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<keyword id="399907" type="General" weightage="20" keywordseo="Meta" source="Orion">Meta</keyword> (formerly <keyword id="6354576" type="General" weightage="20" keywordseo="Facebook" source="Orion">Facebook</keyword>) on Tuesday appointed <keyword id="5177992" type="General" weightage="20" keywordseo="Meghna-Apparao" source="Orion">Meghna Apparao</keyword> as the <keyword id="12977174" type="General" weightage="20" keywordseo="Director-of-e-commerce" source="Orion">Director of e-commerce</keyword> in India to lead the strategy and solutioning that is focused on the company's e-commerce advertisers. Apparao's appointment comes on the back of a series of senior leadership recruitments in the past two years, and many in the recent months, across policy, partnerships, and other key verticals, demonstrating the company's expanding charter and commitment to India. "I am thrilled to welcome Meghna as she joins our team to lead this mandate and to shape the role our apps can play in enabling the growth of some of India's largest online and retail businesses," <keyword id="1385839" type="General" weightage="20" keywordseo="Arun-Srinivas" source="Orion">Arun Srinivas</keyword>, Director and Head of Global Business Group at Meta in India said in a statement. As a part of her role, Apparao will spearhead the company's strategic relationship with the country's leading brands in the e-commerce space, enabling a stronger partnership through Meta platform solutions. Apparao comes with 20 years of experience in senior sales, marketing, and business strategy roles at companies such as Unilever, Amazon, Godrej, and Licious. Her last assignment was with Licious, where she was the Chief Business Officer. In 2018, she was also selected for the Chevening Fellowship program at the University of Oxford. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/mobile/news/realme-9i-smartphone-first-impressions-tall-display-stylish-design-and-promising-specs/articleshow/88968686.cms">Realme 9i first impressions — Tall display, stylish design and promising specs</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/coffee-day-enterprises-stock-climbs-70-in-7-days/articleshow/88968519.cms">Coffee Day Enterprises stock climbs 70% in 7 days</a>

Meta appoints Meghna Apparao as the Director of e-commerce in India

Facing intense political heat in India, <keyword id="6354576" type="UNKNOWN" weightage="20" keywordseo="facebook">Facebook</keyword> on Monday announced the appointment of former <keyword id="6354720" type="UNKNOWN" weightage="20" keywordseo="ola">Ola</keyword> Chief Operating Officer <keyword id="1385839" type="PERSON" weightage="20" keywordseo="arun-srinivas">Arun Srinivas</keyword> as director of its Global Business Group to lead the strategy and delivery of the India marketing solutions charter that is focused on large advertisers and agencies. Srinivas' appointment comes after a series of senior and leadership recruitments in recent months across marketing, partnerships, communications, and other key verticals in the country. "Large businesses and agencies play a crucial role in the country's digital economy and are critical to driving ecosystem standards for media," Sandeep Bhushan, Director and Head of Global Marketing Solutions, Facebook India, said in a statement. "I am thrilled to welcome Arun as he joins our team as Director GBG, and leads the mandate to shape the role the Facebook family apps can play in enabling businesses, supporting India's economic recovery, and building the digital advertising ecosystem of the country." As a part of his role, Srinivas will spearhead the company's strategic relationship with the country's leading brands, agencies, and partners to drive Facebook's revenue growth in key channels in India, and partner the media and creative ecosystems for accelerating adoption of digital tools by businesses. He will have the company's key business vertical teams, agency teams, and business solutions teams reporting into him. Srinivas comes with 24 years of experience in senior sales and marketing roles at companies such as Ola, Unilever, and Reebok. He also did a stint at investment firm WestBridge Capital Partners where he led the consumer vertical. The social networking giant recently courted controversy after a Wall Street Journal report on August 14 said that the top leadership at Facebook's India office refused to apply the company's own rules to politicians from the Bharatiya Janata Party (BJP), despite clear violations of Facebook's policies against incitement to violence, hate speech, and misinformation. Following this a coalition of 41 civil rights groups demanded that Facebook India should immediately place its public policy head Ankhi Das on a leave of absence pending a full audit of the company and an investigation into her statements as reported in WSJ.

Facebook brings on board Ola's former COO Arun Srinivas to lead India marketing solutions

<keyword id="399907" type="General" weightage="100" keywordseo="meta" source="Orion">Meta</keyword> on Monday appointed <keyword id="2068227" type="General" weightage="80" keywordseo="vikas-purohit" source="Orion">Vikas Purohit</keyword> as the Director of <keyword id="9934614" type="General" weightage="80" keywordseo="global-business-group" source="Orion">Global Business Group</keyword> for its <keyword id="3658" type="General" weightage="80" keywordseo="india" source="Orion">India</keyword> operations. Purohit will report to Arun Srinivas, Director and Head of Ads Business for Meta in the country. He will spearhead the company's strategic relationship with the country's leading brands and agencies to drive Meta's revenue growth across key channels in India, the company said in a statement. "India's largest businesses and agencies are playing a crucial role in the country's expanding digital economy and are building innovative business models that are inspiring marketers globally," said Srinivas. Purohit will also partner with the media and creative ecosystems for accelerating adoption of digital tools by the largest advertisers and agencies. He earlier worked with companies such as Tata CLiQ, Amazon, Reliance Brands Limited, Aditya Birla Group and Tommy <keyword id="257599" type="General" weightage="80" keywordseo="hilfiger" source="Orion">Hilfiger</keyword>. He started his career at Aditya Birla Group before joining Hilfiger and then heading retail at Reliance Brands Limited. At Amazon he played an instrumental role in leading and building Amazon Fashion. His last stint was at Tata CLiq, where he joined as COO before moving on to become the CEO. Purohit is an alumnus of Indian Institute of Management-Bangalore. "Purohit joins our team to shape the role that Meta platforms can play in enabling businesses, supporting India's economic growth, and building the digital advertising ecosystem of the country," said Srinivas. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/mobile/news/samsung-galaxy-s23-series-may-be-priced-higher-than-the-s22-series-launch-date-specs-and-more/articleshow/96847198.cms">Samsung Galaxy S23 series may be priced higher than the S22 series – launch date, specs and more</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/health-edtech-platform-virohan-raises-7-million-in-funding-led-by-blume-ventures/articleshow/96849208.cms">Health edtech platform Virohan raises $7 million in funding led by Blume Ventures</a>

Meta hires Vikas Purohit as Head of Global Business Group in India

<ul><li>Ola launched <keyword id="2761554" type="UNKNOWN" weightage="20" keywordseo="OLA-DRIVE">Ola Drive</keyword>, its self-drive car sharing service.</li><li>Ola Drive will initially be available in Bengaluru.</li><li>It is also offering short-term rentals like for two hours for a deposit of ₹ 2,000.</li></ul>Ola has launched its self-drive car sharing service called Ola Drive. The service will be available in Bengaluru initially but will be expanded to Hyderabad, Mumbai, and New Delhi soon after. In March, Ola <a href="https://www.businessinsider.in/ola-will-race-zoomcar-in-self-drive-car-rentals-with-a-500-million-bet/articleshow/68614269.cms">confirmed</a> the launch of its self drive service to Business Insider. It kickstarted this offering by pumping in $500 million, a source had then told Business Insider. “India’s car-sharing market has immense potential and opportunity, which is yet to see a large-scale investment in technology and operations to make the model viable. Our expertise in serving millions of customers through a large fleet of vehicles across 250 plus cities has been instrumental in making ride-hailing a norm in India. Ola Drive has been built on the same DNA and will play a transformative role in defining India’s car-sharing market in the next decade,” Arun Srinivas, Chief Sales and Marketing Officer at Ola, said. Now, Ola claims that its self drive service will be 30% cheaper than its competitors in the market like <keyword id="6368965" type="UNKNOWN" weightage="20" keywordseo="zoomcar">Zoomcar</keyword>. It is also offering short-term rentals like for two hours for a deposit of ₹ 2,000. It will also allow users to design their own package – from number of kilometres to hours of rental. The self-drive car rental service will put Ola in direct competition with Zoomcar and Drivezy, while pushing forward Ola’s existing fleet business. See Also: <a href="https://www.businessinsider.in/ola-will-race-zoomcar-in-self-drive-car-rentals-with-a-500-million-bet/articleshow/68614269.cms">Ola will race Zoomcar in self-drive car rentals with a $500 million bet</a>

Ola’s new self-driving service is priced 30% lower than competitors

New Delhi, Dec 23 () Ride hailing platform Ola on Monday said it will expand its AI-enabled safety feature 'Guardian' to 17 cities across India and Australia.
 The 'Guardian' feature uses real-time data from rides to automatically detect irregular trip activity, including prolonged stops and unexpected route deviations.
 These alerts are flagged off in real-time to Ola's 24x7 Safety Response Team that immediately reach out to customers and drivers to confirm if they're safe and offer on-the-call assistance until ride completion.
 "After running a successful pilot across multiple cities in India and international markets, the 'Guardian' feature is going live in 16 Indian cities as well as Perth in Australia. Ola aims to take Guardian to more cities in the coming quarter," Ola said in a statement.
 It added that Ola Guardian is built on artificial intelligence and machine learning capabilities on the Ola platform which enables it to continuously learn and evolve from millions of data points to improve risk signalling and instant resolution.
 Apart from the four metros, the feature will be available in Bengaluru, Pune, Hyderabad, Bhubaneshwar, Chandigarh, Nagpur, Jaipur, Ahmedabad, Lucknow, Coimbatore, Indore and Trichy.
 "Our safety initiatives such as emergency button, facial recognition system for driver authentication, and one-time-password (OTP) system, are innovations that have all been built in India and now lead the global benchmarks for the mobility industry," Ola Chief Sales and Marketing Officer Arun Srinivas said.
 Ola said it also conducts mandatory verification through stringent criminal records checks as well as mandatory online training for drivers that includes modules like customer service and etiquette, platform usage, partner support, defensive driving amongst others.
 "To prevent driver impersonation, Ola has put in place a facial recognition system in place, which prompts on-duty drivers to upload a selfie and authenticate themselves multiple times in between rides. This feature is live across India and is also being piloted in various international markets," it added. SR SHW
SHW

Ola to expand 'Guardian' safety feature to 17 cities in India, Australia

<ul><li>On Sunday (November 3), <keyword id="2578389" type="ORGANIZATION" weightage="20" keywordseo="AQI">AQI</keyword> levels went beyond 1000 in multiple places in Delhi. </li><li><keyword id="6369698" type="UNKNOWN" weightage="20" keywordseo="corporates">Corporates</keyword> in Delhi have been facilitating work from home as well as providing flexible timings to help employees stay indoors.</li><li>Many have also installed advanced level air purifiers to control air quality inside office premises.</li></ul>Delhi’s severe <keyword id="55910" type="ORGANIZATION" weightage="20" keywordseo="Air-Pollution">air pollution</keyword> levels has everyone worried. Schools are shut, odd even scheme is announced, and masks are selling like hotcakes. On Sunday (November 3), AQI levels went beyond 1000, and just then, Monday blues for professionals took a serious turn. But corporates too have taken steps to protect their employees from Delhi’s toxic air Work from home Almost all major companies urged their employees to work from home and stay indoors. Companies like H&amp;M, Coca Cola, KFC and offered flexible work timings as well as work-from-home option. H&amp;M India <a href="https://www.latestly.com/india/news/delhi-air-pollution-hm-kfc-coca-cola-others-allow-employees-flexible-timings-work-from-home-options-1315079.html">reportedly</a> gave its employees the flexible timing option till November 15. Securing the workplace Many companies are securing their workplaces, making way for a sustainable approach. <keyword id="51757" type="COMPANY" weightage="20" keywordseo="TIMES-INTERNET">Times Internet</keyword> in its Delhi offices of Noida and Gurugram installed “electrostatic precipitators/chemical filters in the centralized air conditioning plant”. This ensures that the air quality inside the office premises ranges between good and satisfactory levels. Startups like <keyword id="44033" type="PERSON" weightage="20" keywordseo="hike">Hike</keyword> too installed the same in 2016. Hike’s advanced Oxidation system based on Ionized Hydro Peroxides. “The system is based on Advanced Oxidation Process (AOP) i.e., Hydrogen Peroxide to reduce microbial contamination and gaseous contamination . Hydro-Peroxides are very effective at destroying harmful microbial in the air and on the surfaces.It does not require the pollutants to travel to the unit for treatment or filtration. These oxidizers produced are friendly which means that revert back to oxygen and H2O after the oxidation of the pollutant,” explained the company. With this, the average AQI at Hike has been at 89 throughout October. <div type="image" title="AQI Level at Hike - 6th November 2019" msid="71940067" hostid="261" caption="&amp;lt;p&amp;gt;AQI Level at Hike - 6th November 2019&amp;lt;/p&amp;gt;"></div>

AQI level at Hike on November 6, 2019 No surge pricing Ride-hailing companies Ola and Uber both announced that they would cancel surge pricing as the Indian capital suffered. Uber started a campaign called #Leaveyourcarbehind, to promote shared mobility. Meanwhile, Ola announced that there will be no peak pricing on rides during the period of the odd-even scheme which is between November 4-15. “The implementation of the odd-even scheme offers an opportunity to further unlock the potential of shared mobility. We are ensuring that all our services across cabs, autos, bikes and shared cabs, will be available to serve citizens,” said Arun Srinivas, chief sales and marketing officer at Ola.

You Searched For "Arun Srinivas" and got 9 results

Meta appoints Meghna Apparao as the Director of e-commerce in India

IANS

Facebook brings on board Ola's former COO Arun Srinivas to lead India marketing solutions

IANS

Meta hires Vikas Purohit as Head of Global Business Group in India

IANS

Ola’s new self-driving service is priced 30% lower than competitors

Sanchita Dash

Ola to expand 'Guardian' safety feature to 17 cities in India, Australia

PTI

Delhi’s corporates are allowing work from home, installing air purifiers, to save their employees from pollution

Sanchita Dash

BJP winner candidate list for Lok Sabha Elections 2019

BI India Bureau

BJP candidate list for lok sabha elections 2019

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Here’s how the advertising and marketing industry reacted to Union Budget 2021

BI India Partner

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