There's a 25-foot statue of Jeff Goldblum in 'Jurassic Park,' shirtless, in London

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A pug for scale.

• A huge statue of Jeff Goldblum appeared near London's Tower Bridge Wednesday.
• It is part of a marketing stunt by Now TV and in celebration of the 25th anniversary of "Jurassic Park."

Does it feel like something is missing from your life? Not anymore. There is a 25-foot statue of a nearly topless Jeff Goldblum gracing London.

Images of the statue began to appear on social media Wednesday morning. The statue, which stands just in front of London's iconic Tower Bridge, is as glorious as it is strange. 

But it's serving some kind of purpose. The statue, modeled after an iconic moment of Goldblum's in "Jurassic Park" (1993), is all part of a publicity stunt. Now TV, a streaming service, placed this statue in honor of the 25th anniversary of "Jurassic Park," which came to theaters in the summer of 1993. 

Now TV confirmed it's behind the fantastic artwork - which it's calling "Jurassic Jeff" - in a tweet:

Here is the iconic moment from the movie that inspired "Jurassic Jeff," which we hope makes its way around the world for all to see, and then finds a permanent home at a museum:

Universal

Below are some of the best pictures of "Jurassic Jeff," that include human beings and a dog to show how big it really is: