Ad spend in Asia Pacific expected to grow 5.9% in 2021

Television ad spends will rise from US$171bn to US$178bn over the same period

The findings are a part of the 12th edition of KPMG's M&E report titled ‘A year off script: Time fo…

Advertising will grow at a moderate single-digit pace in the first half of the fiscal (2020-21), an…

India is the fastest-growing market globally at 14.6%

But while this reads like promising news for the advertising sector, the growth rate was the lowest…

Ad Age reports in its recently updated marketing database that the top 100 brands increased their a…

Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share

With a steady monsoon and plump harvest so far, experts are hopeful that the festive season will br…

Digital advertising which accounts for 55 per cent of total spending is set to grow at 6-7 per cent…

SMI chief commercial officer James Fennessy told Business Insider: "Results for the broadcast year …

Experts talk about all that is happening in the OOH ecosystem

Marketers are also shifting away from measuring ad success by how often consumers click on links. I…

"Most importantly, we continue to believe that revenue growth can occur independently from signific…

The increase in social-ad spending is driven by this continuously growing reach, particularly on mo…

The market would need to grow by 4.4% in 2022 to match 2019’s peak of $620.6 billion

And, over ₹20 million came from the Bharatiya Janata Party (BJP), the country’s country's larges…

The earnings beat was driven by a strong recovery in online advertising spend at Google's Search an…