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6 mins read

#BTSwithInsiders: When KV Sridhar spoke to us about the ads closest to his heart

When we took a walk down advertising memory lane with KV Sridhar

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12 mins read

Best water purifier for home in India

In this list of best water purifiers, we have selected the products using RO (Reverse Osmosis) t…

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2 mins read

Consumer Spending In India To Grow To $4.2 Trillion By 2017

The social media has helped companies to create greater brand awareness amongst Indian consumers es…

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2 mins read

Just to persuade US lawmakers, Cognizant spent $2.7mn last year

According to an Economic Times report, the need for lobbying also increased because of outcry in th…

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11 mins read

Don't moment-market this crisis; there's a special place in communication and marketing hell reserved for that: Mayur Hola of OYO

OYO's marketing officer Mayur Hola shares how the company has changed its marketing strategy during…

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3 mins read

Will Modi’s Budget Address Common Man’s Dreams?

To increase the level of savings, the investment limit under Sec 80C was hiked, encouraging citizen…

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3 mins read

The OBC battle set-off by Upward Caste is upsetting apple cart of development

The huge convention, which took Gujarat by storm, has indicated the most significant tectonic shift…

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4 mins read

Which One Is Better – Investment In Mutual Funds Or Direct Investment Into Stocks?

At the end of the month, let us say, you get your salary in cash. Would you go to your bank and dep…

Rashmi Roddam   


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6 mins read

Why a Google may never be founded in India

India is a battery of venture capital firms, which are making a beeline to capitalize on the growth…

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6 mins read

Want To Buy Your Beloved Land On The Moon? This Start-up Helps You Find The Perfect Gift

As gifts are curated from some of the best brands, users can access the very best that is available…