<p><div class="KonaFilter image-container display-table"><div><div class="image on-image"><img src="https://static-ssl.businessinsider.com/image/5437bce4ecad042a40e71699-1200-793/456967650.jpg" alt="Tesla D Getty 4" data-mce-source="Kevork Djansezian/Getty Images" /><p class="source"><span>Kevork Djansezian/Getty Images</span></p><p class="caption">It's a friggin' robot!</p></div><p></p></div></div>Tesla events tend to be some of the most exciting in not just the automotive world, but the worlds of business and technology.</p><p>Sure, Apple gets a lot of attention for its events. But we're talking about tiny glass-and-metal devices here. Tesla has giant robots that sling around the chassis of entire cars.</p><p>Over the years, Tesla and CEO Elon Musk have evolved their events into spectacles. As the car maker prepares to <a href="http://www.businessinsider.com/takeaway-from-the-tesla-model-3-reveal-2016-3">reveal its Model 3 mass-market vehicle</a> in Los Angeles on Thursday night, we're taking a look back.</p>

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This is why Tesla events are usually a blast - even if you aren't there

Kevork Djansezian/Getty ImagesIt's a friggin' robot!Tesla events tend to be some of the most exciting in not just the automotive world, but the worlds of business and technology.Sure, Apple gets a lot of attention for its events. But we're talking about tiny glass-and-metal devices here. Tesla has giant robots that sling around the chassis of entire cars.Over the years, Tesla and CEO Elon Musk have evolved their events into spectacles. As the car maker prepares to reveal its Model 3 mass-market vehicle in Los Angeles on Thursday night, we're taking a look back.

Kevork Djansezian/Getty ImagesIt's a friggin' robot! Tesla events tend to be some of the most exciting in not just the automotive world, but the worlds of business and technology.

This is why Tesla events are usually a blast - even if you aren't there

Matthew DeBord

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