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upGrad files trademark infringement suit against Scaler; demands Rs 3 crore in damages
Scaler denies the allegations
Google updates its data sharing policies for advertisers
Google will no longer include contextual content categories in the bid requests it sends to buyers …
Here are top 10 features of Google Adwords from 2015 that are still impactful
These features have such a great impact on us as digital marketers that we keep waiting for ‘What N…
Flintobox sues Amazon for using its brand’s name to drive traffic
Flintobox said that it has approached Amazon with the complaint first in July and then Again in Oct…
CCI Orders Fresh Probe Into Google AdWords
The CCI has also asked its director general to look into the role of persons (if any) who were in c…
Samsung tried to steal Apple’s ‘iPhone 6S launch’ thunder in a rather clever way yesterday!
It might have been Apple's day (and night) yesterday but Samsung managed to steal some of its thund…
Google Is Testing A Program That Tracks You Everywhere You Go
Business Insider has reported on how Google is using cross-device conversion measurements in its wa…
Richard Feloni
Google Just Announced A Huge Move In Its Measurement War With Facebook
What's important about the new metric is that it will track these purchases, known in the marketing…
Aaron Taube
AI can power better product development based on consumer needs, says Yale marketing professor
Companies are adopting generative AI to assist in product development, using the tech to comb throu…
Erica Sweeney
Indian-origin Sridhar Ramaswamy named CEO of data cloud firm Snowflake
Indian-origin Sridhar Ramaswamy has been named as the Chief Executive Officer and member of the Boa…
Gen Z's 6-figure side hustles should scare companies more than quiet quitting, says Gary Vaynerchuk: 'There's so many goddamn options for these kids to make money on the internet'
"Companies are going to have a tough time getting people in for under $100k," investor and entrepre…
Jason Lalljee
Meta Chief Operating Officer Sheryl Sandberg steps down after 14 years
"I'm going to miss running this company with Sheryl. But I'm glad that she'll continue to serve on …
11 podcasts that busy venture capitalists and founders say they trust right now
It's a tough market for venture capital, and investors need reliable insights to avoid making the w…
Robin Madell
Great Learning's Co-founder shares top digital marketing tips for small and medium enterprises
The Co-founder of EdTEch app Great Learning, Arjun Nair, looks back at his journey and shares a few…
40 units in 2 years after starting with just $1,000 in his bank account: Here's how Henry Washington went from living paycheck-to-paycheck to a successful real-estate investor
Today, Washington flips roughly six to 10 houses per year and has a accumulated a portfolio with 40…
Christopher Competiello
Here's how global tech giants are tackling 'fake news' ahead of elections in the world's largest democracy
The three global tech giants - Google, Twitter and Facebook - are bracing themselves for 'fake news…
'There's clearly some confusion:' Google's sprawling menu of ad products is so confusing some advertisers didn't know how to make buys
"Once upon a time, there was a huge gap between a publisher's direct salesforce and their programma…
Lauren Johnson
The DOJ's antitrust probe into Google is honing in on its third-party advertising business
Low confidence: Regulators will force Google to divest entirely from business segments like YouTube…
Daniel Carnahan
Google is changing how you see ads on your computer
Before, Google AdWords could show up on the top, bottom, or right-hand side depending on what you w…
Nathan McAlone
One of Google's most important weapons against Amazon is working - but there's a catch
The conundrum for Google: Advertisers have a fixed amount they're willing to spend across all types…