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This Guy Somehow Thought A BlackBerry 10 Tattoo Was A Good Idea

Dylan LoveJan 30, 2013, 02:05 IST

RIM blog CrackBerry posed a straightforward question to its readers – what would you do for a BlackBerry 10 phone? The user submitting the best answer would win one.

Brian Heffren of Middleton, New York proved that he'd do quite a bit for a BlackBerry 10 device, getting the logo permanently tattooed on to his body where it will stay forever.

And it's all on video: