Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.
Tim Cook's Black Shirt Is The Successor To Steve Jobs' Black Poloneck
Tim Cook's Black Shirt Is The Successor To Steve Jobs' Black Poloneck
Jim EdwardsSep 10, 2013, 22:58 IST
Justin Sullivan/Getty ImagesApple CEO Tim Cook once again wore a black collared shirt at today's big new iPhone event. At six of seven recent Apple press events, Cook has presented wearing a modest open collar men's dress shirt in black. In only one he broke with the pattern and wore a dark blue one.
Advertisement
The late Apple founder Steve Jobs was famous for delivering his keynotes in one of many black polo neck sweaters that he owned.
For Cook, the black men's dress shirt, no tie, is the new black polo.
