You Searched For "Advertising Expenditure" and got 18 results
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3 mins read
Hindustan Unilever spent Rs 1,024 crore on advertising and promotions in the April-June quarter
HUL's Domestic Consumer segment witnessed a growth of 12%
4 mins read
Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion
2 mins read
Meta adds $69 billion in market value after Mark Zuckerberg sees advertising rebound and talks up Threads potential
Across all of its products, Meta reported a record 3.88 billion monthly active users in the month o…
Matthew Fox
2 mins read
The tallest statue in the world cost ₹30 billion to build, ₹500 million to maintain — now the government is spending even more money on advertising it
Instead of building a tourist attraction, the ₹30 billion could have gone towards irrigati…
2 mins read
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share
6 mins read
Social media ad spends to reach $177 billion in 2022, overtaking television at $174 billion: Zenith report
Television ad spends will rise from US$171bn to US$178bn over the same period
12 mins read
The advertising industry voices its enthusiasm about the government’s steps towards boosting digital ecosystem in Union Budget 2022-23
As data and digital occupy the centerpiece of the Union Budget 2022-23, advertising agencies rejoice
3 mins read
Digital media is expected to grow at 29.5% CAGR to reach a market size of Rs 35,809 crore by 2023: dentsu report
In 2021, television claimed the largest share of media spending at 42%
4 mins read
India will be the fastest-growing advertising market over the next three years, with FMCG adspend expanding by 14% a year: Zenith Report
Rising audiences and investment in e-commerce to drive 7% annual growth in FMCG digital ad spend
7 mins read
Durga Puja and Navratri is finally here, but are advertisers excited?
Will advertisers spend money during Durga Puja this year?
14 mins read
Global ad spend expected to grow 5.8% in 2021 as the industry begins to recoup the 8.8% fall in 2020 brought about by COVID-19: dentsu Report
Ad spend in Asia Pacific expected to grow 5.9% in 2021
25 mins read
Here’s how the advertising and marketing industry reacted to Union Budget 2021
How the budget will impact different sectors
3 mins read
Indian digital media will grow at 20% to reach a market size of Rs 18,938 crore by 2021: dentsu Digital Report 2021
The Indian advertising industry is expected to reach Rs 62,577 crore by the end of the year 2021
1 min read
Hit by COVID-19 outbreak, advertising agencies seek govt help
"We have sent our suggestions and the government doesnot need to dole out any money to support us. …
PTI
5 mins read
Advertising Agencies Association of India reaches out to Government for business continuity
Says that the suggestions made do not make the government lose any revenue
2 mins read
This Singaporean company hopes to disrupt mobile advertising in India by bypassing the need for Internet connectivity
Novosol, an Singapore-based mobile advertising platform company just landed $7 million to drive…
6 mins read
There’s an urgent need to evangelise Radio and the role it can play in the revival of the economy: Abraham Thomas, BIG FM
BIG FM, by thinking out of the box, is ensuring that it has the best to offer to all its stakeholde…
3 mins read
Indian political parties are not going to hold back on advertising during the general elections
India is preparing for the general elections. But when it comes down to business, one thing is for …