B082QZ8KRP</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B082QZ8KRP_body"><bulletContentRow name="B082QZ8KRP_2679298447251752"><bulletContentRowHeading><bulletContentRowHead col="1">PERFECTBLUE Women`s Art Silk saree with Blouse Piece(Sa9na3shadeVariation)</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This beautiful Silk saree from PERFECTBLUE is a great option for all occasions. The saree is made up of premium quality material and is light in weight. It is soft to touch and very comfortable to wear. An extremely budget friendly product, suitable for family gatherings, wedding functions, festivals and other traditional functions.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B082QZ8KRP_9579543801065535"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Available in a large variety of colours.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07NCXVGCM" columns="1"><bulletContentHeading name="B07NCXVGCM_head"><div type="image" title="Editor&amp;#39;s Pick" msid="81412347" hostid="261"></div></columnHeadThumb>B07NCXVGCM</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07NCXVGCM_body"><bulletContentRow name="B07NCXVGCM_7680670216868459"><bulletContentRowHeading><bulletContentRowHead col="1">Anand Sarees Chiffon Saree with Blouse Piece</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This saree from Anand Sarees is a beautiful yellow saree. Made up of premium quality Chiffon fabric, this saree is super light in weight and looks very elegant. You can wear it on different occasions such as traditional functions, parties, family gatherings, weddings, haldi ceremony, etc. The saree comes with a contrasting blouse piece.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07NCXVGCM_1478402350449568"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Easy to maintain and wash.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B08286D6QQ" columns="1"><bulletContentHeading name="B08286D6QQ_head"> <div type="image" title="Popular Pick" msid="77983171" hostid="261"></div></columnHeadThumb>B08286D6QQ</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08286D6QQ_body"><bulletContentRow name="B08286D6QQ_2819256259895522"><bulletContentRowHeading><bulletContentRowHead col="1">Womanista Women's Georgette with Blouse Piece 7510 Sarees (TKIM811_Black_Free Size)</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Perfect for a cocktail function, Diwali cards party or even a fancy evening get-together, this saree combines classic and chic effortlessly. Available is a flowy georgette fabric, this piece drapes perfectly giving your silhouette a dreamy feel. The floral print and black red combo makes it your go-to evening wear. The embellished mirror work on the borders of this saree makes it pop. Pair it with statement earrings for that party look. Comes with a matching solid blouse piece. The length of the saree is 5.5 meters and 0.8 meters for the blouse. Hand wash recommended.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08286D6QQ_6142155263454957"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Flowy Georgette Saree with Embellished Mirror Work Lace</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B0861HGPNZ" columns="1"><bulletContentHeading name="B0861HGPNZ_head"><div type="image" title="Must Have" msid="81412389" hostid="261"></div></columnHeadThumb>B0861HGPNZ</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B0861HGPNZ_body"><bulletContentRow name="B0861HGPNZ_7114688250966223"><bulletContentRowHeading><bulletContentRowHead col="1">Glory Sarees Women's Lycra Saree With Blouse Piece</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Specially designed for Indian festivities, this ruffle saree from Glory Sarees is a must have piece in your ethnic closet. The saree comes in a beautiful grape wine colour with mirror work on the shoulder lace. You also get a matching blouse piece with the saree. The saree is made up of lycra fabric with a soft finish. The saree is easy to wear and very comfortable.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B0861HGPNZ_7501553254637715"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Gorgeous ruffle saree. Available in three different colour variants.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="undefined" columns="1"><bulletContentHeading name="undefined_head"><div type="image" title="Also Consider" msid="81412415" hostid="261"></div></columnHeadThumb>B08DD5W6SB</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="undefined_body"><bulletContentRow name="undefined_2766250410427282"><bulletContentRowHeading><bulletContentRowHead col="1">Anni Designer Women's Orange Color Silk Embriodery Saree</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">This beautiful saree from Cloudtail India is a heavy work silk saree. It is pink in colour and comes with a contrasting blouse material of blue colour. A great option for Indian wedding functions, this saree is extremely beautiful. It is a budget friendly product with a great quality.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="undefined_5226205433376941"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Beautiful silk saree.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed>

You Searched For "Cloudtail" and got 8 results

CAIT lauds CCI's raid on Amazon sellers Cloudtail, Appario

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A US footwear brand has bagged a deal in India that Amazon wanted

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Amazon may have found a way around India’s new e-commerce rules

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HP launches new ENVY notebook portfolio in India starting from ₹104,999

IANS

Stunning sarees for special occasions

BI India Bureau

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