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You Searched For "Ad spends" and got 16 results


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6 mins read

Social media ad spends to reach $177 billion in 2022, overtaking television at $174 billion: Zenith report

Television ad spends will rise from US$171bn to US$178bn over the same period

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1 min read

Indian companies pumped up ads but that didn't help sales

As digitisation spreads, more brands are now spending aggressively on advertising and promotions. …

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3 mins read

Google, Facebook and their story behind controlling 60% of India’s digital ads

Companies like Walmart have already roped in Indian firms and have started to spend ma…

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4 mins read

Koo is spending ₹2.6 lakh a day on Facebook to beat Twitter

Social media app Koo started with a big bang, garnering interest from users, investors and in some …

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2 mins read

Biden is trouncing Trump on the airwaves, more than tripling the president's ad spending in August

The Biden campaign now has a $141 million edge in cash on hand over the Trump campaign, according t…

Jake Lahut   


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1 min read

CTV programmatic ad spending (2019-2023)

Find out how much CTV will account for the total programmatic ad spending for this year and what wi…

Insider Intelligence   


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2 mins read

BJP spends too much on political advertising on Facebook as Congress spends too little — yet again

And, over ₹20 million came from the Bharatiya Janata Party (BJP), the country’s country's larges…

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6 mins read

A lot of hope rests on the festive season this year, but will it bring cheer?

With a steady monsoon and plump harvest so far, experts are hopeful that the festive season will br…

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3 mins read

Coca-Cola India's spending on brands to be highest in H2

Beverage major Coca-Cola is going to have its highest-ever spending on brands in the second half of…

PTI   


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4 mins read

Travel ad spends to accelerate from 24% growth in 2021 to 36% in 2022: Zenith report

The travel ad market won’t return to pre-pandemic levels of spending until 2023

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3 mins read

The entertainment verticals see a 56% rise in ad spend from March to April: Taboola Report

There has been a significant change in peoples’ reading patterns.

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3 mins read

Media and entertainment revenue to rebound 27% next fiscal: Report

Strong balance sheets, liquidity to cushion credit profiles of larger players