Sophia the Robot will soon make her debut in advertisements and might be seen as a brand’s face.

Here’s how Varun Dhawan chooses his brand deals

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In an exclusive chat with Advertising and Media Insider, Ananya Panday talks about her recent assoc…

Malaika Arora talks about her recent association with Kapiva, screening process for selecting brand…

While the cricketer may not appear in stadiums from now on, we have got you covered with a list of …

Singh will represent NBA in India

Exxon is the first company to ever receive a negative score on Human Rights Campaign's corporate eq…

In the age of social media, Millennial and Gen Z actors have an inherent advantage and are consider…

Comic Con will be held in Mumbai this weekend

The idea of having 11 cricketers as ambassadors is to communicate that BharatPe is much more than j…

Onboards Reliance as its Digital Media Partner

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"With only three weeks left until the tournament starts, sponsors still have much work to do to act…

Ananya Panday represents young brands such as Skechers, VEGA, Esprit, ONLY, Fastrack, Lakmé and Gil…

The difference in marketability between Hollywood and Bollywood films has blurred, thanks to variou…

Virat Kohli, as expected, did well on recall too, and came third in the recall rankings.

Despite more and more advertisers investing on influencer marketing, there are a few things they ne…