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1 min read

Reliance Brands to acquire Alia Bhatt-promoted kidswear brand Ed-a-Mamma

Reliance Brands, part of Reliance Retail Ventures Ltd (RRVL), is planning to buy Ed-a-Mamma, a kids…

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2 mins read

Reliance Retail picks up 51% in Alia Bhatt’s clothing brand Ed-a-Mamma

Reliance Retail Ventures Limited (RRVL) said on Wednesday that it had signed a joint venture with a…

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3 mins read

Alia Bhatt-owned Ed-a-Mamma has made sustainable fashion affordable, others can too, says company’s biz head

While there’s growing awareness for sustainable fashion and consumers are willing to make more e…