This candle startup has a beautiful gifting and unboxing experience that's a home run for Mother's Day
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- Otherland is a new candle company making some of the most beautifully packaged and fragranced candles we've seen in a while.
- You can customize the match box that comes with candles purchased as a gift, making it the perfect way to send a sweet message to Mom this Mother's Day.
- They're priced reasonably at $36 each or $89 for a set of three, and we've already bought a few for people in our own lives (and ourselves).
- Browse all our Mother's Day gift guides here to find budget-friendly, personalized, and unique gifts.
I know what you're thinking.
Does the world really need another fancy candle brand? Isn't that market saturated enough?
Well, yes, but hear us out - because we wouldn't be writing this article if we didn't think this particular company was doing something special.
Otherland, a relatively new startup, is making some of the most beautifully packaged and scented candles we've seen in a long time, and at a super affordable price point ($36 each) when compared to some of the luxury brands like Diptyque and Byredo. The soy and coconut wax base burns for 55 hours, and the candles can be bought in custom three packs ($89) or individually.
Once the art buyer for Ralph Lauren's stores and restaurants, Otherland founder Abigail Cook Stone has always known the importance that visuals play in our lives. Stone created this line of colorful candles with that in mind, understanding that even the smallest things, when well-crafted and beautiful, can bring so much delight and energy into our space.
In addition to their base offerings, Otherland puts out a new collection each season - and they never disappoint. This past summer, she designed a collection based on her childhood memories of summertime, taking inspiration from beachy Nantucket weekends and her time as a ball girl for the US Open. Recently, and just in time for Mother's Day, Otherland released a spring collection with brightly perfumed floral scents.
When you open an Otherland candle, you're met with something so meticulously designed you'd think a jeweler was presenting you with a rare gem. Bright pops of color, be it from the summer collection's all-over color theme or the base collection's logo design, immediately grip you. And just as stunning as the packaging are the delicious fragrance combinations that are designed to transport you to "other lands."
The presentation experience, which, when you shop from the "gift" page includes the option of custom gold foil messaging on a set of matches, is what really sets these candles apart. There is such joy in the process of unwrapping, opening, smelling, and lighting them that we've already started gifting them to friends and family despite having just learned about them this week.
Check out all the scents Otherland has to offer below, including their spring collection.
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