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Popular social media influencer and <keyword id="13814701" type="General" weightage="50" keywordseo="youtuber-ankush-bahuguna" source="Orion">YouTuber Ankush Bahuguna</keyword> is all set to appear in a short film titled '<keyword id="13814700" type="General" weightage="100" keywordseo="badboli-bhavna" source="Orion">Badboli Bhavna</keyword>'. The film, also featuring <keyword id="707697" type="General" weightage="50" keywordseo="apoorva-arora" source="Orion">Apoorva Arora</keyword>, is directed by Pranjal Dua and produced by India Lifestyle Network. The short film revolves around the life of <keyword id="1096" type="General" weightage="80" keywordseo="bhavna" source="Orion">Bhavna</keyword>, a budding social media influencer and her introvert husband, <keyword id="25700" type="General" weightage="80" keywordseo="sankalp" source="Orion">Sankalp</keyword> who are in a constant struggle of striking the perfect balance between their personal and digital lives and keeping them separate. With the couple celebrating their second anniversary at a romantic dinner, little do they know that they have completely different reasons to rejoice. While the quiet Sankalp just wants to celebrate his relationship, Bhavna considers reaching 1 million followers to be a far more important milestone. "The fascinating life of social media content creators and their persona has always influenced our lives to some extent. This short film is a lighthearted, fun-entertainer that will give the audiences a glimpse into the lives of these social media stars. 'Badboli Bhavna' is a short film that will leave audiences across India with ample food for thought," said <keyword id="6569807" type="General" weightage="50" keywordseo="girish-prabhu" source="Orion">Girish Prabhu</keyword>, Head of Amazon Advertising. 'Badboli Bhavna' premieres on May 5 on Amazon miniTV.

Social media influencer Ankush Bahugunato appear in a short film titled 'Badboli Bhavna'

To all those women who believe that slim models, hour-glass figure freaks and weight-conscious yummy-mummies are those who exists only in the reel world, let me tell all of you that I was one of you who thought so myself. 
 
Being chubby and a foodie from as long as I can remember, I used to indulge in black forest pastries and eat a banana with sugar after lunch as dessert. Worse still I used to believe in eating milk powder or taking tablespoons full of condensed milk to keep me healthy. 
 
Life for me was always an XXL. It did two things to me – it made me immune to the snide remarks and thoughts of others around me and what it actually did- it made me confident to excel in whatever I was good at. 
 
Not sports, but oratory. I was gifted with the gift of the gab. I could speak for minutes and win JAM sessions hands down; I could speak at any function or event and could simply hog the limelight on stage. Maybe that was the way I could combat the fact that I was living to eat and not the way it should be. 
 One day I just wanted to prove to myself how strong I really was -I decided to show people that I am as strong as the ‘rock of <keyword id="106402" type="COUNTRY" weightage="20" keywordseo="Gibraltar">Gibraltar</keyword>’. So that fateful morning, I got up and told myself that I needed to be healthy. I told myself that I should be able to live a healthy life and that a healthier life would make me happier. The thought stemmed from the fact that if I could do so many things better than anyone else, losing <keyword id="17819" type="UNKNOWN" weightage="20" keywordseo="weight">weight</keyword> and getting into some shape for myself, should not be as daunting as it seemed. 
 
<a href="http://www.businessinsider.in/paypals-recharge-programme-wants-women-technologists-on-a-break-to-get-back-to-work/articleshow/57512575.cms">ALSO READ: PayPal's 'Recharge Programme' wants women technologists on a break to get back to work</a> 
 
First thing was to abstain from the yummy ever-so-tempting rolls, croissants, and pastries that I so adore. It was not easy, but gals let me candid here, it was not impossible. I would tuck into spoonfuls of cut fruits and imagine them to be my tasty creamy rolls. 
 
I would tuck into veggies and grilled healthy chicken and fish and think them to be batter fried and crispy 65’s! It took a long time….longer than I ever imagined. It was a frustrating journey not only for me but for my family- my mom was at the receiving end…my hunger and frustration would know no bounds and my otherwise cheerful demeanor was changing. 
 
It was my mom who believed more than me that I could even touch the skies if I really wanted to, and it was her confidence in me that took me to the day when the inch loss slowly became the obvious weight loss. I slowly began coming to terms with my ‘Standing on the scales’ (a still very scary experience) experience. 
 
<a href="http://www.businessinsider.in/ola-play-now-available-on-olas-rental-offering/articleshow/57536849.cms">ALSO</a><a href="http://www.businessinsider.in/ola-play-now-available-on-olas-rental-offering/articleshow/57536849.cms">, READ: Ola Play is now available on Ola’s Rental offering</a> 
 Clothes started becoming loose and my face began to shrink. I could now try clothes that were once meant only for the slim and trim. It did take a whole change of the mind- in fact; it was both the mind and the body that I had to control. Exercise became a part of life. Salads and sprouts became friends and grilled <keyword id="6181" type="COMPANY" weightage="20" keywordseo="Food">food</keyword> an option for dining out. It took more and more time. 
 
In almost close to a year, I had transformed. My body was in shape, my diet was healthier and my exercise routine made me fitter. While these changes made me ecstatic, I learned two valuable lessons in my life- two lessons that I will never ever forget- lesson one, ‘belief’ and lesson two, ‘control’. 
 
<a href="http://www.businessinsider.in/this-y-combinator-backed-co-working-space-is-changing-the-workplace-set-up-in-bengaluru-now/articleshow/57495690.cms">ALSO READ: This Y-combinator backed co-working space is changing the workplace set-up in Bengaluru now</a> 
​ Belief in oneself, it is this belief in the positive and belief in what people who care for you say to you, that can help move mountains. Control- of the mind and body- It taught me to begin to start looking at things differently. In my mind I would take- on an impossible task and think I was doing what I loved to do and then as simple as it may sound, the task would become seemingly easy to crack. <keyword id="51958" type="ENTERTAINMENT" weightage="20" keywordseo="YES">Yes</keyword>, girls, nothing in life comes easy, but throwing my weight around and becoming fitter made me beautiful, from within! 
 
This article was authored by <keyword id="1096" type="PERSON" weightage="20" keywordseo="Bhavna">Bhavna</keyword> who is a communications professional

Throwing
my weight around

<ul><li>ITC Sunfeast Mom’s Magic survey finds that 90% Indians miss calls from their mothers at least once a week.</li><li>So, Sunfeast Mom's Magic's composed a ringtone that can be used as an identifier for a mom's calls anywhere.</li></ul>All of us get numerous phone calls every day but we try and never miss important calls. We all love our moms, but out of all the calls that we get, we end up missing most calls from our mom, possibly thinking that we can call her back anytime. A survey was conducted by Sunfeast Mom's Magic, ITC's premium cookie brand, to understand this behaviour/insight. According to the survey, around 90% people missed their mothers’ calls at least once a week. Many times, when people were either at work or outside with friends, they ended up missing their mom’s calls. <keyword id="573660" type="General" weightage="20" keywordseo="actress-kareena-kapoor" source="Orion">Actress Kareena Kapoor</keyword>, a mother of two herself, lends her support to the brand’s#NoMoreMissedCallsFromMom initiative by urging everyone to not let their mothers’ calls go unanswered. The brand has released a film in which it has asked people to share their stories about the type of phone calls they receive in a day. The film reflects on the finding that people rarely missed a call from their boss, friends or their partner. And then, participants were asked ‘How often do you answer your mother’s call?’ The participants were played a clip shot of their mothers, where the moms express their sentiments about why they like to stay in touch with their children and how they feel if the phone call goes unanswered. The film ends with a solution in the form of Sunfeast Mom's Magic Ringtone that can be set against their mom’s contact. If anybody’s phone rings with this ringtone, others would recognise that it is a call from the Mom and can encourage them to pick up the call. <div type="Youtube" id="T_DqIXctTbc" title="Sunfeast Mom’s Magic #NoMoreMissedCallsFromMom" thumbUrl="https://i.ytimg.com/vi/T_DqIXctTbc/mqdefault.jpg"></div> Speaking on the launch, Ali Harris Shere, Chief Operating Officer, Biscuits &amp; Cakes Cluster, Foods Division, <keyword id="186707" type="General" weightage="20" keywordseo="itc-limited" source="Orion">ITC Limited</keyword> said, “Mothers are an irreplaceable aspect of our lives and yet, a majority of us are unable to prioritize her during a working day/ week. While many people make efforts to keep in touch with their partners, friends and colleagues, they sometimes fail to prioritise calls from their Moms. A short conversation with a mother can ease her concerns and provide the reassurance that she needs. With the #NoMoreMissedCallsFromMom campaign, we hope to create larger awareness about this issue and encourage people to answer/ return their mothers calls.” Celebrity mothers Soni Razdan and Bhavna Panday have lent their support to the campaign via social media, by putting out short videos sharing a mothers’ perspective. Sharing her personal experience, Soni Razdan said, “There are countless calls we receive every day from friends, colleagues, etc., and we never miss any of them. Somehow, when our moms call, we always tell her "I'll call you back later.” Every day, lakhs of calls from moms go unanswered. Let's fix it now. In introducing an exclusive Mom's Magic ringtone, Sunfeast has done a wonderful thing for moms, so her calls are never left unanswered! My daughters Alia and Shaheen have already set this ringtone for me, so they never miss my calls anymore. Now it's your turn. Encourage your friends and colleagues to answer the call if they hear this ringtone on their phone. Let's make sure nobody misses their Mom's call.” Adding another perspective, Bhavna Panday shared, “Ananya and Rysa would sit next to me when they were children, talking to me for hours on their toy phones. Both of them are so busy these days, and they rarely answer their phones when they are occupied with work or shoots. Now they both use Mom's Magic Ringtone whenever I call so that people around them also know it is their mom calling and they need to answer. I urge all of you to download the Moms Magic ringtone, and set it as your Moms ringtone. Even when you hear it on other people's phones, encourage them to answer the call.”

ITC Sunfeast Mom’s Magic urges everyone to not let their mothers’ calls go unanswered in a campaign with Kareena Kapoor

#EmpoweringBusiness | The MSME Exchange: Your problem, their solutions

<ul class="summary-list"><li>Critical Role's animated series, "The Legend of Vox Machina," is back for its third season.</li><li>CR's cofounders say they're blown away by the international reception.</li></ul>Close to a decade ago, <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-dungeons-dragons-sold-out-live-show-wembley-arena-2023-9">eight nerds started playing their "Dungeons &amp; Dragons" game</a> out of a studio in Los Angeles and live-streaming it on Twitch.Now, that "D&amp;D" game has been adapted into the Amazon-backed animated series The Legend of Vox Machina, which is <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-amazon-nerdworld-legend-of-vox-machina-season-three-2024-10">back for its third season.</a>Apart from working on their Prime Video animation, the eight cast members of "Critical Role" now <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-candela-obscura-liam-obrien-gothic-horror-gaming-2024-4">sell out arenas</a> when they hold live shows. On a day-to-day basis, they run the company by the same name, with investments in an <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-daggerheart-preorders-2024-9">in-house game publishing arm</a> and <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-liam-obrien-moonward-podcast-book-publishing-comics-media-2024-8">new audio dramas</a>. But while most of their work remains stateside, they're eyeing their international fans — as similar nerdworld businesses <a target="_blank" class="" href="https://www.polygon.com/trailer/445986/dimension-20s-raucous-live-shows-come-to-dropout-next-month">expand beyond their original countries.</a>During an interview with CEO Travis Willingham and his fellow cofounders, Liam O'Brien, Marisha Ray, and Ashley Johnson, BI asked the group what they thought of watch parties for "The Legend of Vox Machina" being held in Singapore and other international locations."All of us know how important stories — and other people's stories — have been to us, personally," O'Brien told BI. "So to know that we're in that position where we've created a story together that is now of such worth to people all over the planet is just such a gift."Now they have a wish list of locations their live shows could go to in the months and years to come, Willingham said. On that slate is South America and Australia, where they've seen their fan base grow. And now they're putting Singapore on that "big list," too."We'll have a big old party," Willingham added. "Tell us where we're eating and drinking, we'll throw down."Critical Role sold out its <a target="_blank" class="" href="https://www.businessinsider.com/critical-role-wembley-live-show-nerd-heaven-2023-10">2023 live show at London's Wembley Arena</a>. And more recently, they took their live show to the Greek in Los Angeles, their home ground. These shows — where a crew plays "D&amp;D" in front of an audience — continue to draw crowds comparable to the biggest names in music. In January, CR's peers, the <a target="_blank" class="" href="https://www.businessinsider.com/matt-mercer-brennan-lee-mulligan-critical-role-dimension-20-collaboration-2024-8">Brennan Lee Mulligan</a>-helmed <a target="_blank" class="" href="https://www.businessinsider.com/dimension-20-new-season-misfits-and-magic-aabria-iyengar-2024-9">"Dimension 20,"</a> are playing <a target="_blank" class="" href="https://www.businessinsider.com/how-dimension-20-dropout-built-nerdworld-empire-madison-square-garden-2024-7">Madison Square Garden</a> in New York. <h2 id="66ed4085-4018-4b54-b7e2-e6940bae2920">10,000 miles from Los Angeles, a beacon of Critical Role fandom</h2><div type="image" title="The cast of &quot;Critical Role&quot; sits around the gaming table in their California studio. " height="1080" width="1920" msid="114112329" hostid="261" sizebytes="200386"></div>At the TableMinis gaming store in Singapore — a world away from Los Angeles — over a dozen CR fans piled into the venue's lounge to watch the new season of "Vox Machina" together.Farez Najid, who co-owns TableMinis, said he started playing "D&amp;D" years ago because of CR."CR opened up our minds to the idea that this game of 'D&amp;D' is more than just something you play in a basement — it's a lifestyle now," Farez told BI. "People are coming together to see a story unfold, and they're attached to the characters."He added that CR — and game master Matthew Mercer — inspired him to start his own gaming business. He now makes a living game-mastering "D&amp;D" games for playgroups.The second tranche of "The Legend of Vox Machina" is now here. Episodes are being released weekly on Prime Video in sets of three. In this week's release, Vox Machina battles a dragon (voiced by O'Brien) and contends with the demon Zerxus Ilerez. And as the season hits its midpoint, cast members Laura Bailey and Taliesin Jaffe's characters, Vex'ahlia and Percy, fall deeper in love.The second tranche's episodes contain major campaign moments — like the half-elf Vax'ildan's (also voiced by O'Brien) hot tub heart-to-heart talks with Percy. Getting to revisit the hot tub scene, a highlight of CR's first "D&amp;D" campaign, was "so great" and a "beautiful" point of the season, Bailey said."Vex and Percy's relationship is one of my favorite things about Campaign One," Bailey told BI. "I loved all of the really intimate moments. I loved all the really tragic moments. It was horrible and wonderful to get to go down that path again."Ephraim Chua, 32, told BI he's excited to see how CR has adapted its main campaigns for the animated series. Bhavna Vasnani, 34, is looking forward to seeing the crew's epic battle with the dragon Raishan.CR's Johnson, a BAFTA-winning voice actor, told BI she thought international watch parties and other events were a wonderful way to "connect with the world."Willingham told BI that when it comes to CR's content, "there's a seat for everybody at the table.""Everybody can make their own adventures and find their own groups as well," Willingham said. "And if we've had a hand in helping that along the way, we're all the more thrilled for it."

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Social media influencer Ankush Bahugunato appear in a short film titled 'Badboli Bhavna'

IANS

Throwing my weight around

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ITC Sunfeast Mom’s Magic urges everyone to not let their mothers’ calls go unanswered in a campaign with Kareena Kapoor

BI India Partner

#EmpoweringBusiness | The MSME Exchange: Your problem, their solutions

Business Insider India

Critical Role CEO Travis Willingham says the crew's got an international wishlist of places to take their nerdworld business

Cheryl Teh

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