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4 mins read

Equinox is donating $1 million to charity in the wake of backlash over chairman's Trump fundraiser

We live our values every day, which means giving back to the communities that have given us so much…

Kate Taylor   


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2 mins read

Nike is launching a shoe-subscription program for kids in a move to capitalize on an estimated $10 billion market

Just in time for the back-to-school rush, the athletic-wear and shoe retailer announced Monday that…

Shoshy Ciment   


Kate Taylor   


Business Insider Latest Story Image
3 mins read

Inside Amazon's growing ad business: Everything we know about how the e-commerce giant is making inroads with marketers

Amazon is increasingly taking on Facebook and Google for digital advertising dollars. Here's the la…

Business Insider   


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21 mins read

Kate Taylor   


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2 mins read

Heineken Has Finally Found A Way To Get Club-Goers To Drink More Responsibly [THE BRIEF]

A new "study" from Heineken finds that people are more likely to drink responsibly at a club if the…

Aaron Taube   


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2 mins read

Everything we know so far about Verishop, former Snap chief strategy officer Imran Khan's new e-commerce startup that aims to take on Amazon

Khan sees social-media influencers, in addition to Google, as being an important source of traffic …

Tanya Dua   


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3 mins read

Gillette chastises men in a new commercial highlighting the #MeToo movement - and some are furious

"Gillette believes in the best in men; that by holding each other accountable, eliminating excuses …

Dennis Green   


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6 mins read

'We'd rather be a sushi knife than a Swiss army knife': How ad agencies are responding to the DTC boom

YellowHammer, which specializes in performance marketing, for instance, operates like an extension …

Tanya Dua   


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2 mins read

Here's how advertisers have responded to Hannity's coverage of the Roy Moore allegations

"The action is key because that is what will have a financial effect on Hannity's show, not the mes…

Tanya Dua,Maxwell Tani,Kate T…   


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2 mins read

Sunny Chanel   


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6 mins read

A new type of ad agency is catering to brands born on digital channels - and industry giants need a plan

The Interactive Advertising Bureau recently issued a report detailing "permanent changes" in Americ…

Mike Shields   


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6 mins read

The CEO of digital advertising's biggest trade group says most big marketers are screwed unless they completely change their business models

To help bolster the IAB's research, the organization worked with Dun & Bradstreet, which has co…

Mike Shields   


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11 mins read

At Vice Media's once high-flying ad agency Carrot - a founder is out and insiders describe a hostile culture toward women

There was a noticeable change in the environment, he said, when Germano came back to run Carrot's d…

Tanya Dua   


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4 mins read

A leading digital-ad trading group is trying to bring clarity to the sea of content studios

"We've got to hit people with lots and lots of content to get them," said Chris Tuff, executive vic…

Mike Shields   


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3 mins read

How global sports brands like Real Madrid are learning to think like digital media companies

As both publishers and platforms prioritize video, these sports brands too are turning their attent…

Tanya Dua   


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2 mins read

The 10 things in advertising you need to know today

6. The head of Silicon Valley's most important startup farm says we're in a 'mega-bubble' that won'…

Lucy England   


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2 mins read

Inside the $1 billion dollar deal for Dollar Shave Club

DSC has grown to about 3.2 million customers since it opened for business in 2012, and has begun to…

Portia Crowe   


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10 mins read

What it's like to work at Snapchat, one of the most secretive companies in tech

Spiegel rarely addresses the company in all-hands meetings, in sharp contrast to the weekly updates…

Biz Carson,Alex Heath   


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4 mins read

Nike and Under Armour are facing unexpected headwinds - and the battle could get even worse

"We really do believe companies more like Lulu and Nike and Under Armour will have an edge because …

Mallory Schlossberg