Ariel is urging men to be equal partners playing Equal roles. Because when we see equal, we #ShareT…

New Delhi, July 4 (IANS) WhatsApp on Saturday launched its first brand campaign in India that narra…

International Advertising Association highlights how advertising can help get the economy back on t…

The new film has been conceptualised by BBDO

As Idea launches its new campaign, we look back at some of its iconic advertisements that were way …

A Japanese tire company has released a horror-film inspired video that's gone viral in part because…

Facebook and Cisco are providing free wi-fi to about 1,000 merchants in 50 different countries that…

It's either hilarious or horrifying, depending on your point of view. But all the M&M's charact…

"A Super Bowl commercial, is a great opportunity to show the re-designed, re-engineered and re-inve…

India’s small towns have been running behind big cities for a long time — but that’s no longer true…

As per Kantar's report, consumers rate Heineken’s ‘Cheers to all’, the world’s most creatively effe…

There’s no denying that climate change is a cause of concern, one of the biggest in fact at present…

Brands like Crypto.com, Budweiser, and Doritos are planning ads for the upcoming Super Bowl on Febr…

"The piece is about the ongoing practice and normalization of misogyny in the ad industry," Zoe Sca…

This year’s Lions juries see the highest ever representation from global brands

Ogilvy India, McCann Worldgroup India and The Womb Communications have been named among some of the…

"Throughout this year, the campaign will see multiple creative executions land in high profile cul…

"You carve out lanes of responsibility, and make sure that there won't be a lot of jump balls, beca…

With the lens, Foot Locker and its agency BBDO New York are seeking to creatively combining augment…