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You Searched For "Authentic Brands Group" and got 20 results


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2 mins read

Sports Illustrated ex-publisher wants $200 million from Authentic Brands Group, saying it stole website and employees

The Arena Group and Manoj Bhargava say Authentic Brands plotted with Minute Media to hand the brand…

Jack Newsham,Laura Italiano   


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1 min read

Carla Mozée   


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1 min read

Adidas agrees to sell Reebok for $2.5 billion to a company aiming to go public this summer

Reebok will be bought by Authentic Brands Group, which also owns Brooks Brothers and Forever 21. T…

Isabelle Lee   


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7 mins read

Gen Zers want you to know they are sick of extravagant influencer brand trips

The generation that has grown up with social media say the lavish lifestyles of the internet's rich…

Lindsay Dodgson   


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1 min read

Meet the CEO behind the company that owns the rights to all your favorite bankrupt brands and dead celebrities, from Forever 21 to Marilyn Monroe

That could be due to the foresight of CEO Jamie Salter, who has used this time to assemble a vast p…

Taylor Nicole Rogers   


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1 min read

Bankrupt Brooks Brothers received an initial bid of $305 million from Sparc Group, a venture backed by Simon Properties and Authentic Brands Group

Authentic Brands Group and Simon Properties have teamed up to make a $305 million stalking horse bi…

Catherine LeClair   


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1 min read

Owner of Aeropostale, Forever 21, Juicy Couture set to buy Brooks Brothers for $325 million

Brooks Brothers announced that Authentic Brands Group and SPARC were the winning bidders for the ba…

Catherine LeClair   


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2 mins read

Zahra Tayeb   


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2 mins read

Authentic Brands Group is considering buying Brooks Brothers. Here are the other dead brands the company has bought up this year.

Authentic Brands Group is interested in purchasing bankrupt retailer Brooks Brothers and has been b…

Catherine LeClair   


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4 mins read

5 marketing experts on how to pull off a heritage-month campaign that's authentic and builds trust with the community

Marketing experts say authenticity is key for effective and inclusive heritage month or recognition…

Erica Sweeney   


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2 mins read

Aryaman Birla adds premium restaurants like Hakkasan, Yauatcha to group’s hospitality portfolio

Aditya Birla New Age Hospitality (ABNAH) founded by Aryaman Vikram Birla, said that it acquired 100…

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3 mins read

Less than half of brands are seen as trustworthy by consumers across the world today: Havas’ Meaningful Brands Report 2021

The survey finds that consumers are today desperately seeking transparency & tangibility but brands…

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3 mins read

Print emerges as one of the credible mediums to influence brand perception: Report

The report also reveals that there was a huge uptake of news apps. Around 57% of the respondents of…

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2 mins read

Yardley launches a new campaign with brand ambassador Kriti Sanon

The TVC has launched across multiple channels across regions, including digital

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1 min read

Short-form video creators are building personal brands powerful enough to amass millions of followers this webinar will teach you how

On Thursday, October 12 at 1 p.m. ET, Insider is hosting its seventh and final short-form video bes…

Insider Inc.   


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2 mins read

Syska Group onboards Rajkummar Rao as its brand ambassador

The partnership will also see Syska Group launch a new ad campaign with Rajkummar focusing on LED a…

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4 mins read

Instagram paid partnership: A new era of Influencer Marketing

​​Businesses have understood the art of influencing through social content creators, and the value …

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2 mins read

Wipro acquires packaged food and spices brand Nirapara

Wipro Consumer Care on Monday announced its entry into the packaged food and spice segment by acqui…

PTI   


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8 mins read

Exclusive: Gozoop Group acquires Stratton Communications; acquired agency will be rebranded as Sm(all) and will focus on challenger brands

Acquired agency Sm(all) aims to move beyond advertising and focus on creating a cult following for …

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2 mins read

EatFit signs Mithila Palkar as brand ambassador to promote new range of multigrain pizzas

Mithila Palkar, who has risen to popularity with her hugely popular OTT work, has become a househol…