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5 mins read
India has a hot new debate on its plate: Should the likes of Burger King, KFC and McDonald’s menus mention calories?
As per FSSAI new guidelines, restaurants will have to mention the calorific values on menu cards, b…
2 mins read
Burger King’s ad featuring Rahul Bose shows how to make a campaign shot before the lockdown relevant
Here is how to sell an old wine in a new bottle.
4 mins read
The Taste of India: American chains go desi with veg makhani burgers, tandoori tofu subs and achaari pizzas
Over a quarter of the menus of top QSRs like Pizza Hut, Dominos, Subway, McDonald’s and KFC are ‘In…
3 mins read
McDonald’s and Burger King supplier Mrs Bector's Foods to launch ₹540 crore IPO on December 15
A premium biscuit-maker and leading supplier of buns to fast-food chains like Burger King and McDon…
4 mins read
Can brands be truly empathetic?
Can empathy play a larger role in a brand’s life?
2 mins read
India has IPOs worth $5 billion lined up this year— here’s a look at the top candidates
From a subsidiary of the country’s largest bank, the State Bank of India, to a burger joint rivalli…
3 mins read
Shares of PVR, INOX, Burger King, Barbeque Nation tumble as investors panic over the new COVID-19 variant
The concerns over a new strain of COVID-19 virus has once again left the Indian stock markets under…
6 mins read
The relevance of brand colors are redundant, it’s all about differentiation
What do Volkswagen, Volvo, Tata, Ford and GM have in common?
4 mins read
Indigo Paints joins the league of Burger King and Bector's — frenzied IPOs that fizzled out
The Indian stock market has been enjoying the dream run — Sensex topped 51,000-mark this morning, a…
1 min read
Burger King gets Sebi's go ahead to float IPO
New Delhi, Jan 28 () Burger King India Ltd, quick service restaurant chain, has received markets re…
PTI
5 mins read
Does Competitive Marketing Still Work For Brands?
While taking a dig at a rival brand makes brands catch a lot of eyeballs, brand experts feel that t…
2 mins read
Burger King and Beyond Meat say plant-based burgers aren't eating into meat sales
Strong demand for Beyond Burger across retail, restaurant, and foodservice channels drove Beyond Me…
Theron Mohamed
4 mins read
Planning to bring US based food business to India? Here’s how to get the job done
Founded in 1953, Genuine Broaster Chicken is known for serving pressure fried chicken. It will …
2 mins read
DMart owner Radhakishan Damani added more than $5 billion to his wealth in a year — and the billionaire now wants to take over India Cements
Damani is the founder of Avenue Supermarts — the retail company which runs D-mart stores in Indi…
1 min read
All's in the name for Burger King; in legal battles against Indian food joints with similar names
While in some cases, the effort has paid off, some cases are still pending in courts. To name the s…
1 min read
India, are you ready for the Black Burger!
However, the twist in the tale in India lied in the fact that this restaurant has used red, yellow …
1 min read
Burger King at your doorstep soon!
Burger King said that this was for the first time in its history that the delivery-service was laun…
3 mins read
Why Opening Of Burger King In India Is Such a Big Thing?
Fast Food lovers in Delhi qued up in huge numbers to get a taste of the legendary American fast foo…
2 mins read
Here's how Carl’s Jr mutton burgers are way better than Burger King’s
The char grilled mutton patty is the proof that American chefs know how to make a filling meal tast…