This sought-after startup mentor tells entrepreneurs how to take the right decision at the right time

Life could be so much simpler for entrepreneurs, if there was a guide for startups, which told them the do’s and don’ts of the startup world, like a book of mantras.

We all have ideas, vision, focus, etc and want to do something big at any cost. But, still, many of us fail as we don’t know or lack the knowledge of what to do when and what’s the time to set things right.

What if we told you, a guide exists that can answer all your queries, insecurities and solve many of your problems?

If you are looking for some guidance, you must read Sanjay Anandaram’s book-Startup Mantras-which is available on the app, Juggernaut.

Anandaram has 30 years of experience with startups and is one of India’s most sought-after startup mentors. His most recent involvement has been with companies like redBus and InstaHealth Solutions, and has been involved with early stage funds such as Seed Fund, Ideaspring Capital and Endiya. He’s now distilled his essential rules for startups in Startup Mantras, what T.V. Mohandas Pai has called ‘a guide for taking the right decisions’ for any startup.

His book has come at the right time when the government is also making concentrated efforts to let people open their own businesses. So, here are some of his startup mantras that will help you in the long run