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2020's up and comers of advertising from firms like Droga5, BBH LA, and Laundry Service
These pros come from traditional ad agencies and consulting companies, production companies expandi…
Tanya Dua
This Is The Real Reason Tesco Dropped Ad Agency Wieden + Kennedy For BBH
The ailing supermarket said in a press release the appointment of BBH - and also Blue Rubicon as it…
Lara O'Reilly
Sony Exec Explains Why Playstation Kept Running Its 'Perfect Day' Campaign After Lou Reed's Death
In Sony's "Perfect Day" commercial for the PlayStation 4, gamers enter a state of sedated bliss whi…
Richard Feloni
Finally, Someone Wants To Hear About Your Video Game Exploits
The "Greatness Awaits" campaign marks an important return to targeting hardcore gamers. As the vide…
Richard Feloni
4 Reasons Why South Africa's Huge Economic Problems Are Far From Over
Fiscal data remains a weak spot, and we think it is something that likely triggers ratings downgrad…
Steven Perlberg
Samsung just released a 43-second response to the 'crush' ad Apple was lambasted for last week
Apple's ad for its new iPad Pro caused an internet meltdown and the company later apologized for th…
Sarah Gray
Times Prime rolls out India’s first AI-driven Omni channel marketing campaign
Lifestyle app, Times Prime, has launched its first AI-generated omni-channel campaign for its new t…
Lifestyle super app Times Prime unveils new brand campaign ‘No Times Prime is a crime’
Featuring veteran actor Saurabh Shukla and upcoming star Mihir Ahuja, the new brand film created…
Why Singapore still loves crypto
A new survey from the advertising firm BBH found one in three Singaporean respondents invested in c…
Parisa Hashempour
How crypto innovation is sweeping the globe
From the US to Ghana to Singapore, Web3 is changing financial lives. Here's a look at how crypto is…
Drake Baer
Vivo launches a campaign for Vivo V19 featuring Aamir Khan
vivo's latest ad with Aamir Khan highlights its camera features in V19.
Publicis Groupe integrates Indigo Consulting’s digital marketing teams with Publicis Worldwide
Indigo will advance its capabilities and strategic alliances across the tech ecosystem to deliver T…
Barbie’s global campaign reminds us how kids playing with dolls can aid in developing empathy and generosity at an early age
It reminds caregivers how doll play can change the world by helping kids develop more empathy and g…
A Wall Street firm surveyed 300 global investors on the state of ETFs today - and they revealed the 4 most attractive strategies right now
During times of market turmoil, fixed-income ETFs are the top choice for investors across the US, E…
Akin Oyedele
All India Football Federation pledges to donates ₹25 lakh to PM CARES Fund
In wake of the crisis caused by Covid 19 pandemic, All India Football Federation has pledged to con…
World Mental Health Day: How to address the challenges of overworking in an ad agency
On Mental Health Day, we decided to speak to industry experts to discuss what we can to normalise h…
From promoting religious harmony to urging the audience to keep their inner child alive, how Surf Excel’s Daag Acche Hain has evolved over the years
Holi is a natural fit for Surf Excel. We all stain our clothes while celebrating this festival of c…
Uber is going to advertise in India for the first time, share real-life stories
The campaign is inspired by stories from our riders as well as drivers. In this bid, Uber India has…
Here’s what experts have to say about Cadbury Dairy Milk’s latest ad that has taken the internet by storm
Mondelez India and Ogilvy India gave reimagined one of their popular ads from the 90s
Meet the agency behind two of this year's controversial ads for Peloton and Zola
Though Mekanism's profile is not as high as that of other independent agencies like Wieden and Kenn…