HBO
In earlier seasons, we'd spend all ten episodes watching characters travel, some not even getting to their destination by the end of the season.
For example, in season four, Arya Stark and the Hound start out in the Riverlands and don't get to the Vale until the final episodes.
But now, the show is much more fast-paced. With a limited number of episodes left, things have to get done.
That means no more watching characters ride horses on the Kingsroad. This stark (pun somewhat intended) difference in time on the show has confused some viewers, and has inspired a lot of jokes on the internet.
One of the best comes from a Redditor who asked to be credited as Steve H., who created a map depicting Jon Snow's travels since season five, episode eight ("Hardhome"), until season seven, episode five ("Eastwatch"). The White Walkers and the wights have a lot of catching up to do.
Here's the map:
At this point, Jon Snow might as well start a side gig as a travel blogger. If Instagram likes could kill White Walkers as well as Valyrian steel, that would make things a heck of a lot easier for the King in the North.